From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : LATVIAN-INDIE@parks.lv
Subject : SONIC YOUTH LIVE IN SEATTLE
Date : Sat, 23 May 1998 01:10:36 PDT
Oh, my! Man joprojam dzinkst galva!
Sodien biju uz Sonic Youth koncertu. Pasakums notika diezgan nolaistas
bijusa teatra telpas. Vietas tur bija varbut apmeram 1000-2000
cilvekiem. Godigi apsedos 5 rinda, ta ka biju tikai kadus 10 metrus no
skatuves.
7:45 saka spelet pirma iesilditajgrupa "Project W". Saksafons, Cells un
Bungas. Speleja vini kaut ko videju starp avangardu, un vienkarsu
troksni, vardu sakot kakafonija. Sie puisi noteikti mana "Top 10 people
I would like to kill" paslaik atrodas pirmaja vieta. Tas mokas ilga
kadu pusstundu.
Tad 8:30 saka spelet "Helium", kas varbut daziem no jums ir pazistami.
Vinu homepage ir:
http://www.matador.recs.com/bios/bio-helium.html
Banda laba, nedaudz atgadinaja Hole+Sonic Youth+Yaputhma Sound System.
Tads spaced out sintezatorins un super specigs bass.
Nu un tad 9:30 uz skatuves uznaca Sonic Youth.
Cik nu es Interneta paskatijos, tad no sava jauna albuma vini nospeleja
"Contre Le Sexisme" "Sunday" "Female Mechanic Now On Duty" "Hits Of
Sunshine" "Heather Angel". Pienemu, ka ari parejas man nepazistamas
dziesmas bija no vinu jauna CD.
Man liekas, ka vini nenospeleja neko no vecajiem CD. Vienu bridi
Thorstens gan gribeja spelet "Dirty Boots", tacu vins atri pardomaja, jo
ta ka ta dziesma ir sarakstita pirms Interneta eras, tad aiz cienas pret
jauno tehnologiju vins to nevar spelet.
Tas vinu jaunas dziesmas daudz vairak atgadina "Experimental jet set,
and no star" neka "Washing Machine", kas visuma bija diezgan melodisks
CD.
Vispar koncerts bija vienkarsi mezonigs, viena vieniga fuzesana, gitaru
mocisana, un feedbacks. Dziesma var sakties loti mierigi, un peksni
Moore sak ardities, ka derviss ar gitaru rokas. Lai ari katra vinu CD ir
divas-tris perfektas radio dziesmas, var redzet ka vini prieksroku dod
gitaru mocisanai.
Pec kadam 70 minutem grupa nogaja no skatuves, un mes jau domajam, ka
koncerts ir beidzies, kad Kim Gordon pateica, ka Thorsten ir sagriezis
pirkstu, un vai kads nevar iedot plaksteri. Protams, ka plaksteri
atradas, un pec paris minutem vini turpinaja.
Pedeja dziesma bija kaut kas superigs, diemzel nevaru jums pateikt tas
nosaukumu, tacu ja ta ir no jauna CD, tad noteikti ta izcelas ar to ka
ir kick ass atrs un melodisks gabals.
Pedejas 10 minutes gitaras tika rivetas gar skalruniem, dauzitas pret
zemi, miditas ar kajam un fuzetas, to stigas tika raustitas un rivetas
ar vilei lidzigu prieksmetu. Gitarists izvilka ara equalizeru, un saka
mocit skanu. Parsvara tas viss radija nenormali spalgu dzinkstonu, kas
ir tik raksturiga Sonic Youth.
Varbut kads ir vinu koncertvideokaseti-"1991:The Year Punk Broke". Ta ir
superiga dokumentala filma par SY turi kopa ar Nirvana, kura tad vel
nebija tik populara. Man atmina palikusi kadri, ka Kobains dauza galvu
pret skalruni, un Thorsten Moore nolaiz (savu?) kaku tualete.
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : LATVIAN-INDIE@parks.lv
Subject : SEATTLE - SUCK THE SHIT OUTTA MY ASS !!!
Date : Fri, 19 Jun 1998 22:10:27 PDT
We'll fuck you all. Fuck the house in. Fuck you, Seattle.
We'll fuck you all. Fuck the house in. Fuck you, Seattle.
We'll fuck you all. Fuck the house in. Fuck you, Seattle.
We'll fuck you all. Fuck the house in. Fuck you, Seattle.
Ja kads nedaudz brinas, kas tas par rupjibam, tad varu paskaidrot, ka
vakar biju uz Prodigy koncertu, un rupjibu protams bija daudz.
Koncerts notika taja pasa vieta, kur Oasis-basketbola arena ar 4000
cilveku ietilpibu. Ta rupji spriezot, varbut, ka kadi 3000 cilveki ari
bija atnakusi. Parsvara tadas teenage sluts.
Koncerts sakas 7:30 un iesilditaji bija "Meat Beat Manifesto". Ja kads
ir vinus dzirdejis, tad zin, ka vinu muzika ir diezgan auksta, un
perfekti uztaisita, vienigi tas, ka vinu kompozicijas parasti ir nedaudz
zem 10 minutem, var nedaudz krist uz nerviem. Tacu visuma nebija slikti.
Vini beidza spelet 8:15, un lidz 8:55 mes varejam verot, ka skatuves
stradnieki strada. Fona muziku speleja kads melns DJ, un godigi sakot,
darija to diezgan svaki.
8:55 Prodigy uznaca uz skatuves. Bez Liama pie sintiem, bija ari dzivais
gitarists un bundzinieks.
Pirmais basa blieziens bija tik zemas frekvences, ka gaisa vibracija
gandriz vai izsita man brokastis no dibena! Praktiski tika nospelets
viss "Fat of the Land", iznemot tos divus gabalus ar guest vocals. Bija
ari "Voodoo People", man tik loti mila "Poison" un vel sis tas
nedzirdets. Instrumentalie gabali no "Fat of..." bija diezgan
parveidoti, un bundzinieks bija vienkarsi superigs!!!
Keith bija uz skatuves tikai tad, kad dziedaja dazus savus gabalus.
Praktiski visu parejo laiku dziedaja Maxim. Jaatzistas, ka man loti
patik vina balss, it seviski, kad vins smejas un spiedz. Leeroy
paradijas katra otraja dziesma. Vinam ir super garas rokas, un dejojot
vins izskatas, ka diezgan valiga lelle kuru kads nenormali krata. I wish
I was like him!!!
Vispar dzivo skanu ar ierakstu salidzinat nav nedz iespejams, nedz ari
ir kada jega to darit - vini vienkarsi KICK ASS!
Diemzel manai laimei nebija lemts ilgt, jo jau 10:10 koncerts beidzas.
Pirms koncerta biju nedaudz uzladejies ar Asinainajam Merijam, tacu
dejojot, viss alkohols izsvida, ta ka pec konca neatlika nekas cits, ka
kopa ar vienu japani izraut vienu six-pack alus.
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : LATVIAN-INDIE@parks.lv
Subject : MASSIVE ATTACK live in Warfield
Date : Sun, 27 Sep 1998 13:50:14 PDT
Sestdienas vakara biju uz Massive Attack koncertu.
http://www.massiveattack.co.uk/
Pasakums notika diezgan gaumiga iestadijuma par kuru sikak variet lasit:
http://www.thefillmore.com/warfield.html
http://sanfrancisco.sidewalk.com/detail/140
Starp citu, vakar atceroties runas par to ka DM tika maksati 250,000(Ls,
USD ?) par uzstasanos Latvija, fiksi sarekinaju, ka Warfield no 2,250
cilvekiem kuri maksa $20 par bileti, vairak par $45,000 nevar dabut. Vai
kadam ir sikaka info par to cik visadi Massive Attack, Nick Cave un
PJHarvey prasa par konci? Varbut es esmu stulbs, tacu neredzu iemeslu,
kapec vini nevaretu braukt uz Rigu.
Anyway, kluba ierados 7:45, un jau tad DJ mixeja visadus trip-hop, rap
un 70-to gadu muziku. Ta tas turpinajas lidz 9:10, kad turntable tika
fiksi novakts un uz skatuves paradijas bassists, gitarists, bundzinieks,
DJ un sintezatorists! Vini saka spelet "Angel", un no aizkulisem iznaca
omuliga izskata virins ta ap 50, ar nelielu punciti un brillem. Man par
lielu parsteigumu tas tiesam bija cilveks kas dzied "Angel" un "Man next
door".
Koncerta gaita tika nospeletas gandriz viss "Mezzanine" iznemot abas
"Exchange" "Black milk" un laikam ari "Dissolved girl".
Visas "Mezzanine" dziesmas dziedaja istie cilveki, iznemot "Teardrop",
kuru dziedaja kada Deborah, un tas gabals bija pilnigi garam, jo Fraser
http://www.cocteautwins.com/ balsi tomer nevar aizstat.
Vispar koncerts likas diezgan saraustits, jo ja piemeram Nick Cave var
nospelet 85 gada dziesmu un pec tam 95 gada dziesmu, un nekadas milzu
atskiribas tur nebus, tad laucins kura darbojas Massive Attack mainas
katru gadu. Tapec tie vinu vecie dub, regeja un pat deju un roka gabali,
kas dazus gadus atpakal likas tik cool un interesanti, nobaleja
"Mezzanine" perfekcijas prieksa.Ta ka es nevaretu teikt, ka jutos aiz
sajusmas apdullis.
Skana ka tada nebija slikta, perfekts bass, dzivas bungas, un gitara,
kas skaneja daudz specigak neka ieraksta.
Ka pasu pedejo vini nospelejeja "Group four" kuras beigas bundzinieks
saka sist ritmu aizvien atrak un atrak ta ka pec dazam minutem tika
sasniegts punk cienigs atrums. Cilveki protams kera kaifu. Koncerts
beidzas 11:00
From :
"ingars rudzitis"
Reply-To : latvian-indie@PARKS.LV
To : LATVIAN-INDIE@PARKS.LV
Subject : lets go outside
Date : Mon, 09 Nov 1998 11:01:49 PST
Ne, soreiz nebus par George Michael jauno dziesmu, bet gan par
vakardienas "the Cardigans" koncertu.
THEY RULE!!!!
Pasakums notika no kiegeliem celta noliktava. Protams ta vairs
neizskatas pec noliktavas, bet tik un ta skapis baigais. Ka no ielas
ieksa, ta uzreiz atrodies skatuves prieksa. Ietilpiba 436 cilveku (ta
bija rakstits uz durvim), un ta ka koncerts bija sold out, tad zale pija
parbazta.
Pie skatuves nekadas security, mierigi atzvelos pret skalruni un
staveju. Skatuve tada pavisam mazina, kadus metrus 10-12 plata.
Koncerts sakas 9 - kada loti sexiga meitene speleja gitaru un
sintezatorinu. Tas turpinajas kadas minutes 30. Ap 10 saka spelet otra
iesilditaj banda "Red Planet". Puisi 60-to gadu frizuras ar attiecigi
apspiletam purpura biksem. Interesants roks, bet ne vairak.
Tad pa skatuvi saka rosities zviedru skatuves stradnieki, un nedaudz
pari 11 "the Cardigans" saka spelet. Jau pasa sakuma Nina pateica, ka
sis nebus nekads garais koncerts, jo daudz nopietnaks koncerts San
Francisko bus Februari. Vispar jasaka, ka uz bildem vini izskatas daudz
seksigaki. Bassists speleja ar atvertu muti un miedza ar aci meitenem.
Bundzinieks jau nu abzoluti neizskatas pec bundzinieka un
Sintezatorists/ritmgitarists bija novietots sturi starp bungam un
basgitaristu, un lielako koncerta dalu atradas ar saniem pret publiku.
Nina izskatas pec abzoluti tipiskas zviedrietes - blondi mati, bedrites
vaigos un balas lupas. Vina bija adas bikses, ar sarkanam kabatinam.
Koncerta laika vina so to runaja, bet ta ka vina to darija loti klusu,
tad isti neko saprast nevareja. Tacu sologitarists - tas ir ists
ubermann. Harley-Davidson zabakos, apspiletas bikses un krekla ar
slipsi. Cik nu zinu, tad vins raksta visu muziku. Es staveju vinam tiesi
prieksa, un keru kaifu skatoties ka vins spele.
Koncerts ilga kadas minutes 50. Cik nu atceros tad tika spelets "Been
it" "Lovefool" "Favorite game" "Rise and shine" "Higher" + vel viena
dziesma no vinu pirma albuma, parejie gabali bija jaunie. Patikami
redzet, ka grupa attistas. Vecas dziesmas ir tadas vienkarsas, tacu
aizvien vairak tiek lietots sintezators, un gitarists izmanto aizvien
vairak fuzus un ardas ne pa jokam. Pedejaja dziesma gitarists mazliet
aizravas ar savu solo un bundzinieks nojauca ritmu. Nina saka smieties
un teica : redz nu, mes vairs nemakam spelet savas dziesmas. Visi
protams smejas un bundzinieks ar gitaristu saka rubat kaut gadu ritmu
sava prieka pec. Nu un tad viss beidzas. Gaidu Februari.
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : LATVIAN-INDIE@parks.lv
Subject : Built to Spill
Date : Thu, 19 Nov 1998 04:49:51 +0200
Drink a lot of beer and climb inside
MIME-Version: 1.0
Content-Type: text/plain
Date: Wed, 18 Nov 1998 18:49:28 PST
Love is just a joyride
Drink a lot of beer and climb inside
Otrdienas vakara biju nobraucis uz Slim's:
http://sanfrancisco.sidewalk.com/detail/7329
kur notika "Built to Spill" koncerts.
Ja kads nezin par ko iet runa, tad var apciemot visjedzigako "Built to
Spill" lapu:
http://www.wbr.com/builttospill/
Nu luk, koncerts sakas ta ap 9. Saka spelet Duster, kas ir
"visalternativaka" grupa kadu man ir gadijies redzet - basgitariste
gandriz nemaz nemaceja spelet, un ar redzamam mokam spelej tos pasu
divus akordus, tacu visi uz vinu blenza ar sajusmu, jo vina bija
skaista. Gitaristi maceja spelet labi, tacu neviens no viniem necentas
dziedat. Ta ka kadas divdesmit minutes mums bija japacies nesaprotama
dukona mikrofonos un diezgan svaka muzika. Visu to nedaudz glaba grupas
dalibnieku paskritika, pec katras dziesmas sakot: Thanks for liking this
crap. Should you ask for your money back? - Yep!
Ap kadiem 9:50 saka spelet "Caustic Risin", kas ir no tas pasas
pilsetinas ka "Built to Spill" lideris, un ir uztaisijusi kadu
sideprojektu kopa. Muzons neslikts, specigs bass un bungas un gardzosa
balss. Sikaks info pieejams:
http://www.subpop.com/up/bands/caustic/
Un tad 11 beidzot saka spelet BtS. Ta ka viniem ir paredzets jauns
albums kaut kad Janvari, tad pienemu, ka paris pirmas dziesmas ir no ta.
Skana ir daudz specigaa, un dziesmas ir isakas par "Perfect from now
on". Vispar Dougs izvairijas spelet garus gabalus. Kadu nedelu atpakal
vins esot apaukstejies un ik pa bridim klepoja. Kaut kad ap koncerta
vidu, kad cilveki saka prasit dazadas dziesmas, Dougs pateica, ka vins
nemaz nevar nospelet visas savas dziesmas jo neatceras tas, tacu sovakar
nospelesot visas kuras zin. Un tiesam cik nu atceros, tad bija gabali no
praktiski visiem albumiem. Randy describes eternity no "Perfect from now
on", Joyride no "The normal years", The Source no "There's nothing wrong
with love" un Nowhere nothin' fuckup no "Ultimate alternative wavers".
BtS speleja pusotru stundu, un ta ka Dougs centas nespelet gabalus
garakus par piecam minutem, tad tika nospelets nenormali daudz dziesmu.
Perfekti skatities ka vins ar aiztaisitam acim un smaidot spele
nenormalakos gabalus. Tiem kas nezin varu askaidrot, ka BtS dziesmas
parasti ir asas rtma mainas lens-atrakais-atrs-lens-lenakais-atrs... Ta
ka dziesmas sastav no daudziem un dazadiem melodiju fragmentiem.
Ja atceros pareizi, tad ka pedeja tika speleta ta pati "Nowhere nothin'
fuckup" kuras beigas Dougs saka speleties a pedaliem un kadas minutes
piecas taisija superigakos skanu vilnus. Tad vins pateica visiem
paldies, un ar to ari koncerts beidzas. Man jau nu patika loti.
From :
Santa Spilberga
To : rudzitis ingars
Subject : Re: Analie prieki (fwd)
Date : Mon, 7 Dec 1998 15:45:23 +0200 (WET)
WOOOWW, sitas man patik, vajag iepazities!! Paldies milais Ingarin.
---------- Forwarded message ----------
Date: Sun, 06 Dec 1998 23:52:26 PST
From: J MAN
To: SV61011@LANET.LV
Subject: Re: Analie prieki
Iedomaajies tikai.
.... karsta vasaras diena, no nepaartrauktiem orgazmu vilniem
tu jau saac zaudeet samanu, galva reibst, viss kermenis ir kluvis
slidens nosviedriem. Bet gribaas to dariit veeel un veel. Tev uz auss
skan vina karstaa elpa, vina kruutis jau nevis glaasta, bet masee tavu
muguru. Un peeksni vina plauksta dod pliki pa tavu dibenu . Ne saapiigu,
bet pietiekosu lai tu saprastu kurs te ir saimnieks. Tad vinjs apgriez
tevi uz muguras, pacelj tavas kaajas un paarliec taas tev paari. Vins
saak traki tevi skuupstiit. Jaa - starp kaajaam. Laiziit visu no augsas
liidz lejai. Un tu juuti ka vinja meele tuvojas, un ja gandriiz laiza
dibenu. Bet vina uzdevums ir vieniigi padariit visu veel slidenaaku.
Vins atkal ievada dzili tevii. Un tu juuti, ka no speeles ar tavu dibenu
vins ir palicis veel stingraaks un lielaaks. Un tu jau zini kas naaks
taalaak - bet nezini kad. Vins ir saimnieks paar teviim. Vins peeksni
paartrauc pasaa interesantaakajaa briidi, tad kad tu jau tuvojies jaunam
orgazmam. Leeni apguloties tev blakaam vins saak ar pirkstu galiem
glaastiit tavus gurnus, kruutis, neaizskator kruusu galinus vins saak
glaastiit tev kaklu un skuupstiit zodu. Apgriez tevi uz veedera, un saak
skuupstiit mugurkaula liiniju - no kakla liidz dibenam. Skuupata katru
skriemeliiti glaastot ar pirkstu galiniem tavas paduses, saanus, buzinot
matus. Tu juuties apsoluuti nevariiga peldot elektriibas maakonii. Acu
prieksaa peld rinki. Tad ... vins atbiida plasi kaajas. Un atkal ieiet
tevii. Tevi paarnem apjukums un daleeja neapmierinaatiiba - VAI vins TO
nemaz nadariis ? ES VAIRAAK ENVARU !!! Bet vinjs nesteidzaas. Leeniigi
kustoties vins aidzen no tavas galvas visas domas. Tu juuti ka saac
iztvaikot, pazust no pasaules. Lielaakais peedeejais orgazms tuvojas. Un
peeksni tu juuti ka tevi panem saimnieks. Nejautaajot TEV
atlauju vinjas pamen tevi taa kaa tu ... tu nevari pretoties. Pat vaardi
- nevajag, taa nedriikst ... pazuud smadeznu ezeraa. Vins tevi panem
dibenaa, nevis baudas peec, bet pieraadot ka vinam ir tiesiibas ar
teviim dariit ko vins grib, jebkuraa laikaa. Un tu zini ka tu vinam dosi
visu ko vins veelas. Un sii milziigaa veelesanas atdoties,
nepaarvaraamaa kaare lai tevi izmanoto liidz galam, liidz pasam galam,
jaa - taak kaa ir sobriid ... Sii DOMA, apzina ka VINS to dara ar
TEVIIM, sniedz tev viss neiedimaajamaako orgazmu... Peedeejais,
deviitais vilnis naak kad tu sajjuti sitienu ar karstu straumi ieksaa
...
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : LATVIAN-INDIE@parks.lv
Subject : Car problems?
Date : Sat, 12 Dec 1998 13:03:26 PST
Check this out!!!
http://cnn.com/WORLD/africa/9812/11/flame.thrower.car/index.html
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : latvian-indie@parks.lv
Subject : Re: Lovable narkomani
Date : Mon, 14 Dec 1998 10:20:50 PST
>vienu otru latvju baalelinju/muuzikji, kursh pat paaris stundas nevar
>noseedeet mieraa neiepiipeejis/neieshnaucis kaarteejo devu...:-(
Man patik ka amisi vienmer kaut kados humoristiskos nolukos parada 50
gadigu resnu Grateful Dead fanu/hipiju ar biziti, kurs skatas kosmosa
dziles un saka - o man...you know...it was like...ahh...hmm...oh it was
like the greatest thing...amm...you know...so cool...hmm...i'm telling
you... Tad vins paskatas uz savu roku, vinam sakas LSD flashback un vins
galigi aiziet ciet. Zinamas situacijas tas pat ir smiekligi.
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : latvian-indie@parks.lv
Subject : Re: Tudalina - Tagadina tribute
Date : Sat, 27 Feb 1999 13:40:14 PST
>Aga. Un kaa tu justos, ja tu buutu
>Tuudalinsh - Taagadinsh ?
Nu es noteikti mestos jautra Rucaviesa dejas soli ar tautietem,
zeltmatem.
>Jaatziist ka, visai "saturiigi" un "gaumiigi" ir tie tavi zinjojumi
par
>taam savaam iespeejamajaam pashsajuutaam ar fiziologiskaam ievirzeem.
Ja ar so tu doma manu bridinajumu neiet uz Pulkvedi, tad tas bija domats
pilnigi nopietni, un no sava bridinajuma es neatteiksos, jo briesmas ir
pilnigi realas!!!!!!
Ja tas tiek domats par Madonna tribute, tad parluko velreiz tos grupu
nosaukumus - puse ir kaut kadi 80-to gadu dinozauri, un par parejiem es
neko neesmu dzirdejis.
Un runajot par briesmam, kas varetu rasties pedejas piles nokratisanai
nemanami parejot liksma mastrubacija - es noteikti izbauditu katru
mirkli...
>P.S. Nothing personal. Vieniigi gribeetu lasiit e-mailus, kur sho
nodarbi
>netraucee tas paarkoolums, kas dvesh tev pretii.
>
Nu ko lai es daru, ka esmu tik cool !?!
From :
"Uldis Zarins"
Reply-To : uldis@mail.usis.bkc.lv
To : "ingars rudzitis"
Subject : Satellites
Date : Sun, 14 Mar 1999 16:06:21 EET
He, nu paldies par labiem vardiem, reti jau gadas dzirdet...:-)))
Ko lai Tev saka - Zhildes gan nav no laukiem (vismaz nav tur
dzimushi, lauki vinjiem, protams ir). Nu sit vinjus nost, nemak vinji
savadak dziedat...labi vel ka ta, kad sakam 96. ar Zhildi spelet, es
biju shausmas par pashu domu, ka Zhilde varetu dziedat...
Jaa, es ari esmu igns, ka nedzird mus ar Tomu (basistu) ieraksta...
bet nu ta laikam Zhilde dzird to savu muziku...ka zini, ierobezho
tomer ari studiju tehniskas iespejas...varbut esi dzirdejis, ka
kopuma mes meginajam 3 vietas rakstities...lidz ar to tads
kishmish tur ir, ne visu, ko gribejas (un kas pat tika ierakstits)
vareja likt albuma...butiba, Zhildes koncepcija bija par maxisinglu,
tobish pirmajam sesham dziesmam, bet ta ka vajadzeja albumu,
tad piemestas klat vel ir ari parejas...pamegini iedzit kompi Pienu
(hitu) ka wavu un apgriezt ar SoudForgi jeb CoolEditu otradi,
tobish, originalaja virziena - sapratisi kapec vinsh vispar tika griezts
otradi...:-))) savukart Nekad Nekad bija pirma dziesma, ko mes
vispar rakstijam...nu zini jau ka ar pirmajiem sliceniem, butiba jau
ta akustene apaksha tur ir laba, tikai solinja vieta gan izklausas
bezgala tizli...droshi ja mes vinju rakstitu tagad, vinja izklausitos
pavisam savadak...un ir ir ietekme no UK roka, to jau Zhilde
nenoliedz, tikai iebilst pret tezi, ka tas viss ir kopets no Oasis -
patiesiba ta ietekmju sfera ir daudz plashaka...un par 96 gadu...nu
ap to laiku jau tie hiti ari tika taisiti, nu 97, varbut dalja...labi,
ko nu
es te taisnoshos, kads nu ir tads nu ir, galvenais, ka kaut kas ir
lauka un tagad var rullet talak, vareja jau but ari daudz
sliktak...starp citu, par talak - nakoshnedelj mes jau atkal ejam
studija rakstit nakamo singlu - atkal anglisku ar centralo hitu This
is more than you could ever hope, vienu MBValentinisku hitu, vienu
hitu ar Shellac bungam, Happy to follow deju remixu un izskanju 20
sek kalvieres ierakstitas uz diktafona...ja viss iznaks ka iecerets
vajadzetu but kruto...
Zarins
P.S. Savukart Tavu Shellacu es diezgan driz pec tam kaut kada
BPP live padirsu, tjipa iedevu paturet kamer es tur kaut ko
dariju...un aizmirsu kam iedevu pec tam...neviens nebija pat vel
paguvis to disku paarrakstit...obidno...bet velreiz vest jau nu tapec
nelugshu.:-))))
From :
"ingars rudzitis"
Reply-To : latvian-indie@parks.lv
To : ANINAI@hotmail.com, linardsk@ntbox.parks.lv, SV61011@lanet.lv, LATVIAN-INDIE@parks.lv, mail@divizija.lv
Subject : crazy crazy crazy crazy crazy crazy crazy crazy crazy crazy crazy crazy crazy
Date : Sat, 01 May 1999 13:27:48 PDT
Ok, puisi un meitenes, aizvakar(ceturtdien) beidzot bija UNDERWORLD koncis!!!!!!!!!!!!!!
YEAAHHHHHHHHHHHHH!!!! 2 stundas un 10 minutes of PUR NRfuckinG!!!!!!!!!
Durvis atvera 8, mes ieradamis 8:30. Ka iesilditajs speleja kads DJ Ross, vai DJ Rice, isti neatceros. Muzons nesliks, izravam paris alinus, un pielidam pie skatuves. 9:30 beidzot uznaca Underworld. Publika sajusma protams svilpj. Abi programmeri izskatas pec braliem - lidzigi auguma, vienadas pricenes, visiem maksimalas austinas. Tiklidz saka skanet muzika, ta Hyde ar drausmigi smaidigu gimi saka dejot pa skatuvi. Backgrounda kaut kads krasu, uzrakstu mikslis, pa bridim paradija kadu pantomimas terpa iegerbtu onku, kurs centas baigi cooli dejot. Bet visa uzmaniba protams uz Hyde.
Nevaretu teikt ka esmu baigais Underworld specs, tapec lielako dalu no kompozicijam dzirdejis nebiju. Bija protams crazy crazy crazy un mega mega un push it. Dzivaja viss protams skaneja lieliski, parejas starp gabaliem nav, vienkarsi notiek ritma maina, un publika atkal sak svilpot un aurot aiz sajusmas. Gabali protams ir garaki un remikseti neka originalas albuma versijas. Pedejo pusstundu Hyde dejoja enu dejas, un iznaca atkal beigas lai nodziedatu the city loves your boyfriend, the city loves you!
Hyde protams bija galigi parsvidis no dejosanas, abi programmetaji gan tadi mierigi, tikai ligojas ritma. Vienu bridi gan kaut kas siem nogaja greizi ar miksu, un un uz kadu sekundi sie izkrita no ritma, publika protams smejas, sie klanas, un maj ar roku. Rezultata es no tris stundu nepartrauktas dejosanas biju galigi parguris un nosvidis, tapec biskin pavazajamies pa bariem un uznemam skidrumu.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Date : Thu, 20 May 1999 16:44:42 PDT
Ingars Rudzitis
Arab Cinema
The role of women in the Arab family, as seen in the movies.
In this paper I am going to look at the role that Arab women are playing in the Arab family. I am going to use a couple of movies we have seen in the class as examples to describe their lives. I think that despite the oppression by the male dominated society, women are far more liberal and have greater control over the family matters than it is usually thought.
I am going to look at “The Nights of the Jackal” first. Already in the very beginning of the film we can see the relationship between the husband and wife. Husband is scared of the jackals’ howling, so he wakes up his wife to whistle, and to get them quiet. It shows how he is quite unable and scared to deal with the outside world on his own, in fact the sleepy wife asks: “Who is the men in this house, me or you?”
Although the husband has the power to order everybody around, all the daily chores are done by his wife and daughter. While he is doing his morning stretches, the wife is already making butter. Later we see how mother and daughter are baking bread, while father is kicking back and whistling a tune, and both sons are playing and having a good time. While the husband with his violent temperament, and outbursts is more like a child, the wife is the one that keeps in touch with the reality and tries to stay cool. It seems like her whistling symbolizes her ultimate control over the family’s peace.
She, and not her husband, is the one to whom the oldest son Tlal tells about his intention to join the army. She deals with family matters like the pregnancy of the youngest daughter. When she learns about it, she says: “Dalel the rational did such thing?”. She doesn’t use religion or beliefs of honor, to make the daughter feel guilty. She appeals to her reason - how could you, the rational one, do such a stupid thing! After her death, the family falls apart, and we see the husband dying too. This movie shows the situation of the rural Arab woman who must deal not only with the hard work in the field, but also has to keep her family together and provide some kind of comfort to everyone. She is the busiest and most hard working members of the family, who can’t let her frustration to take over. No wonder that because of all this stress she dies of heart attack.
In “Bye Bye” we again see a strong and rational woman that keeps her family together. Isma’s uncle’s wife is taking care about everything and everybody. Eventhough the uncle says to Isma: “I lay the law down here!”, it obviously isn’t so. Uncle just keeps the appearance of the family’s patriarch, while leaving all the daily family business to his wife. He also clearly understands who has the greater authority in the family when he says to his son: “If I ask, nothing. If it’s your mother, you do!”.
She not only takes care about the shopping and cooking, but teaches her daughters English, and consoles Isma. She really can’t rely on her husband. When she asks him to talk seriously to their son, he replies: “I’m reading!”. It seems that uncle is actually satisfied with this situation, when he can scream and shout at everyone, but bears no responsibility.
Again the wife is the one, who tries to keep everyone happy. She also understands that Isma is going through tough times, and needs someone who isn’t trying to tell him how to live.
In this movie we also see the western influence on the Arab women. Uncle’s wife is almost independent from her husband, and has a free reign in the family. She doesn’t just silently take his abuse and rants, she shouts back, and expresses her opinion freely, even if it is different from her husband’s.
Also the young Arab girl is completely westernized. When Isma tells her that she disgusts him, because she is together with him, and his friend, she replies: “You came to me, don’t forget that!”. She is not going to blindly obey the males authority, and she doesn’t feel guilty about the choices she has made.
Another movie full of interesting symbolism is “The Sultan of the City”. This movie has two main female characters - Rabha, the family matriarch, and Ramla, the young girls that wants to break free. Rabha, the mother of the family is in control over everything. She tells people what they have to do and decides who’s doing who. Rabha sends Fraj out to perfume shops, and earn some money. She also has chosen the wife for her son Bab. And although the men and women keep separate during the Bab’s celebration of return, Rabha isn’t afraid to call him a dog, when he tries to enter Ramla’s room. She also is very frank when talking about her displeasure with Bab’s lifestyle. She is in this position because her husband is dead, and she has established her dominance by using the younger women of the building, as well as both her sons.
Fraj, who himself is an outsider, understands that Ramla doesn’t want to be imprisoned by her faith. She wants to see what is happening outside. Also the one of the women that lives with them, provides Ramla with men’s clothing, and tells her not to stay if she doesn’t want her life to be destroyed. She tells Ramla not to agree on the planned wedding, and to run away. Ramla is clearly dissatisfied with her life, and says: “In this dream everything seems better than what I’m living”. She doesn’t know what the outside can offer her, but she better chooses this uncertainty, than her present life.
When Ramla and Fraj finally escape the home, she is the one that want to completely break with the past. When Fraj tries to warn her about the perils and dangers of the city, Ramla responds: “I want to be exiled! Why don’t you open your eyes to a vast new world, other people, better life?”. “This is my limit”, says Fraj, he physically can’t step out from the old world. So they return to the old neighborhood, because Fraj can’t step over his fear. And once there, Ramla is raped by the Bab’s friends.
I think what we see here is the presentation of the situation of the Arab women generally. They are virtually imprisoned by the society, and as such they are the ones who want to have some change. They don’t know exactly what they want, or how it should be, but they know that they are fed up with the existing order. However, they can’t do it on their own. The men in the society also are bound by the tradition and are prisoners themselves. They are confined to their role of a macho men, and they keep this mask in the society, but in the reality they don’t really have much influence over what is going on, because their family lives are left under the control of the women. And so there is this this strange situation in which women are quite independent and active in the family life, and want to get more say also in the society matters. They are prevented from this by the men who are to lose their influence and power. As we see in Ramla’s example when a woman wants to break free, she either has to do it completely, or be crushed by the old male dominated world for being different.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : anger
Date : Tue, 14 Sep 1999 22:41:49 PDT
This is a reaction paper to the chapter 2 from the “Anger”. I am
writing this paper because it seemed interesting to me how Tavris is
describing the unvoluntary anger that is created when two different
cultures meet. I will try to come up with some ideas for explaining the
reasons of anger between Americans and Europeans, since I am pretty
similar with the situation.
I have met people from many countries of the world, and usually when
talking about Americans they are described as loud, stupid, uncultured
and ignorant, even arrogant. And frankly, I have to agree, but I am very
aware that so are the people from all the other nationalities. I can use
French as an example - dirty, smoking and rude...
Tavris writes, that because a major function of anger is to maintain
the social order, through its moralizing implications of how people
“should” behave, it is predictable that when two social orders collide
they would generate angry sparks (65). I think this explains, why
Americans are so often complaining that on their trips abroad they have
been treated bad, and that everyone was rude to them. Most of Americans
have no other experiences with foreign countries besides Canada or
Mexico. Therefore, on their trips abroad most of Americans simply don’t
know how to behave. Majority of them speak only English, and usually
have no idea about the culture and history of the country they’re
visiting. Obviously there is no wonder that local people are pretty
unfriendly, or make fun about them. Americans are wieved as people who
feel better than anyone else, but in actuality are just bossy
simpletons. This anti-American sentiment may be especially strong in the
countries that view themselves as very culturally and politically
independent (Russia, France). Tavris quotes Joseph de Rivera as saying
that, whenever we are angry, (...) we somehow believe that we can
influence the object of our anger. We assume that the other is
responsible for his actions and ought to behave differently (49). So
there is no wonder why the local people are so angry - that’s their way
of showing Americans the need to improve their manners.
Another reason for all this friction can be found in Tavris’ book -
cultural practices cannot be imported from society to society like so
many bits of cheese, because they are part of a larger pattern of rules
and relationships. Indeed, that is the reason we cannot avoid the anger
we feel when someone breaks the rules that we have learned are the only
civilized rules to follow (67). A personal experience - this spring I
was in Paris, and the only people who were loud and pointed at
everything with their fingers in Notre Dame, were a group of American
tourists. I was pretty annoyed by their behaviour, and I actually wished
that I didn’t know the English - then I could have imagined that they
are talking something smart. I am used to a different kind of behaviour,
and therefore I couldn’t help being annoyed and angry.
Tavris also notes that in America, the philosophy of emotional
expression regards self-restraint as hypocrisy (69). To me this is
another of the reasons that explains this friction. When Americans show
up in Europe their openness is oftentimes perceived as a lack of
culture. They have a tendency to wear extremely casual clothes
everywhere and to say loudly things that “normal” European would never
say.
As from my part I can say that to live in America really requires a lot
of emotional work. As Tavris explains - each of us is tied to a group -
a minitribe, if you will - by virtue of our sex, status, race and
ethnicity, and with countless unconscious reactions we reveal those ties
(65). The rules are quite different, and sometimes it is hard to
understand them. In Europe it is ok to be tired or sad. It is ok not to
talk with every person you know every time you meet them, and it is ok
not to talk with strangers. You can close the doors, and be by yourself.
Here, where supposedly individual can thrive, I often feel obligued to
behave in a way, that makes me part of a crowd.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : ETHICAL JUDGMENTS OF SEXUAL APPEALS IN PRINT ADVERTISING
Date : Wed, 22 Sep 1999 17:12:09 PDT
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Title: Ethical judgments of sexual appeals in print advertising.
Subject(s): SEX in advertising -- Public opinion; ADVERTISING -- Moral &
ethical aspects -- United States
Source: Journal of Advertising, Sep94, Vol. 23 Issue 3, p81, 10p, 5
charts
Author(s): LaTour, Michael S.; Henthorne, Tony L.
Abstract: Investigates consumers' ethical judgments about the use of
sexual appeals in print advertising. Controversies regarding
the use of sexual appeals in advertising; Role of ethics in
advertising; Data collection and advertisement stimuli;
Operationalization.
AN: 9410252379
ISSN: 0091-3367
Database: Academic Search Elite
Print: Click here to mark for print.
-------------------
[Go To Citation]
Best Part
Advertising, September, 1994
ETHICAL JUDGMENTS OF SEXUAL APPEALS IN PRINT ADVERTISING
This study explores consumers' ethical judgments about the use of
sexual appeals in print advertising. It specifically focuses upon
responses on the Reidenbach-Robin multidimensional ethics scale, ad
attitude, brand attitude, and purchase intentions. The findings
indicate that, regardless of the respondent's gender, the use of a
strong overt sexual appeal in a print advertisement was not well
received. Consequently, advertisers need to rethink the use of strong
overt sexual appeals, especially given the controversial issues
surrounding such advertising stimuli and their popular use to break
through media clutter.
Though not universally embraced, and held in disdain by many people, the
use of overt sexual appeals in print advertising has increased
considerably in contemporary advertising practice (LaTour 1990; Severn,
Belch, and Belch 1990; Soley and Reid 1988; Tinkham and Reid 1988). Today,
it is common for a reader of any age to pick up a general-interest
consumer magazine and find an advertisement featuring provocatively posed
and attired (or unattired) models for many consumer products.
Alexander and Judd (1986) contend that ad creators must be acutely aware
of the reactions (both positive and negative) of their target audience to
the use of potentially controversial sexual appeals as ad stimuli. Pease
(1980) views advertising as presenting "social statements" about widely
held and shared beliefs among the public to which the advertisement is
ultimately directed. Soley and Reid (1988) state that general changes in a
society's sexual attitudes are often mirrored in print advertising.
Axiomatic to each of these arguments is an assumed ethical judgment about
the suitability and acceptability of the use of sexual appeals in
advertising. We examine the impact of such potentially controversial ad
stimuli on consumers' ethical judgments (as measured on moral
philosophical dimensions), attitude toward the viewed ad, attitude toward
the brand being promoted, and purchase intention.
The Use of Sexual Appeals in Print Advertising
During the past two decades, the use of sexual appeals in print
advertising has become almost commonplace (LaTour, Pitts, and Snook-Luther
1990; Soley and Reid 1988). Jovan Musk has established a reputation for
pushing the moral and ethical concern of censors to the edge -- for
example, with the "What Is Sexy?" campaign (Miller 1992a). In a recent
Jovan ad, a partially nude couple asks the provocative question, "Just how
much can we take off?" Among the more memorable examples of such
advertising in recent years are the long-running controversial print ads
for Obsession perfume and cologne by Calvin Klein. These ads, somewhat
characteristic of the genre, typically feature a nude couple in a
suggestive position. Concurrently running, and just as memorable, are many
of the print advertisements for Calvin Klein jeans. Early on, the jeans
maker featured the teen-age actress Brooke Shields stating that nothing
came between her and her Calvins. More recently, Klein has featured model
Karen Moss showing even less between her and her Calvins (Miller 1992b).
Ads of this type are designed to elicit what the originators hope is a
vicarious experience of sensuality (LaTour and Henthorne 1993).
In the 1990s, the use of sexual advertising appeals continues to be a
controversial topic, as evidenced by the strength and variability of
reactions to it. Previous empirical studies have indicated that the use of
such advertising appeals has met with a somewhat mixed consumer response
-- sometimes evoking positive reactions and sometimes evoking negative
reactions from viewers (cf. Alexander and Judd 1986; LaTour 1990; Morrison
and Sherman 1972; Sciglimpaglia, Belch, and Cain 1979). The whole issue of
sex and what is considered decent and acceptable in a society is
continually in flux (Boddewyn 1991; D'Emilio and Freedman 1989).
Advertisers are finding it increasingly difficult to determine whether
viewers will perceive ads containing provocatively posed and attired
models as "sexy" or "sexist" (Lipman 1991; Miller 1992b). Past studies of
general perceptions (not ad specific) of female role portrayals have shown
that if women perceive they are being portrayed inappropriately, their
perception may reduce purchase intention and/or damage sponsor image (Ford
and LaTour 1993).
The spectrum of what constitutes a sexual appeal may be viewed as a narrow
to broad continuum (Gould 1992). The narrow range of the continuum
encompasses material that shows explicit nudity or portrayals of the sex
act itself. In contrast, the broad range of the continuum encompasses
material that, while not overtly sexually explicit, some individuals may
find sexually stimulating (e.g., attractive, "sexy" dressed couples in
subtle but sensual poses) (Brown and Bryant 1989; Gould 1992).
The Role of Ethics
To understand more fully the positive and negative consumer reactions and
ethical dilemmas arising from the use of sexual appeals in print
advertising, we must consider the fundamental concepts contained in
normative ethical theories of moral philosophy (Gould 1994). Murphy and
Laczniak (1981) state that normative ethical theories in moral philosophy
can generally be classified as either teleological or deontological. The
principal difference between those two frameworks is in their basic focus.
Teleological philosophies are defined as philosophies concerned primarily
with the moral worth of an individual behavior (Fraedrich and Ferrell
1992). Their focus is on the consequences of individual actions and
behaviors in the determination of "worth" (Ferrell and Gresham 1985).
Teleological philosophies maintain that the individual should examine and
determine the probable consequences (in terms of goodness or badness) of
alternative actions and behaviors in a specific situation. A particular
behavior is considered ethical if it produces the greatest balance of good
over bad when compared with all alternative actions (Hunt and Vitell
1986).
Deontological philosophies focus on specific actions or behaviors of the
individual without regard to the consequences of the actions. Thus,
deontology opposes the principal tenet of teleology (Fraedrich and Ferrell
1992). Deontological theory purports that the rightness or wrongness of
actions and behaviors should be judged by the actions themselves without
regard to the outcome.
From a teleological viewpoint, the use of sexual appeals in advertising
often is not appealing to viewers and may produce potentially negative
side effects (e.g., sexual obsessions, gratuitous sex) (Gould 1994).
Therefore, the consequences (in terms of unwanted or unintended side
effects) of the use of sexual appeals in advertising, as well as the
fundamental moral rightness or wrongness of its use are of concern (Gould
1994).
The fundamental component in teleological theories is the amount of good
or bad contained in the consequences of an act, whereas the essential
component in deontological theories is the inherent rightness of an
individual act. It is not realistic to believe that individuals make
ethical decisions or judgments strictly on the basis of either teleology
or deontology. Reidenbach and Robin (1988) contend that individuals do not
use the clearly defined concepts of ethical philosophies in making
specific ethical evaluations, but that a mixing or combining of these
philosophies is the norm. This notion is predicated on the work of
Frankena (1963), who espoused the balancing and blending of the joint
requirements of a deontological-teleological process. Further, Hunt and
Vitell (1986, p. 7) state that "people . . . do in fact engage in both
deontological and teleological evaluations in determining their ethical
judgments and, ultimately, their behaviors." Therefore, we should resist
viewing teleology and deontology as two totally independent philosophies.
As the work of Tansey, Hyman, and Brown (1992) highlights, the use of a
controversial ad stimulus may evoke an array of related teleology- and
deontology-based responses on a single dimension of ethical evaluation.
Hypotheses
On the basis of the preceding discussion, we expect a print ad displaying
an strong overt sexual appeal to result in significantly lower scores or
ratings across dimensions of moral philosophy/"ethics of advertising use"
than a mild sexual appeal (as encompassed in the broad range definition
previously discussed). Additionally, given the potential offensiveness of
strong overt sexual appeals in print advertisements (Ford and LaTour 1993;
Miller 1992b), we expect attitude toward the ad, attitude toward the
brand, and purchase intention to be significantly less favorable for an ad
with strong overt sexual appeals than for an ad containing mild sexual
appeals.
H[sub 1]: An ad that contains a strong overt sexual appeal will
result in significantly less favorable response on moral
philosophical ethical dimensions than an ad that contains a mild
sexual appeal.
H[sub 2]: An ad that contains a strong overt sexual appeal will
result in significantly less favorable attitude toward the ad,
attitude toward the brand, and purchase intention than an ad that
contains a mild sexual appeal.
The Study
Data Collection and Ad Stimuli
Data were collected through the use of a mall intercept during all hours
of mall operation over the course of one week. The mall is in a growing,
demographically diverse, culturally vibrant MSA in the mid-Gulf Coast
region. In-migration to the area is heavy. The proximity to beaches,
gambling casinos, and other tourist-oriented destinations, military bases,
and industry contributes to this location's dynamic environment. Trained
interviewers were rotated in a random pattern to different locations in
the mall (Nowell and Stanley 1991). Several people were allowed to pass
between interviews. Potential respondents were approached and told they
were invited to participate in a strictly academic advertising research
project. The interviewers emphasized that there were no "correct" answers
or responses and gave assurance of confidentiality. More than 85% of the
people approached agreed to participate. Each individual was requested to
complete the questionnaire alone -- sitting down at a nearby rest area,
away from the major traffic flows of the mall, where he or she could be
monitored from a distance. Thus the respondents filled out the
questionnaire in a private, yet carefully monitored environment. To
reinforce confidentiality, they returned the completed questionnaires to a
covered box. The use of the mall intercept as a data collection technique
has been shown to produce a statistically representative cross-section of
respondents (Bush and Hair 1985). A total of 199 usable questionnaires
were obtained.
The treatment manipulation was facilitated by the use of two high quality
copies of black and white print ads. Both ad stimuli were part of a
collection of black and white photographs promoting a well-known brand of
jeans and used as an outsert in a metropolitan area different from the one
where the study was conducted. As part of the treatment selection process,
a focus group of adults ranging in age from 21 to 50 years provided input
for the selection of two ads from this promotional outsert -- one
perceived to have a strong overt sexual theme and the other perceived as
having a mild sexual theme. One selected ad depicted fully clothed male
and female models wearing jeans and holding hands while walking. The other
selected ad featured two similar looking models. In this ad, both the male
and female models were partially nude (i.e., the male wearing jeans only
and the female's unclothed breasts and abdomen covered by the male) and,
according to the focus group, in a sexually suggestive embrace in an "out
of the ordinary" environment (outdoors against a fence) (see Table 1).
Each ad contained the brand name of the jeans at the bottom.
Each respondent was given only one of the two ads followed by the
questionnaire. The treatment ads and attached questionnaires were
thoroughly shuffled prior to data collection so respondents would be
assigned randomly to treatment groups. According to Kerlinger (1973, p.
310), for samples the size of the one in our study, randomization of
treatment group assignment is an appropriate method to ensure control over
extraneous variables, the result being groups that are statistically
equal.
Operationalization
It is reasonable to assume that individuals use more than one
justification when drawing any ethical conclusion and that the relative
importance of those justifications is a function of the specific
circumstances facing the individual (Reidenbach and Robin 1990). Normative
ethical philosophy, which encompasses several overlapping theoretical
ideals (teleological and deontological philosophies), was the basis for
the development of the Reidenbach and Robin (1988, 1990) multidimensional
ethics scale. (For a detailed discussion of the moral philosophy base of
the scale, see Reidenbach and Robin 1990.) The Reidenbach-Robin
multidimensional ethics scale has been shown to have a relatively high
level of validity in comparison with a single univariate measure of
ethical evaluation (see, e.g., Reidenbach and Robin 1990; Tansey, Hyman,
and Brown 1992). Additionally, the scale has consistent and fairly high
construct validity (Reidenbach, Robin, and Dawson 1991). The scale has
typically distilled three dimensions: moral equity, relativism, and
contractualism.
The moral equity dimension (composed of the variables fair/unfair,
just/unjust, morally right/not morally right, and acceptable to my
family/not acceptable to my family) is based on lessons learned early in
life from basic institutions such as family and religion about such
fundamental constructs as fairness, equity, and right and wrong
(Reidenbach and Robin 1990). The insights acquired from such institutions
are considered decisive in establishing what individuals consider to be
decent or objectionable in advertising (Gilly 1988). The moral equity
dimension can be viewed as a composite dimension in the sense that it
consists of variables from both teleology and deontology.
Hunt and Vitell (1986) examine the possibility of a link between the
ethical evaluative process and social and cultural influences on the
individual. The relativism (or realism) dimension (composed of the items
culturally acceptable/culturally unacceptable and traditionally
acceptable/traditionally unacceptable) represents the influences,
guidelines, and parameters manifested by society. Hence, the realism
dimension can be viewed as a deontological dimension. An argument can be
made that the current level of sexuality in advertising is just a mirror
of presently acceptable social behavior (Courtney and Whipple 1983).
Given the overlapping theoretical foundations of the ethical philosophies
used in developing the scales, it is not surprising to find a high degree
of correlation between some of the constructs. Specifically, the moral
equity and relativism dimensions have been shown to combine into a single
comprehensive dimension (Reidenbach and Robin 1990; Reidenbach, Robin, and
Dawson 1991; Tansey, Hyman, and Brown 1992). According to Reidenbach,
Robin, and Dawson (1991, p. 86), an explanation of the two-dimensional
structure may be the "natural relation expected between what people
perceive to be culturally acceptable and what is just." The authors go on
to say that the meaning of "fairness" comes to us in part through our
culture, so such a composite makes intuitive sense.
The third dimension, contractualism, represents the notion of a "social
contract" between the individual and society (Reidenbach and Robin 1990).
This dimension consists of two items, violates an unspoken promise/does
not violate an unspoken promise and violates an unwritten contract/does
not violate an unwritten contract. It can be viewed as being grounded in
the philosophies of deontology (Bayles and Henley 1983).
To evaluate dimensions of an individual's moral philosophical responses
(or perceived "ethics of use") associated with the ad stimulus, we asked
respondents to use the Reidenbach-Robin (1988, 1990) multidimensional
ethics scale to express their opinions about the promotional use of the ad
they had just seen (see Table 2). Additionally, the scale included a
single univariate item measuring the perceived overall ethics of using the
ad stimulus.
Respondents completed two series of four 7-point items that were summed to
measure attitude toward the ad (A[sub ad]) and attitude toward the brand
(A[sub b]) (see Table 2). The items were selected on the basis of focus
group research and their use in related advertising research (e.g.,
Henthorne, LaTour, and Nataraajan 1993; LaTour, Pitts, and Snook-Luther
1990).
These items were followed by a series of demographic questions, a
manipulation check, and a purchase intention (PI) item. PI was measured by
a 7-point item that read, "The next time I purchase jeans I will purchase
[brand name] jeans." The scale was anchored by "yes, definitely" and "no,
definitely not."
Given the possibility of gender-based differences in responses (LaTour
1990), treatment, gender, and treatment by gender interaction effects on
the dependent variables were evaluated by multivariate analysis of
variance (MANOVA). Because age differences may affect the receptivity to
such youth-oriented ad stimuli, age was included as a covariate. However,
we note that nontargeted individuals are important to consider because of
their possible exposure to the ad and subsequent possible negative social
consequences (e.g., perceived degradation of women) (Gould 1994).
Preliminary Analysis and Profile of the Sample
Factor analysis indicated a two-factor structure (as previously
discussed). As in previous research (Reidenbach, Robin, and Dawson 1991),
a composite dimension (six items) entitled "moral equity/relativism"
("morel") was distilled along with the contractualism dimension (see Table
3).
We conducted a manipulation check by comparing the two treatment groups on
their mean responses on a 7-point item, "The featured ad contained nudity"
(coded from 1 "No, definitely not" to 7 "Yes, definitely"). As expected,
the mean was significantly (p<.001) stronger for the group seeing the
strong overt sexual appeal ad (5.76) than for the group seeing the mild
sexual appeal ad (2.71). Cronbach alpha tests were conducted to evaluate
the internal consistency of summed scales (see Table 2). Alpha levels
ranged from a low of .71 to a high of .92. Scores within this range are
considered adequate indications of internal consistency for basic research
such as ours (see Bagozzi 1978; Nunnally 1967).
Of the 199 total usable responses, 94 were from men and 105 were from
women. Forty-six women and 50 men were in the mild sexual appeal treatment
group; 59 women and 44 men were in the strong overt sexual appeal
treatment group. The average age of the sample was 34.3 years with a
standard deviation ;y f 14.8 years. The average educational level was 13.8
years (high school=12 years) with a standard deviation of 2.8 years. In
terms of racial composition, 75.7% of the respondents were white, 15.8%
were African-American, 2.5% were Hispanic-American, 2% were
Asian-American; the remainder were in a self-declared "other" category.
Income levels were measured in categories and showed wide variation.
Self-reported marital status indicated that 30.2% of the respondents were
not married, 47.5% were currently married, and the rest were separated or
widowed. The sample demographic profile was quite comparable to population
statistics (supplied by mall managers) for a 10-mile radius surrounding
the mall. In addition, Kolomogorov-Smirnov nonparametric tests indicated
the demographic profiles of the treatment groups were not significantly
different from each other.
Results
Hypothesis Tests
We report significant univariate effects (i.e., p<.05) that followed
indications of significant overall MANOVA model results. The univariate
results for the overall ethics (single-item measure) of using the ad
indicate that the mild sexual appeal is perceived as significantly more
positive on this item and the covariate is significant and negative
(t=-2.33). The test of heterogeneity of regression reveals that the
negative relationship between age and perceived overall ethics of use is
much stronger in the strong overt sexual appeal ad group (r=-.294) than in
the mild sexual appeal ad group (r=-.032; p>.05) (see Table 4).
For moral equity/relativism, only the treatment main effect is
significant, with the mild sexual appeal ad group showing stronger
response. The age covariate is significant in the negative direction
(t=-2.65). The heterogeneity of regression test on the covariate is also
significant. Specifically, the morality/relativistic acceptability
problems that older respondents appear to have with the ads have a
significantly stronger relationship in the strong overt sexual appeal ad
group (r=-.325) than in the mild sexual appeal ad group (r=-.069; p>.05).
The significance level of the treatment main effect on the contractualism
dimension is p=.054. Though this effect is not significant at the p<.05
level, the mild sexual appeal ad group is seen as more strongly "upholding
an unwritten contract with society." The age covariate is not related
significantly to the contractualism dimension.
The findings indicate general support for H[sub 1]. The use of a highly
sexual theme in a print ad was not as well received and was in fact viewed
as less ethically "correct" than use of a mild sexual version of the ad.
In our sample, both men and women expressed serious ethical concerns about
the use of the overtly sexual ad.
Univariate analyses of A[sub ad] show significant main effects for gender
and treatment. An interaction effect of gender and treatment is evident as
well (see Table 4). The age covariate is related negatively to A[sub ad]
(t=-2.69), perhaps because the youthful nature of the product makes it
difficult for older respondents to identify with the message. The test for
heterogeneity of regression for the covariate is nonsignificant. Analysis
of the means for the main effects shows that, overall, men had a more
favorable response in terms of A[sub ad] and that the mild sexual appeal
ad was more affable. Perhaps more revealing, however, are the post-hoc
analyses of interaction effects by the Tukey range test. An examination of
Table 4 shows that women in the strong overt sexual appeal ad group had
the most negative A[sub ad].
Univariate analyses for both A[sub b] and PI indicate only a main effect
for the treatment. For both of these variables, the mild sexual appeal ad
was evaluated more favorably. That is, the group seeing that ad indicated
a more positive brand attitude and a stronger intention to purchase (see
Table 4).
The results demonstrate general support for H[sub 2] in that significantly
more negative A[sub ad], A[sub b], and PI were evident in the strong overt
sexual appeal ad treatment group than in the other treatment group.
Finally, though generally the use of the highly sexual print ad was viewed
more negatively, the attitude of women was significantly more negative
than that of their male counterparts.
Table 5 shows an overall pattern of dimensions of perceived ethical
judgment having a positive association with A[sub ad], A[sub b], and PI.
This pattern of correlations may suggest a positive linkage between
ethical judgments and attitudinal structures (e.g., if the ad is perceived
to be ethically/morally "correct," resulting attitudinal structures should
be enhanced). Though such a positive relationship is intuitively logical,
future research should explore both theoretically and empirically the
complexity of structural relations between these variables.
Limitations
The mall intercept is gaining acceptability and popularity but as a data
collection technique, it nonetheless results in a convenience sample.
Generalizability is limited by the use of only one environment for data
collection. Though the mall used in our study is in an area believed to be
demographically diverse and culturally dynamic, it is only one location.
Skipper and Hyman (1993) have raised the issues of what the
Reidenbach-Robin multidimensional ethics scale is truly designed to
measure and the possibility of loss of meaning during the distillation
process. These may be valid issues, but we contend that the distillation
process, though deleting some individual items, preserved a variety of
measures covering both teleological and deontological considerations.
Given that the Reidenbach-Robin multidimensional ethics scale was
developed and validated through the use of business practice scenarios,
one could argue that the moral equity/relativism dimension is more
suitable than the contractualism dimension for use in a study on the use
of sexual appeals in advertising. Therefore, the lack of significant
findings related to the contractualism dimension should not be viewed as
overly limiting. As previous work (Tansey, Hyman, and Brown 1992) has
indicated, the contractualism dimension may be unrelated to certain
situation-specific ethical evaluations.
The use of the print ad stimuli is also a potential limitation. One could
argue that the female model in the strong overt sexual appeal ad is "more
naked" than the male model. However, though the female model is unclothed,
she is "covered" by the male model and is clearly a participant (as is the
male model) in a sexually suggestive embrace. Finally, an inherent
limitation to this study is the use of only two ad stimuli; one a mild and
subtle sexual appeal and the other a strong and overt sexual appeal.
Future research, incorporating ad stimuli between this range of mild and
overt would be further illuminating. In addition, Gould (1992) points out
the ethical concerns over the incorporation of violence within sexual
appeals. A useful extension of the current study would be to vary the
stimuli in that manner as well.
Discussion
Both of our hypotheses are supported. Though we acknowledge the
limitations of the sample and treatments used, it is clear that
undesirable reactions and consequences may result from the use of strong
overt sexual appeals. However, in response to competitive pressures,
advertisers often use sexual appeals as a creative way to capture the
consumer's attention (Ford and LaTour 1993). Of concern to advertisers is
determining the point at which a sexual appeal may be viewed as unethical
and therefore become counter-productive.
Our research shows that both men and women have potential ethical concerns
about the use of strong overt sexual appeals in advertising. These
findings, however, must be considered within the complexity of the issue.
Gould (1994) points out the multifaceted nature of ethical concerns about
sexual appeals and the challenges facing advertisers. For example, whether
or not the use of a sexual appeal is perceived as "degrading" is a
function of pre-existing sensitivities and awareness of the social issues
surrounding such portrayals (Ford, LaTour, and Lundstrom 1991). Ford and
LaTour (1993) contend that "sex objectification" of women is very much in
the "eyes of the be-holder" and a direct function of the extent to which
an individual embraces the doctrines espoused by the women's movement.
The dilemma of whether or not to use a sexual appeal has no simple
solution. An important implication of our research is the need for
advertisers to recognize the moral/ethical complexity involved in the use
of strong overt sexual appeals and to incorporate that understanding
within their strategic thought. Specifically, advertisers must carefully
test assumptions about the efficacy of such appeals for targeted customers
and the "social impact" (i.e., the impact on other individuals not
targeted by such appeals) (Gould 1994).
Clearly, advertising operates within the parameters established by
society. As the mores and ethical considerations of society change over
time, what is considered appropriate and acceptable in advertising must
also change. As Zinkhan, Bisesi, and Saxton (1989) have pointed out, the
influence and impact of "moral idealism" change over time. It is therefore
prudent to continually re-evaluate the assumptions on which strategic
decisions are based. Advertisers considering the use of sexual appeals
need to examine all potential social issues at stake. Advertising
executives should consider not only the unintended consequences of using
such appeals, but also the perceived morality of doing so (Gould 1994).
Though we are not condemning the use of strong overt sexual appeals, we
believe the blatant use of overt sexual appeals as advertising themes may
have run its course. Such appeals may not work because of current moral
philosophical sensitivities. For example, sexual ad portrayals that have
worked well in the past may not be as well received in today's
"advertising climate" because of the focus on the moral/ethical issues
surrounding female role portrayals in advertising as a feminist issue
(Ford and LaTour 1993). Piirto (1989, p. 38) has stated that "a growing
segment of the buying public, many of them women, are fed up with the hard
sell of sex." The age-old notion that sex sells may now be an unduly risky
assumption.
Table 1
Description of the Ad Stimuli(a)
The Mild Sexual Appeal Ad
The male and female models are featured walking together out of
doors with their arms around each other. The male model's arm is
around the shoulder of the female. The female's arm is around
the male model's waist, under his shirt. Both models, while
fully clothed, are not dressed conservatively. Rather, both
models are wearing jeans and tank tops.
The Strong Overt Sexual Appeal Ad
The male and female models are out-of-doors, clearly engaged in
a sensual sexual embrace. The female model is leaning against a
chain-link fence with her arms raised above her head. The female
is completely unclothed, yet her lower abdomen and breasts are
covered by the male model. The male model is wearing only jeans
with the fly unzipped.
a additional information concerning the ad stimuli is available from the
authors.
Table 2
Variables Used in the Study
Attitude Toward the Ad Attitude Toward the Brand
(A[sub ad])(a) (A[sub b])(a)
1. Irritating (reverse scored) 1. High quality
2. Good 2. Unsatisfactory(b)
3. Informative 3. Appealing
4. Offensive (reverse scored) 4. Inferior(b)
Cronbach's alpha = .71 Cronbach's alpha - .74
Purchase Intention(a)
The next time I purchase jeans I will purchase (brand name)
jeans
Moral Equity/Relativism Contractualism Dimension(c)
Dimension(c)
1. Just 1. Does not violate an
unspoken promise
2. Acceptable to my family 2. Does not violate an
3. Fair unwritten contract
4. Morally right
5. Culturally acceptable
6. Traditionally acceptable
Cronbach's Alpha =.92 Pearson Correlation = .40;
p<.01
Overall Ethical Measure(c)
1. Ethical
a Measured on 7-point scales anchored by "yes, definitely" = 7 and "no,
definitely not" = 1.
b Reverse scored.
c Measured on 7-point bipolar adjective item scales.
Table 3
Varimax Rotated-Factor Structure
Legend for Chart:
A - Morel(a)
B - Contractualism
C - Percent Variance Explained in Items
A B C
Traditionally Acceptable .856 .211 77.6
Fair .844 .070 71.7
Acceptable to Family .832 .302 78.3
Morally Right .824 .295 76.5
Just .822 .021 67.5
Culturally Acceptable .781 .382 75.4
Does Not Violate Contract .025 .929 86.3
Does Not Violate Promise .450 .618 58.3
Eigenvalue 4.30 1.62
Percent Variance Explained 53.8 20.3
a Moral Equity/Relativistic.
Table 4
Significant Mean Differences
Information is presented in the following order: group; mean; sd;
univariate, f; p<
A[sub ad] (four 7-point items, summed scale)
Treatment main effect
Overt sexual appeal ad; 13.07; 7.63; 8.0; 2.05
Mild sexual appeal ad; 16.0;6; 6.16
Gender main effect
Male; 16.39; 6.37; 8.85; .05
Female; 13.20; 7.19
Interaction
Female/Overt sexual appeal ad; 10.91(a); 6.77; 6.19; .05
Female/Mild sexual appeal ad; 16.08; 6.70
Male/Overt sexual appeal ad; 16.18; 7.60
Male/Mild sexual appeal ad; 16.58; 5.11
A[sub b] (four 7-point items, summed scale)
Treatment main effect
Overt sexual appeal ad; 17.82; 6.49; 5.11; .05
Mild sexual appeal ad; 19.67; 5.30
Purchase Intention (single 7-point item)
Treatment main effect
Overt sexual appeal ad; 2.67; 1.69; 11.3; 1.05
Mild sexual appeal ad; 3.57; 1.98
Moral Equity/Relativism (six 7-point items, summed scale)
Treatment main effect
Overt sexual appeal ad; 17.94; 10.44; 24.48; .05
Mild sexual appeal ad; 25.66; 10.14
Contractualism (two 7-point items, summed scale)
Treatment main effect
Overt sexual appeal ad; 8.14; 3.27; 3.75; .06
Mild sexual appeal ad; 9.35; 3.80
Ethical (one 7-point item)
Treatment main effect
Overt sexual appeal ad; 3.07; 2.12; 18.03; .05
Mild sexual appeal ad; 4.45; 1.98
(1,181 D.F.)
a Significantly different (p <.05) from the other three cells.
Table 5
Pearson Correlations(a)
Morel(b) Contractual Ethical
A[sub ad] .73 .53 .65
A[sub b] .39 .41 .27
PI .52 .26 .38
a All correlations significant (p<.01).
b Moral equity/relativism composite dimension.
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~~~~~~~~
By Michael S. LaTour and Tony L. Henthorne
Michael S. LaTour (Ph.D. University of Mississippi) is Associate Professor
of Marketing at Auburn Universit
Tony L. Henthorne (Ph.D. University of Mississippi) is Associate Professor
of Marketing at the University of Southern Mississippi
The authors contributed equally to the article.
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Subject : BRAND RECALL
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Title: The effect of print advertising's use of sexual themes on
brand recall and purchase intention...
Subject(s): SEX role in advertising
Source: Journal of Applied Business Research, Summer95, Vol. 11 Issue
3, p47, 11p, 8 charts, 2 graphs
Author(s): Grazer, William F.; Keesling, Garland
Abstract: Suggests that the use of sexual stimuli in print
advertisements does influence viewer's brand recall and
purchase intentions. Testing of the appropriateness of sex
appeals for a given product; Differences between advertising
at lower levels and higher levels of sexual intensity; Appeal
of sexual stimuli beyond the asexual level; Limitations of
the study.
AN: 9509212427
ISSN: 0892-7626
Database: Academic Search Elite
Print: Click here to mark for print.
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Best Part
THE EFFECT OF PRINT ADVERTISING'S USE OF SEXUAL THEMES ON BRAND RECALL AND
PURCHASE INTENTION: A PRODUCT SPECIFIC INVESTIGATION OF MALE RESPONSES
Abstract
Two convenience samples comprised of 230 male respondents
participated in a study to measure the effects of sexual stimuli in
print advertising on brand recall and intention to purchase. Using
jeans and liquor products, the study suggests that the use of sexual
stimuli in print advertisements does influence viewers' brand recall
and purchase intentions. However, the study was not able to
conclusively argue that specific levels of sexual intensity were more
effective across the two product categories.
Introduction
Numerous studies have demonstrated the attentive level of sexual stimuli
in print media (LaTour et al., 1990; Gould, 1987; Kilbourne et al., 1985;
Reidenbach and McCleary, 1983; Reid and Soley, 1983; Judd and Alexander;
1983; Richmond and Hartman, 1982; Belch et al., 1981; Wilson and Moore,
1966; Kinsey et al., 1953; Kinsey et al. 1948; Rudolph, 1947). Although
there is no evidence of a causal relationship between attention (as
measured by Starch readership, electrodermal responses, or pupillary
responses) and higher order stages of information processing, research has
established that attention is a necessary condition for learning,
attitudinal and behavioral effects (Ramond, 1976; Sheth, 1974; Ray, 1973;
Starch, 1966).
Research has evolved from role portrayals to the use of explicit sexual
content in advertising (Soley and Kurzbard, 1986). However, previous
studies cast some doubt on the efficacy of sexually oriented advertising.
A frequently cited study conducted by Steadman (1969) on the effectiveness
of explicit sexual messages found that asexual print advertisements
produced a greater rate of brand recall. At least three other studies
corroborate Steadman's findings (Judd and Alexander, 1983; Richmond and
Hartman, 1982; Weller et al., 1979; Alexander and Judd, 1978; LaChance and
Lubitz, 1977).
Additional studies have measured how the presence or absence of sexual
stimuli affects cognitive (i.e. recognition and recall) and conative (e.g.
product evaluation, copy evaluation and behavioral intention) responses
(Severn et al., 1990; Caballero and Pride, 1984; Reidenbach and McCleary,
1983; Belch et al., 1981; Baker, 1961). For example, in a study of
cognitive responses to sex in advertising, Belch et al. (1981) found that
nudity was likely to be perceived as more offensive than other
advertisements. This may be more of a gender-related phenomenon. Research
has revealed that females harbor more negative attitudes than males toward
the use of sexual stimuli (Belch et al., 1981; Peterson and Kerin, 1977;
Wise et al., 1974). However, other studies have contradicted such findings
indicating a more favorable predisposition for advertisements portraying
physically attractive models of the opposite sex (Kahle and Homer, 1985;
Reid and Soley, 1983; Peterson and Kerin, 1977: Baker and Churchill, 1977;
Kanungo and Pang, 1973).
Conative problems have also been noted. In one study, Reidenbach and
McCleary (1983) stated that sexual appeals may be relatively more
unbelievable if perceived as too offensive. Kanungo and Pang (1973) found
inconsistent patterns, both positive and negative, in product quality
ratings. Severn et al., (1990) concluded that the use of sexually explicit
appeals can result in more favorable attitudes which may result in greater
purchase intentions. Finally, it has been suggested in some cases that the
viewer's emotional response to the sexually appealing stimuli may be so
strong that the attentive reaction is directed more to the stimuli than
the product message (Edell and Staelin, 1986; Judd and Alexander, 1983).
Overall, the empirical evidence suggests that sexual content in print
advertising is less effective than non-sexual content (Soley and Kurzbard,
1986).
The implications from the aforementioned studies suggest the necessity of
matching physically attractive models and the extent of sexual stimuli
with the type of product being advertised. Provided the product and the
sexual stimuli of the advertisements are congruent, favorable behavioral
intention ratings have been found to be higher (Baker and Churchill,
1977).
The purposes of this study are to measure whether the extent of sexual
stimuli presented in print media is a significant factor in the viewer's
ability to recall brand names and their intentions to purchase. The
literature is inconclusive on this issue especially with respect to
conative measures of behavioral intentions.
Preliminary Study
Several pre-tests were administered to establish the levels of sexual
intensity. Four-color print advertisements (Judd and Alexander, 1983;
Richmond and Hartman, 1982; LaChance and Lubitz, 1977; Stauffer and Frost,
1976; Unwin, 1973; Morrison and Sherman, 1972) of female and male models
were collected from thirty-four (34) field-tested, print media vehicles
(Wilson and Moore, 1977). The advertisements were positioned on
two-by-two, 35mm slides for uniformity of presentation (Judd and
Alexander, 1983; Sciglimpaglia et al, 1979; Alexander and Judd, 1978;
LaChance and Lubitz, 1977). A total of 187 advertisements representing
ninety-four (94) brand names from thirty-five (35) product categories,
were displayed to 138 undergraduate students from an eastern university.
Each slide was displayed ten seconds (Standing et al., 1970). Subjects
were instructed to rate each advertisement's level of sexual stimuli on a
four-point scale whereas 1 = asexual, 2 = low, 3 = moderate and 4 = high.
Statistical measures indicated significant differences between the four
levels of sexual intensity (P =.05; P= .0001). A second pre-test was
conducted to affirm the measurement consistency of the rating scale. A
sample of 164 undergraduate male students was selected from a second
eastern university. Replicating the same methodological procedure used in
the initial pre-test, the results once again indicated significant
differences between the scale ratings (P =.05; P = .0001).
A final pre-test comprised of 238 undergraduate male students was
subsequently administered at a third eastern university. The number of
advertisements were reduced to twenty-four (24) slides promoting jeans and
liquor. The two product categories were selected because they had the
highest level of pre-test concurrence among subject ratings and they have
been consistently associated with the use of sexually-coded stimuli in
advertising (Ruth et al., 1989; Schmitt et al., 1988; Reid and Soley,
1983; Goffman, 1976; Levy, 1959; Martineau, 1957). Brand names, copy,
logos, etc., were professionally deleted for control purposes (Cook and
Campbell, 1976). Twelve, consonant-vowel-consonant, three letter names
(Prytulak, 1971; Smith, 1970; Montague et al., 1966) were generated by
computer randomization. The three letter names were individually assigned
the same point size and were uniformly positioned on each print
advertisement. For comparative purposes, the same three letter names were
randomly assigned to each product category. Post-test analyses of variance
on four of the assigned names found no significant differences in either
the brand recall (P = .01) or intention to purchase (P = .0001)
responses for the two product categories, indicating an absence of
assignment bias.
The use of twelve (12) advertisements for each product category is based
on the convenient divisibility of the four levels of sexual intensity and
the absence of specificity in the literature that quantifies the extent of
sexual stimuli an individual is exposed to in print media.
Winer's (1971) ranking test for differences was used:
Q[sup 2, sub j] = 4sigma(n[sub ij]-(n/I)[sup 2])
------------------------------ n
where Q[sup 2, sub j] is an approximate distribution of the X[sup 2]
statistic (3dr). The test statistic is:
A[sup 2, sub j] = sigmaQ[sup 2, sub j]
where A[sup 2, sub j] is the approximate distribution of the X[sup 2]
statistic (9df). The statistical measure was repeated for each product
category. Significant differences between the four levels of sexual
intensity were found to exist (P =.05; P = .0001).
Hypotheses
Based on implications of the previous review, the following hypotheses
were drawn:
H[sub 1]: There is no significant difference between the levels of
sexual intensity in print advertising and the male viewer's ability
to recall jean brand names.
H[sub 2]: There is no significant difference between the levels of
sexual intensity in print advertising and the male viewer's intention
to purchase jean brand names.
H[sub 3]: There is no significant difference between the levels of
sexual intensity in print advertising and the male viewer's ability
to recall liquor brand names.
H[sub 4]: There is no significant difference between the levels of
sexual intensity in print advertising and the male viewer's intention
to purchase liquor brand names.
The first and third hypotheses test the cognitive effect of recall. In
accordance with the findings of Steadman 1969), Baker (1961) and others,
the subjects should not demonstrate higher brand recall responses as the
levels of sexual intensity are varied.
The second and fourth hypotheses test the conative effect of behavioral
intention, Contrary to the findings of Baker and Churchill (1977) and
others, the study should not find an association between the respondent's
purchase intention and level of sexual stimuli.
The corresponding alternative hypotheses would state that the viewer's
brand recall and intention to purchase would be significantly influenced
by the varied levels of sexual intensity. Support for the alternative
hypotheses would be evidenced by significant mean differences in each
treatment comparison for both recall and purchase intention.
Methodology
The sample consisted of 230 undergraduate male students at an Eastern
university that was not a part of the preliminary studies. The sample was
divided into two test groups randomly assigned to the jeans (n=116) and
liquor (n=114) product categories. The pre-tests provided the statistics
for estimating the sample size. The approximate sample size, using 12
advertisements, was calculated to be n[sup 3] 64 for both categories (P
= .05).
A laboratory setting was established with color slide projections of the
actual advertisements (exclusive of brand names, logo and copy for control
purposes) on a screen clearly visible to the viewing audience. The same
random computer coded advertisements used in the third pre-test were
individually displayed for ten seconds. Pre-testing indicated that 10
seconds provided adequate time for viewing and processing the stimuli
contained in all of the advertisements. The stimuli consisted of three
separate illustrations for each of the four levels of sexual intensity
promoting the jeans (C[sub 1] = 12) and liquor (C[sub 2] =- 12) product
categories. A computer-generated randomization process was employed to
present the advertisements in varied sequences to eliminate order bias.
After viewing the advertisements, the respondents were administered a
three-part questionnaire. In Part I of the questionnaire, respondents were
asked what brand names they could recall. The questions were developed
from the free recall experiences of pretest subjects and expert opinion.
Part II of the questionnaire requested the respondents to rate the
probabilities of their purchase intentions based on a five-point Likert
type scale (Juster, 1966). In both measurements, several rehearsal
preventing questions preceded the formal tests as an additional measure of
control (Norman, 1976). The dummy questions were included to simulate the
memory lapses experienced by the typical field viewer between the moment
when she or he is called upon to recall brand names and the time she or he
was last exposed to the stimuli. An intervening lag of thirty (30) seconds
was imposed between the viewers exposure to the advertisements and the
testing of their cognitive and conative responses.
The final section of the questionnaire consisted of several questions
regarding the classification of respondents. Scales were developed to
measure the respondents' age, education, marital status, income, religion,
size of household and employment status. Since analysis failed to provide
significant classification associations with brand recall or intention to
purchase, these variables will not be discussed further.
Analytical Procedures
Conventional 1 x 4 analyses of variance (ANOVA's) with brand recall and
purchase intentions as dependent variables were used to analyze the data.
The treatment variables were the levels of sexual intensity. Four separate
ANOVA's were completed. Pearson Product Moment correlations were also
administered.
Further analysis was performed on brand recall and intention to purchase
to measure the mean differences between the individual effects of the
sexual stimuli on each of the product categories. This was done to
determine if either recall or purchase intention as reported by the
respondents were individually affected by the differences in the treatment
variables.
Results
Tables 1 and 2 present the ANOVA results for the brand recall of the two
product categories and their respective means for the levels of sexual
intensity. Mean scores were calculated on the basis of the number of
individual brands recalled for each treatment variable; whereas a value of
three (3) indicates the recall of every advertisement for a specific
treatment and zero (0) is interpreted as no recall. The data indicate a
statistically significant difference between the respondent's ability to
recall brand names and the levels of sexual intensity for both product
categories (P = .0001). The significance of the independent variables
indicates the cognitive main effects of sexual stimuli are consistent
across the product categories.
The mean recall averages for the brand names for each product category are
illustrated in figure 1. Respondents did recall relatively more brand
names for liquor advertisements in all treatment categories except for
moderate levels of sexual intensity where jeans had a higher mean recall.
Tests for mean differences did provide a clearer indication of the
individual effects between the levels of sexual intensity and the
respondent's ability to recall brand names. In the case of jeans, Table 3
indicates that there is a significant difference between all of the mean
pairs except between means 2(low) and 4(high levels of sexual intensity).
Table 4 indicates similar results for the recall of liquor advertisements
except when respondents compared liquor brands at moderate and high levels
of sexual intensity.
The findings on the effects of sexual stimuli on brand recall were not in
the general hypothesized direction. That is, in five of the six tests for
mean comparisons, the results indicated significant differences between
the levels of sexual intensity and the effects on a respondent's ability
to recall brand names. However, because the t-test results did reveal one
inconsistency between the mean pairs for recall and sexual levels,
hypotheses 1 and 3 are accepted.
Tables 5 and 6 present intention to purchase ANOVA results for the two
product categories and their respective means for the four levels of
sexual intensity. Mean scores were calculated on the basis of the number
of each brand's purchase probability, whereas: 1 = certain, practically
certain (>/= 90% probability), 2 = probable (70% probability), 3 = fairly
good possibility (50% probability), 4 = some possibility (30%
probability), and 5 = no chance, almost no chance (= 10% probability).
In the case of liquor, nine surveys were excluded due to incompleteness.
The results indicate that there are statistically significant differences
between the mean scores for both products (P = .0001). The significance
of the independent variable indicates the conative main effects were
consistent across the product categories for the combined levels of sexual
intensity. Correlation analyses confirm, in the case of liquor, that
purchase intentions are significantly related to the use of sexual stimuli
(P = .01).
Figure 2 illustrates the mean scores for the intention to purchase each
product category. For both categories, it appears that some
sexually-oriented stimuli is better than none (asexual) for eliciting
favorable intention responses. However, tests for mean differences are not
conclusive enough to argue this point. Several inconsistencies between the
levels of sexual intensity and the effect on intention to purchase do
exist. For example, the t-test results for jeans (Table 7) indicate five
of the six tests for mean comparisons support rejection of Hypothesis 2.
However, one test did indicate that the respondents could not
significantly discern perceptual differences between asexual and low
levels of sexual intensity and their purchase intentions.
The mean differences are more pronounced for liquor advertisements. Table
8 indicates that the respondents were able to assess their purchase
intentions. However, the findings did not show a consistently strong
relationship with sexual intensity. For example, the table does not
indicate a significant difference between low and high, as well as, with
moderate and high levels of sexual intensity. The remaining four tests for
mean comparisons between intention to purchase and levels of sexual
intensity were significantly different P = .05 to P = .0001). Because
of the inconsistencies between the respondent's purchase intentions for
both product categories and specific levels of sexual intensity,
hypotheses 2 and 4 are accepted.
Discussion
The study tested the effects of sexual stimuli in print advertising on
brand recall and intention to purchase. The study suggests that variances
in sexual stimuli are not always effective in eliciting desired or
corresponding variations in cognitive and conative responses. Though the
results of the two studies were not completely consistent, they suggest
that the use of sexual stimuli in print advertisements does elicit
favorable responses. For example, the findings indicate that the use of
asexual rather than higher levels of sexual stimuli may be generally more
effective in affecting brand recall for liquor products. It is plausible
that higher levels of sexual stimuli may divert the viewer's attention
from the brand name to the advertisement's sexual content. This would
suggest that a marketer should test the appropriateness of sex appeals for
a given product before deciding on the extent of sexual intensity. In this
regard, the findings would support the conclusion of earlier studies (e.g.
Tinkham and Reid, 1988; Judd and Alexander, 1983; Richmond and Hartman,
1982; Steadman, 1969).
In the case for eliciting more favorable recall of jean brands, it may be
appropriate to advertise at a moderate level of sexual intensity. Jean
advertisements have become more explicit in recent years and the
contemporary audience may have become more tolerant (i.e. conditioned) to
sexually suggestive themes than previous audiences. As a result,
advertising at lower levels of sexual intensity may fail to attract
attention; whereas higher intensity levels may distract from the
advertisement's purpose (Alexander and Judd, 1978). The fact that the
tests for mean comparisons indicated no significant differences between
low and high levels of sexual intensity and its effect on brand recall may
support this contention.
The ANOVA results further suggest that sexual stimuli beyond the asexual
level elicit higher levels of intention to purchase. One cannot conclude
that an a-priori relationship exists between brand recall and purchase
intentions; only that intention to purchase is higher when a brand is
promoted at the appropriate level of sexual intensity. This finding may
corroborate Severn's et al. (1990) study.
Suggestions For Future Research
The results demonstrate the need for additional testing in an attempt to
resolve the study's limitations. The present study has several
limitations. First, the student subjects may or may not represent the
general population. Despite the fact that the general attitudes of
students towards advertising differ [little] from the population at large
(Zanot, 1984; Barnes, 1982), the convenience sample may have biased the
results because of selection error. That is, the subjects interested in
participating in a research study on advertising appeals may be different
from non-participants in their attitudes about sexual themes.
A second limitation is the gender composition of the study group. The
exclusion of females as a moderating factor may have biased the male
subject's responses to advertisement portrayals of physically attractive
models of the same or opposite sex. Provided concurrence on the levels of
sexual intensity within and between the genders can be reached, inclusion
of females and males would permit gender comparisons and introduce to the
study an additional measure of control.
A third limitation is the absence of any direct measure of the respondents
reactions on an affective level. A respondent's liking of an advertisement
may be conditioned by the type of product being advertised and the extent
of the sexual stimuli involved. Thus, while specific responses are
elicited, the fact that these responses could result in unfavorable
evaluations may be generalized to the product itself. An additional
measurement on the subject's prior use or purchase of either product may
reveal a causal effect on intention to purchase. Furthermore, an attentive
measure may indicate that certain stimuli are so overwhelming that the
respondent attends more to it than the product's brand name. These factors
may bias select cognitive and conative responses.
A fourth limitation is the study did not model the manner in which most
print advertisements compete for a viewer's attention. The study
advertisements were superimposed on 35mm slides rather than in field
magazines containing copy and advertising printed on the same and/or
adjoining pages. In print media with competing stimuli on the same or an
adjoining page, different viewer responses may be evidenced. However, the
respondent in viewing the study's print stimuli may not have been
distracted from the advertisement's persuasive appeal.
Finally, although not a limitation, a concern does exist as to whether or
not the results are generalizable to other product categories. Further
research may shed light on the effects of sexual themes relative to
additional product categories, as well as specific brands.
Table 1
Brand Recall of Jeans ANOVA Results
Levels of
Sexual Intensity
% Of Respondents
Mean Recall of Brands
Asexual .658 21.9%
Low .350 11.7%
Moderate .795 26.5%
High .393 13.1%
DF SS MS F SIG STD.DEV
Model 3 47.7628 15.9209 37.92 .0001 .6480
Error 1400 587.8641 .4199
Corrected
Model 1403 635.6090
Table 2
Brand Recall of Liquor ANOVA Results
Levels of
Sexual Intensity
% Of Respondents
Mean Recall of Brands
Asexual .952 31.7%
Low .504 16.8%
Moderate .638 21.7%
High .714 23.8%
DF SS MS F SlG STD.DEV.
Model 3 33.3357 11.1119 21.47 .0001 .7194
Error 1256 650.0571 .5175
Corrected
Model 1259 638.3928
Table 3
Test For Mean Differences In Brand Recall Of Jeans
Levels of
Sexual Intensity % Of Respondents'
Mean Recall Of Brands
Asexual 1 .658 21.9%
Low 2 .350 11.7%
Moderate 3 .795 26.5%
High 4 .393 13.1%
n T value Significance
mu1=mu2 351 6.755 .0001
mu1=mu3 351 -2.491 .01
mu1=mu4 351 5.708 .0001
mu2=mu3 351 -8.666 .0001
mu2=mu4 351 1.015 N.S.
mu3=mu4 351 -7.716 .0001
Table 4
Test For Mean Differences In Brand Recall Of Liquor[1]
Levels of
Sexual Intensity
% Of Respondents'
Mean Intention To Purchase
Asexual 1 .952 31.7%
Low 2 .504 16.8%
Moderate 3 .638 21.7%
High 4 .714 23.8%
n T Value Significance
mu1=mu2 342 7.714 .0001
mu1=mu3 342 5.231 .0001
mu1=mu4 342 3.943 .0001
mu2=mu3 342 -2.465 .01
mu2=mu4 342 3.849 .0001
mu3=mu4 342 1.346 N.S.
1 n = 114 useable surveys
Table 5
Intention To Purchase Jeans ANOVA Results
Levels of
Sexual Intensity
% Of Respondents'
Mean Intention To PUrchase
Asexual 2.8746 28.74%
Low 3.0000 30.00%
Moderate 4.1054 41.05%
High 3.4558 34.56%
DF SS MS F SlG STD. DEV.
Model 3 81.6068 27.2023 21.55 .00011 .1235
Error 1400 1767.1624 1.2622
Corrected
Model 1403 1848.7692
Table 6
Intention To Purchase Liquor ANOVA Results
Levels of
Sexual Intensity
% Of Respondents'
Mean Intention To Purchase
Asexual 2.6825 26.82%
Low 3.6412 36.64%
Moderate 3.1079 31.11%
High 3.3492 33.35%
DF SS MS F SIG STD.DEV.
Model 3 38.8341 12.9447 9.09 .0001 1.1932
Error 1256 1788.1597 1.4237
Corrected
Model 1259 1826.9928
Table 7
Test For Mean Differences In Intention To Purchase Jeans
Levels of
Sexual Intensity % Of Respondents'
Mean Intention To Purchase
Asexual 1 2.8726 28.75%
Low 2 3.0000 30.00%
Moderate 3 4.1054 41.10%
High 4 3.4558 34.46%
n T Value Significance
mu1=mu2 351 .809 N.S.
mu1=mu3 351 7.265 .0001
mu1=mu4 351 3.452 .001
mu2=mu3 351 6.469 .0001
mu2=mu4 351 -2.684 .01
mu3=mu4 351 3.546 .001
Table 8
Test For Mean Differences In Intention To Purchase Liquor[1]
Levels of
Sexual Intensity
% Of Respondents'
Mean Intention To Purchase
Asexual 1 2.6825 26.82%
Low 2 3.6412 36.64%
Moderate 3 3.1079 31.11%
High 4 3.3492 33.35%
n T Value Significance
mul=mu2 315 5.035 .0001
mu1=mu3 315 2.322 .05
mu1=mu4 315 3.631 .001
mu2=mu3 315 -2.714 .01
mu2=mu4 315 1.484 N.S.
mu3=mu4 315 -1.271 N.S.
1 n = 105 useable surveys
GRAPH: Figure 1 Mean Scores for The Recall Of Jeans and Liquor Brands By
Level Of Sexual Intensity
GRAPH: Figure 2 Mean Scores For Intention To Purchase Jeans And Liquor By
Levels Of Sexual Intensity
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~~~~~~~~
By Dr. William F. Grazer and Dr. Garland Keesling
Marketing, Towson State University
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From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : part 1
Date : Thu, 23 Sep 1999 18:15:27 PDT
Ingars Rudzitis
COMS 301
Sex sells? Part 1.
The purpose of this study is to look at the influence of sexually
suggestive images, used in advertising, on the male audience. This
researcher thinks that men are going to pay more attention to the
advertisements which contain sexual images of women, and that it may
result in better brand and product recall, which will lead to the actual
purchase of the product. Therefore, for the research purposes the
researcher has developed a daring hypothesis - if advertisements will
contain sex, then men will be more likely to buy the advertised product.
The key terms of this hypothesis are: 1) advertisements - for this
study researcher is going to use only printed advertisements from a
variety of magazines; 2) sex - female nudity of various degrees and
sexually suggestive body positions; 3) men - male audience, ages 17 to
30 with varied income and education levels.
Review of the Literature.
As the amount of advertisements in the past few years has steadily
increased, the advertisers have begun to use more and more sexual
imagery, in order to grab the attention of the public. Today advertisers
often use female seduction to sell such different products as beer,
cars, jeans, cigarettes, and just about anything else that can be
advertised (Blair, 1994). In addition, as the use of sex in advertising
has increased, the images used have become more explicit and suggestive
in their nature (Severn, Belch, 1990). Ironically, as the audience
grows more and more used to the sexual imagery, advertisers have to
constantly push the limits in order to stand out among the others. Jean
advertisements have become more explicit in recent years and the
audience may have become more tolerant to sexually suggestive themes
than previous audiences. As a result, advertising at lower levels of
sexual intensity may fail to attract attention (Grazer, Keesling, 1995).
Most of these advertisements are found in male oriented magazines where
women usually are depicted as alluring and decorative, performing
traditional housewife roles, dependent on men, and as sex objects
(Klassen, Jasper, Schwartz, 1993). Advertisements have become more
explicit by focusing mostly on female nudity, male/female contact and
suggesting a sexual intercourse. It is expected that the sexually
explicit visual images will be perceived favorably by the public, and
will result in more favorable product and brand attitudes. Because of
their sexual nature, these ads are usually perceived as being more
entertaining, original and interesting (Severn, Belch, 1990).
The conventional wisdom suggests that advertisements containing images
of sexually atractive models will grab the attention of male audience,
and help the sales of the product (Jones, Stanaland; et al, 1998).
However, the research of last 25 years has shown, that the reaction to
these ads is often mixed, and might not result in actual purchases of
the product, or increased brand and product name recall. Audience can be
both attracted by a sexy model, or annoyed by a sexist image (Jones,
Stanaland; et al, 1998). Some research suggests that use of images with
smaller amounts and intensity of sex can actually be more effective to
the brand and product recall than the advertisements with more explicit
images. The audience may like and recognize the advertisement, but at
the same time fail to recall the brand or product (Severn, Belch, 1990).
Also, audience is much more likely to have greater brand and product
recall, if physically attractive models match the appeal of product
being advertised (Grazer, Keesling, 1995). In other words - sex is not
going to help to sell products that are unappealing to the public.
The research of sexual advertisements has mainly concentrated on the
gender of the receiver, nature of the product, and type of the sexual
stimulus (Severn, Belch, 1990). The sex presented in advertisements can
be divided in three big categories - physical attractiveness of the
model, level of nudity, and sexiness/suggestiveness of the image
(Jones, Stanaland; et al, 1998). Again, some research suggests that as
the level of nudity increases the brand recall decreases, because more
attention is given to the image than the brand name (Jones, Stanaland;
et al, 1998). Sexual images detract from the receiver’s ability to
attend to the written information presented in the advertisement
(Severn, Belch, 1990).
Sex in advertising influences the audience in two ways - it grabs
their attention, and associates the advertised product with sexiness.
Since men are naturally prone to look at a sexy model, it is used to
catch their attention to the product (Jones, Stanaland; et al, 1998).
However, advertisers must be careful when using sexual images. They have
to be careful to determine the point at which the sexual appeal might be
viewed as unethical and therefore become counter-productive for their
purposes (LaTour, Henthorne, 1994). Advertisers also should be aware
that the subtle meanings often communicated in advertisements may
unintentionally perpetuate male and female stereotypes (Klassen, Jasper,
Schwartz, 1993). Some researchers suggest that advertisers should test
the appropriateness of sex appeal of their advertisement before deciding
on the extent of sexual intensity (Grazer, Keesling, 1995).
References.
Blair, Kristine (1994) “Selling the self: women and the feminine
seduction of advertising,” Women and Language 17 (1).
Gould, Stephen J. (1994) “Sexuality and ethics in advertising: a
research agenda and policy guideline perspective,” Journal of
Advertising 23 (3).
Grazer, William F. ; Keesling, Garland (1995) “The effect of print
advertising's use of sexual themes on brand recall and purchase
intention: a product specific investigation of male responses,” Journal
of Applied Business Research 11 (3).
Iijima Hall, Christine C. ; Matthew, Crum J. (1994), “Women and
‘body-isms’ in television beer commercials,” A Journal of Research 31
(5-6).
Jaffe, Lynn J. ; Berger, Paul D. (1994) “The effect of modern female sex
role portrayals on advertising effectiveness,” Journal of Advertising
Research 34 (4).
Jones, Marilyn Y. ; Stanaland, Andrea J.S. ; et al (1998), “Beefcake and
Cheesecake: Insights for Advertisers, “ Journal of Advertising 27 (2).
Klassen, Michael L. ; Jasper, Cynthia R. ; Schwartz, Anne M. (1993)
“Men and women: images of their relationships in magazine
advertisements,” Journal of Advertising Research 33 (2).
LaTour, Michael S, ; Henthorne, Tony L. (1994) “Ethical judgments of
sexual appeals in print advertising,” Journal of Advertising 23 (3).
LaTour, Michael S. ; Pitts, Robert E. ; Snook-Luther, David C. (1990)
“Female nudity, arousal, and ad response: an experimental
investigation,” Journal of Advertising 19 (4).
Severn, Jessica; Belch, George E. (1990), “The effects of sexual and
non-sexual advertising appeals and information level on cognitive
processing and communication effectiveness,” Journal of Advertising 19
(1).
From :
"ingars rudzitis"
Reply-To : latvian-indie@listserv.parks.lv
To : latvian-indie@listserv.parks.lv
Subject : Re: 100% pure latovian + whacca whacca
Date : Fri, 01 Oct 1999 11:20:44 PDT
LIML var atrast sev kulta gabalus pat India Disco Top 3. Vai Mexican
Salsa Top 4. Vai Tamil Tango Top 1001. Vai djk.
PP
Runajot per visadiem etniskajiem gabaliem, atceros ka sovasar Eiropa uz mani
vishisteriskako iespaidu atstaja kaut kads DOPE SMUGGLAZ gabals ar abzoluti
vajpratigu klipu, kurs izskatijas it ka butu filmets kaut kur Kambodza, vai
Taizeme. Liels zilonis, meitene balta pufaika, solists meksikanu cikstona
terpa, un pilniga ritma iegrimusi pasaule - kas gan sim klipam trukst lai
tas klutu par MTV uzvaretaju? I dunno! Vai kadam ir kads sikaks info par
grupu?
Ingars
p.s. PP ludzu noskupsti Jarani uz pierites, ilgi no vinas nekas nav
dzirdets!
From :
"ingars rudzitis"
Reply-To : latvian-indie@listserv.parks.lv
To : anna@balta.riga.lv, guna@micrec.lv, linardss@mail.lv, linduzka@hotmail.com, gonzalez@parks.lv, SV61011@lanet.lv, LATVIAN-INDIE@parks.lv, sindija@divizija.lv
Subject : dj shadow/underworld/chemical brothers
Date : Sat, 09 Oct 1999 21:47:01 PDT
Piektdienas vakara biju uz augstakmineto makslinieku koncertu. Pasakums
notika pasa San Francisco centra, zale kuras sedvietu ietilpiba esot 7000
cilveku. Ta ar neapbrunotu aci es domaju, ka sedvietas bija maximums 3000
cilveku, un vel kadi 2 skatuves prieksa. Nevaretu teikt ka tas butu loti
daudz. SF rajona dzivo 6 miljoni cilveku.
Pasakuma ierados 20:55, pardosana bija paris bezdievigi nesmukas maicinas.
Nostajos kadus metrus 10 no skatuves un saku gaidit. 21:00 saka spelet DJ
Shadow. http://www.endtroducing.com/ Dzivaja vins ir vel haotiskaks un
neinteresantaks neka ierakstos. Bija sis tas no Entroducing, tacu parsvara
gabali no UNKLE. Nenormala skratcosana un ritmu maina. Pie tam vienigie
gaismas efekti bija paris prozektori kuri mirkskinajas tiesi man seja -
efekts apdullinoss - paludziet lai kads jums 40 minutes acis pamirkskina
talas gaismas. Interesanti bija dzirdet ka Ashkrofta vokals no "Lonely
souls" tika spelets pa virsu pilnigi citadam ritmam. Sausmas beidzas 21:40.
Skatuves stradnieki loti atra tempa novaca turntables, un jau 21:45 saka
spelet Underworld. Biju vinus redzejis jau pavasari, tapec bija interesanti
redzet kadas izmainas ir notikusas. Ta ka skatuve bija diezgan liela, tad uz
tas bija divi ekranini, un vel tris tiesi virs tas, ta ka izskatijas it ka
vini speletu kinoekrana prieksa. Citadi viss tas pats - abi dj dara savu, un
Hyde ar nenormali smaidigu gimi dejo gurnu dejas. Muzika perfekta, bija gan
mega mega lager lager, gan push it utt... Cilveki dejo un pipe zali.
Ventilacija minimala, ta ka jau pec minutem 2 biju parsvidis. Uz ekraniem
tiek tiek raditi visadi tekstinu un krasa, ik pa bridim tiek pieslegta dziva
kamera. Underworld beidza 23:20, un sakas liela gaidisana.
Skatuves stradnieki novaca Underworld pariktes, parbidija ekraninus, un vel
paris niekus. Tad uz skatuves tika izripaints kaut kas tads kas izsauca
nenormalus sajusmas svilpienus. Kadi 10 stativi nokrameti ar sinezatoriem,
sampleriem - tas viss saslegts kopa tada ka apli. Vadu mudzeklis un
mirgojosas gaisminas atstaja pamatigu iespaidu. Tad kadas minutes 40 kads
onka to visu parbaudija, ta publikai neatlika nekas cits ka dejot un pipet
zali.
Beidzot 24:20 sak skaet kaut kada dziesmina kura ieciklejas uz
Surrrendderrr, S S S SuuuRenderrrrrrrr, un paradas Chemical Brotheri.
http://www.astralwerks.com/chemical/ (noskatieties video)
Cik nu atceros tad traklists bija apmeram sads:
hey boy hey girl
music:response
block rockin' beats
out of control
under the influence+it doesn't matter
tad aizgaja mix. Abi brotheri nepartraukti leka, skraida no viena sintina uz
otru, un visu laiku aicina mus vicinat rokas un izradit nenormalu
entuziasmu. Apmeram 1:00 iestajas pauze un ar izstieptu sakumu sakas
sunshine underground
got glint?
kaut kas no setting sun, un tad atkal aizgaja mix. Uz ekraniniem tiek raditi
visadi niecini - daudzstavu majas, krasainas klaunu sejas, geometriski
dizainu, melbalti cilvecini ar pistolitem rokas, viduslaiku religiskas
gleznas. Kados 1:20 sie nogaja no skatuves, tacu tikai lai atgrieztos
velreiz un nospeletu
chemical beats
leave home
the private psyhedelic reel.
Pedejais protams bija vienkarsi mind blowing! Viss beidzas 1:50 ar uzrakstu
LOVE IS ALL.
Pec tadam 5 stundam es biju parsvidis, knapi spejigs pavilkt kajas, un
noguris. Braucot uz majam paris reizes aizmigu, un gandriz nolidoju no cela.
Nakosais - Fat Boy Slim 29 Oktobri.
From :
"ingars rudzitis"
Reply-To : latvian-indie@listserv.parks.lv
To : latvian-indie@listserv.parks.lv
Subject : Re: trakTARISTI
Date : Mon, 18 Oct 1999 09:40:19 PDT
P.S. kaads ir dzirdeejis iistenos latvieshu murgus kaa 'Sireenas' utml.
nevaru saprast, kur taads kretiinisms smeljas iedvesmas un liidzeklju...
Gan iedvesma gan lidzekli nak no musu pasu varenas tautas klepja, ta pat ka
cienijamie makslinieki pasi. Laucinieku invazija ir sakusies un ir
neapturama!!! Latviesu murgi un slageri eksiste tikai tapec, ka bijusie
kolhoznieki ir vinu lielakie fani.
Nevaretu teikt, ka runatu gramatiski pareiza latviesi valoda, tacu esmu
apguvis standarta Rigas izrunu. Tapec katru vasaru, kad atgriezos Riga, asi
izjutu to ka aizvien vairak cilveki man apkart runa kaut kados Jekabpils un
Balvu dialektos. Pret Liepajniekiem gan man nav nekada naida, tacu ari vini
var dazreiz uzkrist uz nerviem.
Tiesi sie cilveki ir tie kuri fano par visdazadako gradaciju mesliem, un ir
tiesi atbildigi par to eksistenci!
Smash the enemy!
Ingars
From :
"ingars rudzitis"
To : sindija@divizija.lv, rudzitis@hotmail.com
Subject : part 2 is finished
Date : Fri, 29 Oct 1999 11:39:02 PDT
Ingars Rudzitis
COMS 301
Sex sells? Part 2.
In order to test his hypothesis, researcher conducted an
experiment. This method was thought to be the best way of comparing the
different reactions to the advertisements presented, and checking the
truthfulness of the hypothesis. The idea was to present four
advertisements of the same product, but with various levels of nudity
and information, in order to test the brand and product recall of
subjects, as well as attitude towards the product an dadvertisement.
After the experiment, the results were used to check the correctness of
the hypothesis.
For the purposes of the experiment an actual Durex Comfort
condom advertisement from a magazine was used. It showed two nude models
kissing , and apparently having intercourse in the shower. Advertisement
also included a slogan “at least their condom is comfortable”, placed at
the hip level of the models. A description of the condom and the Durex
contact information was on the bottom of the page.
This advertisement was chosen by the researcher, because it was
very sexual, and it targeted the research group. Then the advertisement
was edited to create four different advertisements. The original high
sex/ high information advertisement was edited to create four new - high
sex/ low information, low sex/ high information and low sex/ low
information - advertisements. Advertisement one consisted of above the
shoulders image of male and female models kissing in the shower, a
slogan “at least their condom is comfortable” under it, and description
of the product at the bottom of the page. Advertisement two consisted of
the same image, but with only the description of the product on it.
Advertisement three had the original full body image, and only the
description of the product on it. Advertisement four also had the
original image of nude male and female models kissing in the shower, a
slogan “at least their
condom is comfortable”, and description of the product on it.
Method.
160 male students, ages 18 - 29, from a small Northern
California university were selected as subjects of the experiment in
exchange for an extra credit. They were selected to participate in the
experiment, because they fell into the proper age group for the product.
Students were divided in four groups of 40. They were not told anything
about the goals of the experiment. Each group was tested in a separate
room, to avoid any contact among different groups. Students in these
four groups received images of one of four advertisements. They were
allowed to look at it for 15 seconds. Pre-testing indicated, that 15
seconds were enough time to process all the information in the
advertisement. Then they had to put the advertisement away, and fill out
a questionnaire. They were given 30 minutes to finish it.
In order to find out the necessary information from the
students, they were asked to answer some multiple choice questions. To
measure their attitude towards the advertisement and the brand they were
asked - Do you think this was a (good/ interesting/ arousing/ shocking/
offensive) ad? Do you think the claims about the product were (true/
informative/ objective/ exaggerated/ untrue)? Is this the most
comfortable Durex condom ever (True/ Not sure/ False)? What makes this
condom so
comfortable (extra thin/ design/ new materials/ shape)? What was the
brand name of this Durex condom (Sensitive/ Comfort/ Sensual/ Ribbed)?
Students also were asked to answer some questions to find out
their purchase intentions - The next time I will buy condoms, I will buy
Durex Comfort (yes/ very likely/ maybe/ not likely/ no). This
advertisement makes me (very interested/ somewhat interested/ not
interested) in buying this product.
To measure their recall of the advertisement, students were
asked to write down on a blank page whatever they remembered about the
advertisement - to describe the picture, the slogan, the description
of the product and the brand name.
Students were also asked to write what was going through their
minds while looking at the advertisement. This was done, to find out the
reaction of the audience to the advertisement.
Results.
The results varied according to the advertisement. The four
groups gave different answers. However, the two groups that were exposed
to low sex advertisements were different from the two that had looked at
high sex advertisements.
The group that was exposed to low sex/ high information
advertisement generally viewed it as a good, interesting ad, and that
the message was true and informative. They also remembered the fact that
the condom was called Comfort. They could easily recall the image,
slogan and the facts. Group was quite likely to buy these condoms in the
future, because the advertisement made them very, if somewhat interested
in them. While looking at the advertisement, they thought about the
slogan and what it implied, rather than the image. The group that was
looking at the low sex/ low information advertisement also thought that
the advertisement was good, they could recall almost all the facts, but
were not very likely to buy the condoms, because the ad was described as
too dry. While looking at the ad, most paid attention equally to the
text and picture. Most of them liked the picture, but generally said,
that it was not the most interesting advertisement.
The group that was exposed to high sex/ low information
advertisement found it interesting, arousing, and a little bit
offensive. The facts were found to be true, as were the claims about the
product. However, many of them could not remember the facts about the
condom, and it’s name correctly. There were many wrong guesses. Still,
the group was very sure that they are going to buy these condoms, and
that it was mainly due to the advertisement. They could recall the
picture in great detail, but had problems remembering the written
information. Most of the students said that they were turned on by the
suggestiveness of the image, and that they would like to see it again.
The group that was exposed to the high sex/ high information
advertisement thought that the advertisement was mostly interesting and
arousing, some wrote that it was slightly shocking. The facts were found
to be true, but again, there were many wrong answers about the reasons
why the condom is so comfortable, and what was its brand name. Group was
sure that they are going to buy these condoms, largely due to the
“coolest ad I’ve ever seen”. They could remember the image and the
slogan perfectly, but only few could recall the written information at
the bottom of the page. Almost all of them described their feelings as
being absolutely delighted to see such a sexy image. Some were a bit
shocked of how explicit the advertisement and it’s message was.
Table 1.
Attitude towards the advertisement.
This ad was ...
good interesting arousing shocking offensive
low sex/ high info group 25 15 0 0 0
low sex/ low info group 18 22 0 0 0
high sex/ low info group 8 12 17 2 1
high sex/ high info group 7 18 20 3 2
Table 2.
Purchace intentions
Will you buy Comfort condoms?
yes very likely maybe not likely no
low sex/ high info group 5 15 15 3 2
low sex/ low info group 4 7 21 5 3
high sex/ low info group 23 14 3 0 0
high sex/ high info group 27 12 1 0 0
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : 1
Date : Wed, 17 Nov 1999 01:39:49 PST
This is my reaction paper on chapter 5 from the "Anger". In this
chapter, Tavris looks at the some of the myths concerning the need to
"ventilate" anger. She concentrates on three popular ideas - "aggression
is the instinctive catharsis for anger, talking anger out reduces it,
and that childhood tantrums are good". I will look at the last two.
It is interesting to me to think about the anger not simply as an
uncontrollable emotion that just tries to break free, but as a weapon
people use according to their needs. Tavris writes - you might want to
use anger for retaliation and vengeance, for improving a bad situation,
or for restoring your rights (131). And really, anger is one of the best
weapons of getting your point across, to fight the others, and to
prevail in some situations. It’s exactly why people are not screaming
and shouting at their boss or someone who is stronger than them - by
doing this they will get in much larger trouble than by controlling
their anger. It is similar to the behviour of animals - they know when
to lick someone’s hand, and when to bare their teeth.
Since I try to avoid the people I do not like, I usually don’t get
angry at my friends. It is usually some strangers, I’m angry at. It’
just your normal everyday anger at slow service or simple stupidity.
However, there is no point of screaming at strangers, and while I’m
often mad at my family, I know that if I express my anger at them
nothing is going to change. So, why bother.
I think that I have to agree with Tavris that, if you want to stay
angry, if you want to use your anger, keep talking (142). Because, what
is the point of talking about your anger? Do people want everybody else
to know that you feel offended, or wronged? Either you work it out, or
get over it, because if you keep boiling, it will do you no good. I
think that the best way of dealing with anger is to try to understand
the other person. Are you the reason why they are angry? Have you done
something to provoke them? Maybe they are just venting their anger, and
you happen to be around. Do you have to feel sorry for making them
angry? I guess I am following the Jewish practice described in the book-
I just let the other person, to take it all out, and wait for them to
finish. I don’t want to argue with them, unless they are totally unfair
to me, in which case I might express my anger. I really haven’t had many
experiences of other people being aggressive or really angry at me.
I think that kids are terrible little brats. As Tavris writes on page
147 - why should adults tolerate in children what they dislike in other
adults? Many of my relatives have young children, and I don’t like them.
They are loud and obnoxious. I have to admit that I am scared of getting
children of my own. I am afraid that they will get on my nerves too
much. I don’t think that it is such a taboo to spank kids. They have not
developed a value system of what is right and wrong, and the only
stimulus they respect is the pain. By this I in no way mean abuse - just
a slap on the wrist to make the point. I think that it is helpful for
kids to understand from the small age that there are rules in the world.
One of my relative’s daughter is 5, and her parents let her do anything
she wants. She is so used to be treated as the center of the universe
that whenever we visit them, I end up wishing that a big rock fell on
her head. And when Tavris describes kids who use tantrums to get
something they want, I think that parents should be stricter in drawing
the limits with the kids - you can scream all you want, but that is not
going to change anything.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : 2
Date : Wed, 17 Nov 1999 01:42:45 PST
This is my reaction paper to the chapter 9 from "Anger". In this
chapter, Tavris talks about our belief in the just world, and how we are
doing everything to retain this belief. Our brain blocks out things that
go against our beliefs, and threaten our inner peace. Some of the
methods used to explain and block out many everyday problems include -
denigrating the victim, denial and reinterpreting the injustice and its
outcome.
In the book it is written, that we need to believe in a just world
(255) in order to deal with the injustices of the real world. It just
may be too hard for our sanity, to live in a world where there is no
hope, no belief in any justice. In situation like this, some people can
lose their motivation for going on with their every day lives.
Depression and anger at the existing system might set in. We hope that
eventually the justice will be done. And when faced with different
reality, we just block it out, or bend it to serve our beliefs. As
Tavris writes, that is one of the reasons why religion is so popular. It
promises the perfect world.
Denigrating the victim is very common practice. We use it every day on
many different occasions. "I got beaten up by an angry guy in our bar. -
Well, I bet it’s because you looked at him the wrong way". Pretty much
all the problems can be explained and done with in this manner. Whatever
wrong is done is always easier to explain by blaming the victim, since
finding the real facts and circumstances may take up too much of our
time and effort. Not too many of us are willing to go to the bar, and
ask the angry guy why did he beat up your friend. It is easier to say -
next time don’t stare at anyone, don’t go to that place, cut your
hair...
To avoid confusion, many people prefer ignorance (256). So often we
hear people saying that we don’t need to change anything, that
everything is just fine the way it is. It is a simple fear of change.
You never know what the change will bring; therefore - why risk. People
who have some deeply held convictions very often try denying opposing
viewpoints, prove them wrong, just so that they can prove to themselves,
that their convictions are correct. They think that everyone else is
either lying or stupid. It is so in religion, it is so in politics, and
it is so in our everyday lives. A person like Sartre, who was a very
smart man, was unable to overcome his communist beliefs. When the
Stalinist terror became publicly known after 1956, he said something
like - even if all those things are true, we have to ignore them, in
order to keep the dream alive. Well then, why is everyone who tries to
say some good things about Nazis (who after all, did not kill so many
people as Communists did), despised and denounced?
So, you can live by all the rules in the book, like Flanders from "The
Simpsons", dig your head in the sand and pretend that everything is just
the way you like it. You can blame the victim, and try to find s reason
for every time an injustice happened, but one day you will have to open
your eyes, and face the fact that the real world is harsh, and it sucks.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : 3
Date : Wed, 17 Nov 1999 01:51:23 PST
This is my reaction paper to chapter 5 from the "Emotional
Intelligence". In this chapter author talks about people as slaves of
passion. He mentions rage, worrying and melancholy. I am going to touch
on rage and worrying.
"The art of soothing ourselves is a fundamental life skill" (57).
Almost all the things we do in our free time, we do to create good mood
for ourselves - we watch TV, go out and party, or read a book. What we
seek are good, and satisfying experiences. We want to get away from it
all. While at work or at school, we have to control our feelings.
However, in our free time, we can do whatever we want to have
pleasurable experiences. We also can express ourselves freely without
the constraints of the rules and constraints of the work place. It is a
fairly self-explanatory thing - most of the people in the world would
like to live in Hawaii and have a good time.
It is interesting how the little angers of our daily routines, can
build up into a big explosion of rage. Goleman writes: "anger builds on
anger; the emotional brain heats up" (61). When I think about it, it is
a pretty common for people to experience this thing. In some
particularly bad day I might start having irritating things happening to
me right after I get out of my bed - the room is cold, the water is
cold, I have a new pimple, I’m hungry, car won’t start... During the
day, more and more of these little irritations build up. While none of
them is big or substantial enough to make me really angry, when they
have piled up, and when I am not constrained by the surroundings, like
school or parents, I might lose my cool and blow up at the smallest
irritation. And then things like the ones described in "Anger" can
happen - the person we are actually releasing our anger at, may not be
the reason why we are so angry. They just happen to be around when we
are ready to blow our anger.
It is funny how he writes about the insomniacs, who are so worried,
that they could not fall asleep - "they were chronic worriers, and could
not stop worrying no matter how sleepy they were" (66). They are so
tense, and their heartbeat is so quick, that they are too worked up to
sleep. I think this is one of these cases where one thing leads to
another. At first, they cannot fall asleep, because they are worried.
Then, because they are worried, their heart rate goes up. Finally, they
cannot fall asleep, because their heart is racing. There are many cases
in which people work themselves into a different mental state for
religious reasons, but they at least have some rewarding things.
Worrying just keeps you from sleeping, and ends up driving you crazy. I
think that many nationalities have a tradition where they tend not to
worry about the things over which they have no control, because doing
it, is simply not doing any good.
Just the other night the same thing happened to me. I got some bad news
from my mom and after that I could not fall asleep. I was going over and
over the same things, thinking and worrying about what is going to
happen next. After a while I noticed how fast my heart was beating and
how tense my whole body was. It was before I read this chapter, but
still I had enough sense to put on a CD with calming Hindu music. I
relaxed as much as I could, and was asleep in 5 minutes.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : 4
Date : Wed, 17 Nov 1999 01:56:20 PST
This is my reaction paper to chapter 6 from the Goleman’s book. His
main idea for this chapter is:" what seems to set apart those at the
very top of competitive pursuits from others of roughly equal ability is
the degree to which, beginning early in life, they can pursue an arduous
practice routine for years and years" (80).
(80)
Seems like for Asian students failure is not an option. They have
strong work ethics and study ethics - study some, and then some more.
When I was kid, all around the school we had a quote from Lenin: "study,
study, and once more study". I do not know weather it was originally
meant for party workers, or school children, but we ignored it anyway.
The Latvians, coming from the peasant past, tend to have strong work
ethics. I think that all the people who either face unfavorable
economical situation, or society’s prejudices, have to develop really
strong work ethic to overcome these obstacles.
While reading this chapter I could not help thinking about who are the
real winners in life. Granted, higher IQ and better grades are important
in life, but so are the people skills and ability to socialize. Goleman
describes the good smart kids as ones who grow up to be nerd professors
who dress the same year round, and are in love with their calculators.
The dumb kids appeared to end up being regular Joe’s with a normal sex
life, and lots of fun. Essentially the question comes to - is workaholic
better than alcoholic? Is academic and business success better than good
friends and regular life?
People with higher levels of hope are more prone and capable of
achieving things. "Some typically think of themselves as able to get out
of a jam or find ways to solve problems, while others simply do not see
themselves as having the energy, ability, or means to accomplish their
goals" (87). People with hope do not give up in front of a big task, but
divide it in smaller, easier to accomplish parts.
True, if you have a defeatist attitude, then nothing is going to
happen, because everything is too big and too hard to be done.
Therefore, these people do not even start doing anything, or they do it
in such a way, that they fail. After that, they can justify themselves,
by saying that they tried. If you have a goal, and slowly but surely
start working on your task, then eventually, you will succeed. It is
always better to do something, to try, than just to sit around,
procrastinate and moan about one’s inability to survive in the hostile
world. That’s why the optimism, the ability to pull yourself together,
and believe in the goal, is very important, and is a trait of many
successful people.
The flow can be achieved, when you do something that is at the top of
your abilities, and you just completely lose yourself into the action. "
It is a state in which people become utterly absorbed in what they are
doing, paying undivided attention to the task, their awareness merged
with their actions" (91). When I go hiking or backpacking, I sometimes
get into the flow. I know my goal, and I just concentrate on it. It is a
really great feeling - like it is the most fun thing to do, despite the
heat, and weight of the backpack. I just feel like I have shut all the
other bodily functions off in order to achieve the goal. Th whole thing
makes me feel like I am the best in the world.
From :
"ingars rudzitis"
Reply-To : latvian-indie@listserv.parks.lv
To : SV61011@lanet.lv, sindija@divizija.lv, linduzka@hotmail.com, linardss@mail.lv, LATVIAN-INDIE@parks.lv, guna@micrec.lv, farrrgo_99@yahoo.com, anna@balta.riga.lv
Subject : Stereolab live
Date : Fri, 26 Nov 1999 14:22:50 PST
Otrdienas vakara biju uz Stereolab koncertu. Pasakums notika "The Fillmore",
kurs ka gandriz visi muzikalie iestadijumi San Francisko ir pilns ar Dzimija
Hendriksa un Grateful Dead fotografijam. Ja kadu interese sikak var
apskatities http://www.thefillmore.com
Iesilditaji - Olivia Tremor Control saka spelet 8. Tads hipiju un art roka
mikslitis. Nedaudz naivi, bet ne slikti
http://www.launch.com/Promotional/olivia_tremor_ft.html.
Sie beidza spelet 8:45, un 9:15 uz skatuves uznaca Stereolab. Cik var
uzzinat vinu lapa http://www.stereolab.co.uk tad vini paslaik spele pa
vienam koncertam katru dienu. Drosi vien, ka tas klust nedaudz garlaicigi.
Pirma dziesma bija Miss Modular, tad sekoja Infinity Girl. Cik nu piefikseju
no zinamajam dziesmam vel bija Methronomic Underground, Des Etoiles
Electroniques, un laikam ari Spark Plug. Dzivaja vini skan loti pat labi -
sintezatori skan daudz labak neka ieraksta, un ari dzivas bungas un gitaras
padara skanu daudz specigaku. Ap 10 Laetitia pateica ka - This iz ze time of
ze night when we rock, un nakosas 20 minutes vini nospeleja 3 gabalus kuri
loti atskiras no popsigas Stereolab skanas - tads izvirtigs gitarrocins.
Tad vini nogaja no skatuves, un mums protams vajadzeja kartigi applaudet, un
kad sie atkal paradijas, Laetitia sava sausmigaja akcenta kaut ko mums
stastija - bla bla bla bla bla for zhe last 8 days bla bla bla bla and thank
you for ze coming to ze concert.
Sekoja vel paris dziesminas, un tad uz skatuves uzskreja Olivia Tremor
Control ar savam gitaram un bungam, un pedejas desmit minutes vini kopigi
dauzija un spaidija savus instrumentus. Stereolab sintezatoriste uz to visu
noskatijas ar loti neuzticigu sejas izteiksmi, un kaut ko loti nopietni
turpinaja spelet.
Viss prieks beidzas 10:40, un uzdzeris iesnu zalem pa virsu vienu alinu, es
godigi devos atpakal uz majam.
Nakosais - Morrissey - 10 decembri.
From :
"ingars rudzitis"
To : rudzitis@hotmail.com
Subject : Re: sex3
Date : Thu, 02 Dec 1999 23:53:45 PST
Ingars Rudzitis
COMS 301
Sex sells? Part 3.
Discussion of the results.
This experiment was conducted to test the effects of advertisements and
sexual stimuli in them, on the product recall and purchase intentions of
a male audience. Although the study was limited in its size, the results
suggest that use of advertisements with high levels of nudity create
more favorable attitudes towards the advertisements and the products, as
well as lead to higher purchase intentions. The results also show, that
use of advertisements with lower levels of nudity may be more effective
on increasing the brand and message recall. It seems, that higher levels
of female nudity distract and divert the viewers attention from the
brand name, interfere with the intended message, and channel it towards
the sexual content of the image instead. This data suggests that
advertisers should do some testing before deciding on the final levels
of nudity used in the advertisements, in order not to draw all the
attention to the images alone and thus harming the brand recall.
The attitude of the experiment subjects towards the advertisements
used, was generally very positive. Subjects who saw the two
advertisements with high nudity levels, mentioned the sexiness of images
more often in their written responses. The generally positive attitude
may be explained by the fact, that the product itself is sexual. They
also had higher recall of the image content, and had higher purchase
intentions. Higher levels of nudity in advertisement increased the good
attitude towards the advertisement. However, some of the subjects had
some ethical objections to high sex ads, because they thought it was
slightly too offensive or extreme.
The hypothesis of the researcher was supported by the results of this
experiment. While acknowledging the limitations of the sample subjects
and methods used, researcher feels that use of high levels of nudity can
increase the purchase intentions, and lead to the actual purchases. The
subjects who viewed high sex advertisements had more thoughts about the
design of the advertisement which could lead to a better recall of the
product. They also had much larger purchase intentions. The lower sex
advertisements resulted in larger product related thinking, which could
lead to a better recall in the long run. However, overall, the subjects
who saw high sex advertisements did show much higher purchase
intentions, suggesting, that sexual images can help to increase sales of
the product.
Limitations.
The results also showed some of the limitations the researcher faced,
and that there is a need for additional research to overcome some of
these limitations. The main limitation of the experiment was the use of
only male university students. These students could not represent the
general male population. Young male students may be more liberal and
tolerant to the nudity and sexually sugestive images, and therefore,
have more favorable attitudes towards the advertisement and the product.
Also, the positive attitude towards the advertisement may be influenced
by the product being advertised and it’s perceived sexuality. Condoms
are products with a very sexual meaning. While young males are the main
target audience for the condom sales, the results may be different among
the wider male population, depending on their age and location. The
research should also be done to find out the attitudes of women towards
this advertisement, since they are buying condoms as well.
The use of sexual stimuli in these advertisements has its limitations.
Some might say that the use of nude male model created some of the
negative responses, and that the use of only a female model would be
more acceptable. It would be interesting to see what is the impact of
mixed gender and only male nudity on the male audience. However, in this
advertisement, the most attention was drawn to the nude female, and the
impact of nude male was minuscule.
Finally, one of the limitations of this experiment is the use of images
that contain only high and low levels of nudity. In the future, a wider
variety of the nudity levels should be used in research. It would be
also interesting to do a research on how a sexual radio and TV
advertisements influence brand recall and purchase intentions.
It is important for advertisers to find out the exact levels of nudity
that would increase purchase intentions, without decreasing the message
recall, or offending the audience. This choice is not easy, and should
be made after some testing. It is important to understand, that while
some men might be interested in the higher levels of nudity, other might
be offended by it, and the advertisement might cause unwanted
controversy. Advertising exists within the rules established by the
society. As the moral and ethical rules of society change over the time,
so does the perception of what is considered appropriate in the
advertising; and advertisers have to change along. The use of nudity in
advertising has always been controversial. Increasing number of people,
many of the women, are growing unsatisfied with levels and uses of
female nudity in advertising, and its impact on the society. Advertisers
must be careful in their strategy, and avoid unnecessary controversy
that might harm the advertising campaign, or the product.
From :
"ingars rudzitis"
Reply-To : latvian-indie@listserv.parks.lv
To : LATVIAN-INDIE@parks.lv
Subject : Morrissey live!
Date : Sat, 11 Dec 1999 14:54:01 PST
Fuck, tikko ka pabeidzu rakstit par Moriseja koncertu, kad uzkaras kompis un
viss teksts pazuda. No jauna sakt man ir slinkums, varbut rit.
Traklists bija apmeram sads: Boy racer, Alma matters, Now my heart is full,
Billy bud, Speedway, Last night i dreamt that somebody loved me, Meet is
murder, Hairdresser on fire, The teachers are afrad of the pupils, Is it
really so strange, Tomorrow, November spawned a monster.
Ingars Rudzitis
COMS 302
PR and media.
This paper deals with the relationship between the PR practitioners and journalists and the media in general. It looks at the real and perceived ethical problems in this relationship. Are the PR people the evil ones that lie and provide misleading information to journalists? Do PR people have allegiance to anything else but the mighty buck? Is it possible that journalists are just too fussy and like to complain much, while freely using the information provided by the PR. Are PR people corrupting influence on the journalists?
I think that the whole dilemma of ethics in the PR relationship with the media can be described by the quote from the article of Edward Lordan. "The truth is rarely pure, and never simple", wrote Oscar Wilde. He should have worked in public relations". It is somehow expected that the PR industry should be above the sins and tell nothing but the truth. It has to be recognized that it is a business, and that is not the duty of PR people to deliver the truthful information. It is the journalist’s job to check out if the story is true, and bring out any discrepancies.
Public Relations practitioners and journalists need, and depend on each other. However, it is not a smooth relationship. Journalists often do not trust PR people and are critical to the information that they are offered. PR practitioners are often seen as spin masters with no regard to the truth. Some journalists say that "the use and abuse of journalists by PR flacks and lobbyists have long been a fact of life" (Mundy). According to the Ihator, one of the surveys among the journalists found that this mistrust is very widespread. Out of 225 top US business journalists 47% said that PR people are more nuisance than help. 46% said that PR people are usually not telling the truth. When asked to grade importance of PR leads as sources for good articles, it was graded 3.5. Analysis of 84 articles found that in 83% of them PR was referred to in a negative or unfavorable light.
Ihator writes that the method widely used today by many corporations - "Integrated Marketing Communication", which consists of advertising, marketing, promotion and PR all mixed together, is partially responsible for creating a perception of PR as a marketing tool that provides information which can’t be trusted. Many call it propaganda. Is PR the same thing as propaganda? Moreover, is propaganda necessarily evil? In it’s basic form it is nothing more than persuasion, but since it was and still is used by many authoritarian countries, the word has acquired a bad connotation.
Klein in his article notes that news sources, such as PR, usually try to provide newspapers with information that will be interesting enough for publishing. At the same time newspapers try to be interesting to their readers, and are on a lookout for interesting information. To some people this might seem to be a weakness of the newspapers, which is exploited by the PR.
There are many examples that could be used to demonstrate how PR is using journalists to achieve their goals. A couple of years ago Microsoft had organized a PR campaign that was supposed to improve its image with the general public. The plan was to send "authentic" opinion letters to the editors in which the "real people" would say good things about the Microsoft. Some of them would be interesting enough to be published, and thus improve the image of the company. However, soon enough this plan was brought to the light, and actually did quite a damage to the company.
Some PR practitioners say that there is nothing wrong with such a tactic. Does it really matter who is the author of the letter as long as it represents someone’s real opinions, and makes readers to think?
There is an ongoing discussion among PR practitioners about the importance of morality and ethics in their profession. However, according to Martinson, in this discussion "many undoubtedly respond by "doing what needs to be done" - leaving worries about ethical questions until later". With all the daily problems and deadlines it is very hard for PR people to find a free time to have discussions about some ethical issues. Therefore, it is not rare that this "later" never comes, and everything goes as usual until some scandal breaks out.
Lordan thinks that the reasons why PR people should be ethical and truthful are really simple: "telling the truth is morally correct, and it maintains and reinforces the practitioner's credibility. He also says that "often there is no right or wrong answer to an ethical problem, simply alternate routes from which to choose". This choice leads to situations where people who make choices sometimes do not think that they have behaved unethically, because in their minds they have done the right thing. What is acceptable for one, can seem to be totally outrageous to someone else.
Some people who are writhing about the ethics in PR wonder - is there a difference between telling a lie, and not telling the whole story? Is that a violation of ethics standards, or just a plain common sense of not hurting yourself by telling too much? According to the Schick, in a survey of the members of Cincinnati’s chapter of PRSA, 70% agreed that "ethically there is a difference between telling a lie and withholding a truth". The lies are used to deceive people, but withholding some of the information is simply a part of the strategy, for which this information is not necessary. Moreover, the omission of certain facts is not a bad thing, since nobody tells the whole truth anyway.
Newspapers and media in general often are under the pressure to find new stories to write about. Much of the investigative reporting on the scandals actually is yesterday’s news that haven’t been reported. According to the "Washington Monthly" March 1992 issue, the investigative reporters of "The Washington Post" and "The New York Times" had written approximately 800 investigative stories since 1989. Out of them about 85% were follow-ups on government reports. "Most of what we call investigative journalism these days", explains former Atlanta Journal and Constitution editor Bill Kovach, "is really reporting on investigations". In this environment, many journalists may be ready to accept information from the PR at a face value without much of independent investigation, just to get their hands on some new and interesting story.
Such a reliance can sometimes be very costly. "Washington Monthly" reported that in one of such cases "60 Minutes" ran a story in 1989 about the Washington State apple growers. A PR company working for the Natural Resource Defense Council provided "60 Minutes" with a report, which said that one of the chemicals used by apple farmers, was "the most potent cancer-causing agent in the food supply today". After few months of controversy surrounding the issue, it was found that the chemical was much less harmless that reported. After the dust settled, Washington State apple farmers had lost nearly 125 million dollars in lost revenue.
In this case, many people would argue that the PR had used journalists for their own narrow interests. However, in this case we are dealing with the "60 Minutes" who are no spring chicken, and should be able to do some background checking, before running a story like this.
Today many newspapers and other media outlets are happily accepting the information and services provided by the PR agencies. Just turn on your TV or read your newspaper on any given day. There will be a stream of interviews with the stars of an upcoming movie on every news channel and in every newspaper. This May/June was the best example of this policy. In every newspaper, and on every TV channel all you could read and see was "Star Wars". While such an extensive coverage can be explained by the public’s interest, most of the pieces looked like PR has prepared them for the distribution to media.
According to Harrison, "more and more stations are resorting to this kind of coverage to fill gaps in news time in an effort to pare costs on reporting news". While media is complaining about the PR "spinners", at the same time it gladly accepts the information provided by the PR as a cheaper alternative to the traditional hard news coverage, which is not guaranteed to draw as much attention from the audience. In his article Joffe quotes one magazine editor as saying: "We're not against using information or photographs supplied by ad agencies and public relations firms (…) the agency gets what it wants – exposure - and we get what we want. We don't pay for things like that, but then, we're not expected to".
Today PR is one of the largest news sources today, and it provides journalists with the steady stream of information. The major function of the PR is to get their clients exposed into the media, not covering up and "spinning" as many people think.
In fact they are creating so much information, that according to the Ramer: "journalists are always complaining that they are deluged with useless releases, notices and other PR materials about topics they and their medium could not care less about". However, it is their free choice to either accept this information or throw it in the wastebasket.
It is not always, that the PR people are using newspapers to achieve their goals, and using them selfishly, without any regard to the ethics. There are cases in which the relationship is opposite. Just these past couple of months in Turkey the local Saatchi&Saatchi agency was involved in a conflict with the one of leading newspapers. The newspaper threatened PR agency, that unless it puts more advertising in the paper, it will completely ignore it in the future. In fact, the newspaper published a very negative article about one of the leading Saatchi&Saatchi clients to prove their point.
The situation of the real world is that most of the PR agencies and practitioners belong to some kind of PR association, which has ethics standards. Usually they are followed, since breaking them would mean unwanted publicity. Pretty much whatever is not regulated by the law is regulated by these ethics standards, and the common sense takes care about the rest. In addition, while PR people are often denounced for lying and covering the truth, it usually happens only in the situations of crisis management when it is done to prevent more harm to the client.
In his article Joffe quotes one magazine editor as saying: "We're not against using information or photographs supplied by ad agencies and public relations firms (…) the agency gets what it wants – exposure - and we get what we want. We don't pay for things like that, but then, we're not expected to".
For this paper I conducted a little online interview with few people who work in the PR. While all of them are in Latvia, where PR is very unorganized and unregulated, it is very interesting to see that hey are aware of the ethics. None of them fit in the evil spinmaster category, and many of the things they are saying are true in the America as well.
Sindija Saicane, Assistant Project Manager in "Divizija". sindija@divizija.lv
"Each company has different ethical standards, and there is no such over-viewing organization that would look into these matters. Of course, your competitors will always keep an eye on you.
There is no sense in making unsubstantiated claims, because in such case your competitors will prove you wrong very soon. Since there are not too many people in this business, sooner or later everyone knows everything about everybody else.
The result is always guaranteed, as you understand, but we usually try to give realistic promises, since it is not in our interests, to deliver less than promised.
I haven’t really seen any "corruption" in or by PR agencies, maybe inasmuch as people are sometimes "bought" by other companies, and start to work there".
Anna Jarana, Project Manager in "Balta Communications". anna@balta.riga.lv
"Most of the PR agencies in Latvia, if you can call them agencies, are very small, without much contact with the outside world. For example Hill&Knowlton Latvia is a daughter company of Hill& Knowlton International, but I don't think that it is bound by any ethical rules and regulations the way the Hill & Knowlton International is.
Since there still is no Latvian PR association, and there are no common ethical and business regulations, everyone is pretty much doing whatever they want, and any journalist or reporter who isn't too lazy, also calls itself a PR specialist. Everyone works as they like; there are no common practices of how to work. You try to make the money any way you can.
Frankly the situation is pretty sad - in Latvia there is nobody with a real PR education, everyone is learning from their mistakes, and from whatever can be found in foreign magazines. People who work in companies that are daughter companies of some foreign companies are in privileged situation since they have access to some seminars or conferences. Everybody else is just doing as well as they can. The worst is that the clients also have no idea what a real PR is, so often time there are absurd expectations and misunderstandings".
Ainars Zellis, Director "Finance Communication Group" ainars@fkg.lv http://www.fkg.lv
"We always try to avoid lying. There are many other ways in which you can reply to the questions you don't really want to reply. If the information is distributed to the journalists, we do the follow up, and ask them to correct any inaccuracies. In Latvia we have to spend quite a bit of time on this, since the professional level of the journalists is pretty low.
We never pay the journalists. The basic goal is to keep good relations with the journalists that are setting the opinions for others. The market of newspapers is small in Latvia. Both for journalists and us the information is of the greatest value. Bilateral exchange of unofficial information while having a dinner is one of the ways to keep the relationship alive. The "highest" level of freebies is if we pay for an occasional dinner or a drink. No matter how good relationships we have with any of the journalists, we try not to misuse them. It is not worth to spoil relationship with the press over a client's problem.
In a way, by following the ethical standards, and providing journalists with a precise and free information, without asking for any favors, we in reality achieve the preferential treatment. There are no guarantees, no official relationships, but we have professional and human relationships, which have a great meaning in such a small market as Latvia.
About the ethics code. There is none in Latvia; the PR association is still in the process of being formed. However, we follow the self-explanatory ethical rules. The self-regulatory mechanism of a small market is at work. You can't compare the American and Latvian situation. We all know each other, information spreads momentarily, and nobody is interested to trash their own prestige.
The largest PR agencies are following some ethical standards. At the same time marked is crippled by corrupted journalists. There are two categories. The first group is the ones about whom it is known that they will write anything. The second group is the ones who try to offer PR services, while still working as journalists. By establishing the association, it would be one of the tendencies we could fight against, in order to bring some order to the PR market in Latvia".
As it can be seen from various sources, it is not true that al the PR practitioners are doing is lying and covering up the truth. Most of what they are doing is just providing publicity to their clients. There are ethical codes that dictate their behaviour and ways of making decisions. While journalists display very negative opinions about the PR people, they rely very much on the information provided by the PR. In fact, PR people have to be very aware of the decisions they make, because there is such a scrutiny of their actions. Whatever controversy arises is usually created not by the evil nature of the PR practitioners, but of their efforts to serve their clients as good as they can. PR practitioners, of course, are responsible for what decisions they are making, and actually, they are the ones who look that ethical standards are followed not only by their colleagues, but by their clients as well. The reputation and good name is very important for any company.
As was seen from my interviews, this was recognized even in rather unorganized societies. While a one time lie or use of a corrupt journalist may help in one given case, in the long run use of such discrediting methods will hurt both the company and its clients, since nobody is going to take them seriously anymore. Pr practitioners face ethical choices almost every day, and it may be surprising that they actually are more ethical and helpful to the media that it is thought.
In conclusion I’m adding a personal checklist for making ethical decisions which was created by Bob Steele, director of the Ethics Program at the Poynter Institute for Media Studies:
1. What do I know? What do I need to know? 2. What is my public relations purpose?
3. What are my ethical concerns? 4. What organizational policies and professional guidelines should I consider? 5. How can I include other people, with different perspectives and diverse ideas, in the decision-making process? 6. Who are the stakeholders - those affected by my decision? What are the motivations? Which are legitimate? 7. What if the roles were reversed? How would I feel if I were in the shoes of the stakeholders? 8. What are the possible consequences of my actions? Short term? Long term? 9. What are my alternatives to maximize my truth telling responsibility and to minimize harm? 10. Can I clearly and fully justify my thinking and my decision? To my colleagues? To the stakeholders? To the public?
BIBLIOGRAPHY
Georges, C. "Confessions of an investigative reporter". Washington Monthly, Mar92,
Vol. 24 Issue 3.
Harrison, S. L. "Increasingly, TV news is taking on the trappings of public relations
puffery and huckstering for advertisers" Broadcasting & Cable, July 5, 1993 v123
n27.
Ihator, Augustine. "The Relationship Between Mass Media and Corporate
Communicators." Public Relations Quarterly, Fall99, Vol. 44 Issue 3.
Joffe, Bruce H. "Law, ethics, and public relations writers. (legal ramifications of
freelance writing)". Public Relations Journal July 1989 v45 n7.
Klein, William S. "Reader beware: this article could be a PR plant." Christian Science
Monitor, 1998, Vol. 90 Issue 106.
Lordan, Edward J. "The whole truth and nothing but the truth: testing the ethical
standards of your employees and recruits". Public Relations Quarterly, Summer97, Vol. 42 Issue 2.
Martinson, David L. "Public relations practitioners must not confuse consideration of the
situation with situational ethics". Public Relations Quarterly, Winter97/98, Vol.
42 Issue 4.
Mundy, Alicia. Columbia Journalism Review 1992.
Ogud, Gurul "Bizarre scandal hits Saatchi in Turkey". Advertising Age, 10/11/99, Vol.
70 Issue 42.
Ramer, Mary A. "A PR practitioner's memo to journalists". Editor & Publisher, Oct 10,
1992 v125 n41.
Schick, Thomas A. "Truth, accuracy (and withholding information)". Public Relations
Quarterly, Winter94/95, Vol. 39 Issue 4.
From :
"ingars rudzitis"
To : anna@balta.riga.lv, farrrgo_99@yahoo.com, linardsk@mail.parks.lv, nost-holz@t-online.de, sindija@divizija.lv, SV61011@LANET.LV
Subject : 3 banani
Date : Sat, 01 Apr 2000 11:10:53 PST
Sorit pamodos agri - 8, un atcerejos ka atri kads ir japiemana, ka neka pirmais aprilis tacu. Veiksmigi piemanijis Sindiju, paklausijos Suede "Dog man star", un peksni sajutos loti laimigs par dzivi. Panemu vienu maicinu, nogriezu tai rokas, lai pleci saulojas un paduses ventilejas. Tagad sezu uni pie kompjutera, un pastastisu jums par New York.
Man patika sistema divos no klubiem kuros mes bijam, un par tiem tad ari stastisu.
Pirmais klubs atradas uz pilnigi necilas ielinas, pilnigi noplukusa trisstavu majina, kura kadreiz drosi ir dzivojusi cilveki, tacu tad ta ir parbuveta par klubu. Pie ieejas mus parmekle - izosna cigaretes, un izrakna macinus. Ieejot ieksa redzama pirma stava deju zale, taja paris bari ar letitem, viena gala DJ, gar sienam saliktas sofas, pa kuram visi mingejas. Muzons tads ne parak - top 40, tacu te ari atrodas ikdieniskie cilveki kuri mierigi dzer un dejo ka jau pienakas. Dazas puskailas dejotajas un dejotaji krata dibenus un izskatas diezgan nogarlaikoti. OK, ejam uz otro stavu, tur tiek dragats kartigs vacu trance, mirgo gaismas, tacu ir diezgan patukss jo si muzika tomer seit nav parak populara. Izskatas ka parsvara ir sanakusi kaut kadi turki, bet varbut tie bija kaut kadi dienvidamerikani kuri dejo ar triskarso paatrinajumu. Labi, te ari mums nepatik, ejam leja uz pagrabu. Tur pavisam cits skats - telpa maza un tumsa, skan reps, un viss pilns ar melnajiem. PV seit nepatik un tie uziet uz top 40 skatities uz puskailajam dejotajam. Es godigi piedzeries ielienu starp melnajiem, un dejoju vien laimigs. Paskats drosi vien diezgan amizants - es baltas bikses un dzemperi ar balinatiem matiem biju 100% baltais zvirbulis. Jusu zinasanai pie repa dejojot ir jazin ka meitenes dejo puisiem prieksa, un praktiski nodarbojas tikai ar to, ka rive savus dibenus gar vinu kraniniem. Nu un puisi atkal taisa visadus seksualus vingrojumus. Ja paskatas MTV tad ir apmeram skaidrs ka tas notiek. Pie reizes, izradas ka muskulainiem puisiem ir paradums staigat apkart puskailiem. Nu ta nu es priecigi dejoju kadas minutes desmit, kad man klat pienak viena meitene un prasa vai var ar mani padejot, es protams saku okidoki. Si mierigi nem un sak rivet savu dibenu gar manu kraninu, par ko es protams biju diezgan laimigs. Acimredzot, es tomer nezinaju dejas noteikumus, jo driz vien vina uz mani paskatijas un pateica - es nekozu. Es isti nesapratu ko man darit - sakt izgerbties, jeb veikt atspiesanos pret gridu, ka to energiski darija blakus esosais puisis. Tiesi saja bridi paradijas Roga, un pateica ka jatinas prom. Zel, varbut es butu uztaisijis paris mazus negerisus.
Tatad, ko es gribeju teikt ir tas, ka klubs ar trijiem staviem var piesaistit tris dazadas publikas vienlaicigi.
Paris dienas velak gajam uz kadu citu klubu, kurs bija vel stiligaks, jo atradas tikai divus kvartalus no Times Square. Mes bijam uz guest list, ta ka pec tam kad es pateicu ka Mike ir mus uzaicinajis, un ka mes esam Brainstorm, tikam ieksa bez nekadam problemam. Klubs acimredzot bija loti stiligs, jo no arpuses si ex-dzivojama trisstavu majina izskatijas it ka butu pamesta jau gadus desmit, nebija nekadas izkartnes, vienigi mazina plaksnite ar ~ un F, jo klubs saucas Floater. Uz ielas staveja paris limuzini un ieksa laidejs/ ara metejs svera vismaz kilogramus 250. Ari te pirmais stavs bija visparastakais - zalite ar sofinam gar sienam, zemi galdini (caurspidigi un izgaismoti no iekspuses) drizak kalpoja ka barjera starp dejuplaci un apkart sedetajiem. Nedaudz padejojusi gajam uz otro stavu, tacu lai tur tiktu bija vajadzigs specials zimodzins, kurs mums par laimi bija. Pa mazinam kapnitem uzkapam otraja stava, kurs bija visistakais labirints, veco dzivoklu sienas bija atstatas ta ka tikai raditas vairakas telpas kuras taja burzma bija diezgan gruti orienteties. Te muzonins bija vairak hip hopigs, un skana piepildija telpu pilniba.
OK, izstaigajusies pa otro limeni, mes ka jau ista kompjuterspele atradam ieeju aru uz treso limeni. Uz to veda tikai divas sauras kapnites. Pie vienam staveja kartejais 250 kilogramigais melnais kurs pazinoja, ka mums nav vajadziga zimoga, un ka nekur mes netiksim. Mes protams nepadevamies, un gajam uz otram kapnem, kur mums pateica to pasu. Tacu sis ieksa laidejs bija tads zuliciga izskata virins uzvalka ar anglu akcentu - vins mums pateica, ka augsa galdini esot loti dargi, un tur tiek tikai retais, tacu pa $20 no katra, vins mums laus tur tikt ieksa. PV un es noturejam nelielu apspriedi, kura tika nolemts ka tik daudz naudas mums nav, tapec auksa ies tikai Renars kurs tur nodarbosies ar Ineses Misanes meklesanu, un sarunas lai mus laiz ieksa. Godigi sametamies $20, lai vins varetu tikt ieksa, un sakam gaidit. Gaidijam gaidijam, Kaupers ka muca iekritis, parejie sak stenet ka man, ka jau anglu valodas zinatajam, jaiet un jasaruna ar onku lai mus laiz ieksa. Ta nu es godigi paplapaju ar cienijamo dzentelmeni, kurs izradijas esam no Bristoles, un kuru laikam sauca Naidzels. Vins zinaja kur ir Tallina un Vilna, tacu ieksa tik un ta nelaida. Kad mes jau sakam zaudet jebkadas ceribas, paradijas smaidigais Renars ar Misani, Naidzels ari palika daudz laipnaks, saspieda mums zimodzinus un pamaja ar roku.
Tresais stavs bija acimredzot visstiligakais. No vecajam istabam bija izveidoti mazi privati ukisi ar galdiniem un sofinam, protama lieta ka gaisma bija loti minimala, un gaisa virmoja marihuanas dumi. Tacu tajos sedeja retais. Visa stiliga publika bija saspiedusies maza 2x10 metriga placiti gar kura vienu malu bija bars. Spideja neona gaisma, un visi bija drausmigi cooli. Cik no Misanes vareja saprast, tad publika parsvara bija visadu kalibru modeli/es. Visi sava parcooluma un vienkarsi aiz telpas trukuma, vai nu sedeja va staveja, dejosana minimala. Es protams uzkapu uz viena galdina padejot. Jubalts velak teicas esam redzejis ka tualete cilveki snauc kokainu, un ka pa mazmazitinam kapnitem esot uzkapis mazina chill out telpina kura bijusi paredzeta seksam. Es gan sos brinumus neredzeju, jo biju diezgan iereibis un noguris.
Pa so klubu nonemamies no kadiem 11-5:30 rita.
Sis klubs man patika, jo katrs nakosais limenis bija aizvien grutak sasniedzams, un lidz ar to tikai piesaistita gan parasta gan supercool publika, pie reizes - jo grutak kaut kur tikt ieksa, ja mazakas ir publikas prasibas. Visi jutas tik cool ka vispar ir tikusi ieksa, ka neuztraucas par to ka jasaspiezas 2x10 metros.
Kad izgaju ara, bija auksts - pelkes bija sasalusas, tacu tas patikami atskurbinaja. PV aizbrauca ar taksi, es aizgaju meklet metro. Izstaigajos pa NY, nosalu, metro pamanijos aizmigt, ta ka "majas" tiku tikai ap 8.
Labi, esmu jums veltijis stundu sava laika, un ta ka te ir air condition, tad esmu nedaudz nosalis, iesu ara pasauloties un pamacities.
From :
"ingars rudzitis"
To : anna@balta.riga.lv, linardsk@mail.parks.lv, rudzitis@hotmail.com, sindija@divizija.lv, SV61011@LANET.LV
Subject : long ago
Date : Sat, 29 Apr 2000 15:28:10 PDT
Es gribeju tev pastastit par kadu notikumu, kurs notika loti loti sen, gada kad vesture apmeta kuleni. Precizak - 12 gadus atpakal, skaistaja 1988 gada pavasari. Taja laika es diezgan neregulari apmekleju rigas 64 vidusskolu. Ka jau parasti pavasaros, vajadzeja velet cilvekus atbildigiem klases amatiem. Es ap to laiku biju klases politinformators, un man liekas dariju to diezgan labi, jo biju nedaudz interesantaks par ieprieksejo politinformatoru kurs katru nedelu sajusminati stastija par karu afganistana. Parsvara vina stasti bija par mezonigajiem dusmaniem, un visadas urban legends - piemeram par pieradinato cusku, kura izglabj karaviru no naves. Anyways, es parsvara lasiju visadas arzemju zinas. Nu luk, taja pavasari mani nez kapec izvirzija par klases pionieru pulcina vaditaju un godigi piecas minutes ari par to ieveleja. Cik atceros, tad klases skolotaja centas parejos vest pie prata, jo es biju klases lielakais bastotajs, bet nevienam to stulbo darbu negribejas. Es isti neatceros ko es domaju taja bridi.
Nu un tad pa vasaru sakas visadi trakumi ar to Tautas Fronti, un sarkanbaltajiem karogiem, un masu histeriju par brivibas temu, neatkaribu gan toreiz vel neviens nepieprasija, un nevareja pat iedomaties. Godigi noslinkojies visu vasaru, atgriezos riga lai ietu uz 1 septembri. 1 septembri kartigi izgludinaju savu skaisto zilo skolas uzvalku, un sarkano kaklautu. Par kaklautu es biju lepns, jo biju to sasejis visstiligakaja mezgla. Nu un ta es laimigi devos uz skolu ar sarkano kaklautu, ka jau godigs pionieris. Iegajis skolas pagalma es sapratu, ka kaut kas galigi nav kartiba, jo es biju praktiski vienigais ar savu kaklautu. Piegaju pie saviem draugiem, kuri lepni gozejas ar dazadu izmeru auseklisu un sarkanbaltsarkano karogu piesprauditem, un fiksi noskaidroju, ka kaklauti ir galigi uncool, toties ciekurkalna tirgu noperkamie auseklisi un karodzini ir cool. Fiksi iestukeju kabata savu skaisto kaklautu, un skumu par savu zuduso pioniera godibu. Nu luk, tadejadi TF del es zaudeju potenciali daudzsolosu aparatcika karjeru.
October 22, 2000
Pamodos piektdien un domaju ko lai sadara. Parasta partijosana bija jau galigi pieriebusies. Nolemu braukt kur deguns rada, aizbraucu lidz skolai, savacu foto stativu. Vel nopirku melnbaltu foto filminu, tad devos uz Clear Lake http://sojourner2000.com/clc Apbraucu apkart ezeram, nedaudz pastaigaju, un braucu uz ziemeliem, ticis uz galvenas sosejas izbaudiju brauksanu - stundam ilgi braucot uz kadiem 110-120, iestajas pavisam cita realitate. Klausijos visadus mistiskus AM radio shovus par citplanetiesiem un kantri muziku.
Parlaidu nakti kaut kada mistiska moteliti, un ap kadiem 11 no rita biju pie Mount Shasta.
http://www.shastahome.com/visitors.htm#Photos!
Tiesi ta tur ari no rita izskatijas. Auksts gan ka pec suna, ka jau kalnos.
http://www.snowcrest.net/camera/
Te var redzet gan dzivo web cam, gan ari ierakstitus failus, man patik skatities ka makoni skrien pari kalnam.
Uzbraucu lidz 2,5 km augstajam parkplacim, un nedaudz pastaigajos. Sniega limenis nebija talu, tacu lidz tam aizkapelet bija diezgan gruti - skabekla maz. Aizelsies nedaudz pamidijos pa sniegu, pafotografeju, un kapu leja.
Paedis braucu uz nakoso kalnu. Lauki Amerika ka jau visur - pagalma metajas masinas kuras nav braukusas gadus 20, majam atlobijusies krasa, visi cilveki izskatas pec alkoholikiem.
Aizbraucu uz Lassen volcanic park http://www.americansouthwest.net/california/lassen_volcanic/national_park.html, sniega tur vel nebija, bet toties bija nenormalakais vejs, un auksts. Pastaigaju apkart, pafotografeju, nosalu, un braucu uz majam.
Kopa nobraucu kadus 1280 kilometrus. Atbraucu majas, viss jau tumss, tacu ara baiga vetra, apkart metajas zari, lapas, gaiss smird pec dumiem, jo pardesmit kilometrus talak notiek meza ugunsgreks.
Sorit dumus vairs nejut, tacu viss ir noklats planu pelnu kartinu un visadam koku drazam.
Halloweens sux!
Prata nav nekadas izklaides, gribas gulet.
Pamostos 6, tesos uz savu stulbo radio no 7-9. Studijas monitori ir sadirsti un es nedzirdu ne savu balsi, ne ko citu. Foto klase no 9-12, visam jabut gatavam ceturtdien, bet man vel puse no vajadziga nav pat nofotografets. Fiksi kaut ko safotografeju, attistu filminu. Skrienu uz darbu no 1-4:30, janemas ar ednicas skopsanu, miskastem, un tamlidzigam izklaidem. Vienigais priecins ka varu uzest zupu. Pec darba 5 eju pie sava profesora, tas izradas, ir atcelis sodienas pienemsanas. No 5 -10 tupu fotostudija, cepu bildites. Knapi varu pakustinat kajas, nak miegs, gribas est, un sap kakls -isti nevar saprast vai no aukstuma vai zales. Sodien ir Haloveens? Variet to kirbju piragu iebazt man d.cauruma...
Ingars
p.s.isteniba esmu priecigs par padarito.
From :
"carolin"
Reply-To :
To :
Subject : RV: Info needed
Date : Sat, 11 Nov 2000 13:46:00 -0500
-----Mensaje original-----
De: carolin [mailto:carolin@bookingperu.com]
Enviado el: Martes, 07 de Noviembre de 2000 8:24 p.m.
Para: ingars rudzitis
Asunto: RE: Info needed
Dear Ingars:
The peru express package has a rate of $858.- per person in double occupancy.
and the single suplement is $140.-
the extra night in aguas calientes cost :
single room $30.-per night
double room $40.-per night
The extra night in puno cost:
single room $40.- per night
double room $55.- per night
As we have to arrange flight tickets lima cusco 13jan and juliaca lima 20jan then extra nights will need to be arrange before your arrival to peru.
As you arrive to lima on january 12 then the itinerary is as follow:
DAY 1 LIMA -12 JAN 2001
Reception in the Lima airport and transfer to the Hotel Santa Cruz located in Miraflores, Lima .Depending on the arrival time of your international flight we will have the possibility of an optional visit to the gold museum ( not included in the rate )
DAY 2 CUSCO-13 JAN 2001
After an early breakfast, transfer to the airport where we'll take the flight to Cusco, upon arrival reception and transfer to our Orquidea Real Hostal , followed by a few cups of mate de coca, whilst you iron out any questions you may have with us. At 13:45 you leave on the Cuzco City Tour. This tour includes the major sites of historical interest in Cuzco, such as the famous Inca fort at
Sacsahuaman, and the temple of the Sun. Also included in this is a tourist card, giving you access to all the sites in the Cuzco area as a whole (i.e., including outside of the City itself) This tour finishes at 18:00.( B )
DAY 3 SACRED VALLEY TOUR -14 JAN 2001
The Sacred valley tour includes: Bus service to the market of Pisaq, visits to Calca, Urubamba, the ruins of Ollantaytambo, and the market at Chinchero.There is an English speaking guide, and lunch in a typical restaurant in Urubamba. Of course, throughout this trip you will have magnificent views of the high Peruvian Andes. At 18:39 you arrive back at the Orquidea Real.(B,L)
DAY 4MACHUPICCHU -15 JAN 2001
At 05:45 you leave, with a pack lunch and a guide to the train which leaves at 06:00. Travel is in "Autowagon" Class, and you will be accompanied. At 09:10 you arrive at the Aguas Calientes Station, from where you take a 15 minute bus ride to the ruins of Machupicchu themselves. Once there, you will have a guided tour, with an English speaking guide. Overnight at the machupichu Hostal in Aguas Calientes ( (B, Box lunch)
Day 4 MACHUPICCHU - 16 JAN 2001
Morning at leisure in Machupicchu, in the afternoon we will take the train back to Cusco , overnight at Orquidea Real Hostal (B)
DAY 5 PUNO -17 JAN 2001
Transfer to the train or bus station. Ten hour train or bus ride to Puno , across the scenic high Andes landscapes only dotted by small villages and herds of the llamas and vicuńas. Upon arrival transfer to hostal Pukara or Don Miguel ( B )
DAY 6 UROS AND TAQUILE ISLANDS - 18 JAN 2001
You will be picked up from your hotel 7,30 AM, after 2 hours motorboat you will arrive at the Uros island. Fishermen and hunters inhabit the floating islands of the Uros. The residents of the Uros use the cattail, a type of rush, which grows in the lake, to create the conditions that ensure the islands stay afloat. The dense roots that the plants develop support the island.The roofs are waterproof and the houses are extremely humid because of the surrounding water. At present they speak Quechua and Aymara. Then we will visit the Taquile island , including lunch in the co-operative restaurant, there is also a co-operative shop on the plaza that sells exceptional woollen goods which are not cheap but of very fine quality. Taquile Island is famous for its craft production, particularly for its beautiful textiles. The island is narrow only about 1 KM wide , but 6 to 7 KM long, on Taquile there are numerous pre-Inca and Inca ruins and Inca terracing . We will return in Puno in the afternoon, overnight.(B,L)
DAY 7 PUNO - 19 JAN 2001
Breakfast , Day at leisure.
Overnight hostal pukara or don miguel(B)
DAY 8 PUNO LIMA - 20 JAN 2001
Morning at leisure in Puno. In the afternoon transfer to the airport to take the flight to Lima, upon arrival reception and transfer to the Hotel Santa Cruz, Miraflores Lima, overnight ( B )
DAY 8 TRANSFER OUT - 21 JAN 2001
Transfer to the airport and end of the services ( B )
Price per persons
single occupancy $1068.-
double occupancy $905.50.-
INCLUDES: Booking for Tourist class Hotels as detailed above, based on double occupancy. All scheduled land, lake and air transportations. All transfers. All scheduled excursions with English-speaking professional guide services. All entrance fees. Meals and domestic flight airfares as specified in the itinerary.B=Breakfast;L= Lunch;D=Dinner.
NOT INCLUDED IN THE FEE
International airfares, airport departure taxes or visa fees, excess baggage charges, additional nights during the trip due to flight cancellations, alcoholic beverages or bottled water, snacks, insurance of any kind, laundry, phone calls, radio calls or messages, reconfirmation of flights and items of personal nature.Day use in lima.
**Day use in lima $35.- single room - Day use in lima $45.- double room.
DEPOSIT IN ADVANCE
As you deposit $429.- in advance then we required you deposit $47.50.- aditional to complete the 50% in double occupancy.
or
deposit $105.- to complete the 50% in single occupancy.
this deposit is easily done in our secure server on line:
http://www.orquidea.net/reservations.htm
please fill in 47.50 or 105 in the column quantity product code 100 extra services.
Looking forward to hearing form you soon
carolin mayo
reservation department
-----Mensaje original-----
De: owner-booking_site5@ns.visitingperu.net
[mailto:owner-booking_site5@ns.visitingperu.net]En nombre de ingars
rudzitis
Enviado el: Lunes, 06 de Noviembre de 2000 3:25 p.m.
Para: orquidea@orquidea.net
Asunto: Re: Info needed
Dear Michele,
I just paid advance for Peru Express trip, but I was surprised that the form
did not ask me any dates on which I am going to take my trip.
I plan to arrive in Lima on Friday, January 12. I would like to stay an
extra day in Machu Picchu and Puno. If my calculations are correct that
means that I will depart from Lima on Monday, January 22. Please let me know
if there is anything else I have to do, or if there are any details that I
need to know.
Thank you!
Ingars
>Dear Ingars,
>yes, the Peru Express has daily departures, and the rate is $858 based on
>double occupancy and as a party of two, single occupancy supplement $140.
>You only need to bring the usual travel stuffs.
>We only need 50% of the total cost in advance to book you any Cuzco
>package. This can easily be done at our reservation site:
>
> http://www.orquidea.net/reservations.htm
>
>At this site, the prices of our packages and rooms are available. . Please
>fill in the number of the spots that you would like to book in the column
>quantity product code 01P . Please note that HOTMAIL and USA.NET e-mail
>addresses CANNOT be used to make payments at this site .
>We accept Visa and MasterCard. Please remember that all the transactions
>are managed by the Internetsecure banking service, for your total security.
>All the information is encrypted, we will not know your card number. Once
>we have received notice of your deposit we will confirm your reservation.
>If you are not happy sending your credit card info over internet ,even
>using a secure server, please send us a fax to this numbers FROM US : 011
>51-1-2421273 or FROM THE REST OF THE WORLD 0051-1-2421273, please include
>the following info:
>Cardholder ( as in the credit card )
>Visa or Mastercard credit card number
>Expiration date
>Address
>City
>Postal code
>Province/State
>Tel number
>Country
>Please note that we cannot hold a room or a package that has not been
>confirmed if another client wants it, and is prepared to pay.
>
> Looking forward to hearing from you soon
>Mr. Michele Costanza
>Sales Manager
>
>
>At 15:48 10/8/2000 , you wrote:
>
>Hi,
>thank you for your detailed answer.
>I think I will skip the trekking on Inca Trail - rain + altitude is too
>much foe me.
>So could you send me some more details about the Peru Express instead?
>As I understand departures are daily. What do I have to bring along?
>Thank you very much!
>Ingars
>
>_________________________________________________________________________
>Get Your Private, Free E-mail from MSN Hotmail at http://www.hotmail.com.
>
>Share information about yourself, create your own public profile at
>http://profiles.msn.com.
>
>COSMIC "Peru at its best on the Net"
>Orquidea Real Hostal and Orquidea Tours
>Calle Alabado 520 Cusco - Peru
>Tel ( 51 ) - ( 84 ) - 221662 ; 223151 ; 240671 voice
>FAX (51)-(1)-2421273 fax
>E-Mails :
>orquidea@orquidea.net
>peru@peru-bolivia.com
>Main Websites:
>VISIT PERU
>http://www.orquidea.net
>http://www.thetrip.net
>http://www.bookingperu.com
>VISIT ITALY
>http://www.italy-travel.net
From :
Hopkins/Witchfinder General/
Reply-To : latvian-indie@listserv.parks.lv
To : indie
Subject : Smiekliigs gadiens Pulkvedii.
Date : Wed, 6 Dec 2000 15:47:48 +0200 (EET)
Tikko seezhot atcereejos smiekliigu gadiijmu iz Pulkvezha kaadas 3
nedeljas atpakalj. Bijaam pie vienas dzuses uz dzimeni,tiiri nemanot
sakodaamies un tad noleemaam iet uz P. Ieejam,es pie ieejas veel
piipeeju
un apskatos kas ta shodien speelee. Izraadaas "Saldie 80tie" ,nu labs
ir.
Ieejam,novelkamies,apskatos apkaart,nodomaaju -jaapanjem alus, plkst jau
1.00.Apstaajos pie stoikas,sanjemu alus devu,malkoju un netiishaam saaku
peetiit DJ.Bet TAS izraadaas taads varens viirs ar lielu veederu.
Nu un taa vakaraa gaitaa es sho apluukoju. Vispirms es pieveersu
uuzmaniibu vinja baardai,nu traki liela. Tad tam ka vinsh nepaartraukti
smeekjee,kaa vienu beidz taa naakamaa mutee iekshaa.Ieskatos,a smeekjee
ta Klaipeeduu,nu taadu shitu.Es veel nodomaaju -trijas es izsmeekjeetu
un
tad autaa buutu. Un dzer aluu,daudz dzer - taa kaa lopinsh,kausiem vien!
Es nodomaaju,tas taa neparasti - DJ parasti daudz nedzer, vai tik shitas
neapdzersies.Kaa tad,saak diski rauustiities,spiezh kautko galiigi
bezsakaraa.Un muzons ir tik tizls,no tiem 80tajiem saldajiem tik vien
bija
kaa Human Legue un veel paaris.Cilveeki visi pazuud. Nu nozheelojams
skats bija. Finaals izveersaas pavisam nozheelojams - dzekam naudas
nebija
laikam vairaak,un vinsh saaka zagt to no apmekleetaaju kauusiem,pusi
izlej
otru pusi atstaaj.Tad vinsh saaka kreepoties un rezultaataa iespljaava
sev
baardaa - taadu riktiigu harchu,vinja veel noteceeja uz leju kaadi 3
cm.
Nu fuckin disgusting! Visi skatijaas kaut kaa uz saaniem...
Beigaas abi ar savu veceni -bomzei liidziiguu radiijumu 5.00 pazuuda.
Pirms ieshanas es uzprasiiju baarmenam kas tad tas bija par subjektu?
Haardijs Ledinsh! Es nobriiniijos un devos maajaas.Tad taads ir tas NSRD
un Siiko Krabiishu vecis...
From :
"ingars rudzitis"
Reply-To : latvian-indie@lists.delfi.lv
To : latvian-indie@lists.delfi.lv
Subject : [LIML] TRICKY
Date : Fri, 27 Apr 2001 18:51:50
Nu ja, biju vakar uz Tricky. Ierados ap kadiem 8, nopirku alu, apsedos uz
gridas un saku gaidit. Iesildosais DJ bija diezgan sux, bet tadi jauki basi
- vairak uz jutamibas neka dzirdamibas robezas.
Tricky saka ap kadiem 9. Vins, bassists, bundzinieks, taustinnieks,
gitarists, Martina, un vel kads frukts lakatina. Tricky ta ka uz baterijam
uzladets, nepartraukti tris un raustas. Loti aktivs. Dziedot parsvara vai nu
ar saniem vai muguru pret publiku.
Tricky vakar izskatijas apmeram sads:
http://musicfinder.yahoo.com/shop?d=hc&id=1802399437&cf=muimg&photoid=173168&intl=us
vienigi bikses bija gaisi pelekas un uz galvas neliela grebene uzaudzeta.
Dziesmas bija - dazas no pirma albuma, sis tas no Pre-Millenioum tension,
parejas nezinu. Pienemu ka speleja ari "You Don't Wanna" no jauna albuma
kuru dziedaja tikai Martina. Martina vispar tada jauka neitene, skaista,
jaukas dreadlocks, dejo visu laiku un ik pa britinam smaida.
Frukts lakatina parsvara bija ka backing vocals, nodziedaja divas dziesmas,
viena no tam par Jah. Parejo laiku staveja ar muguru pret mums, es nezinu
cik interesanti vinam bija.
Muzika tada hipnotiski draudiga, ka ledus zem kura mutulo straume kas ik pa
bridim bangojot izlauzas virspuse, lai gan formula bija diezgan atri
pamanama: slow-fast-slow-slow-really fast and loud. Vienu dziesmu Tricky
peksni aprauj un saka - sorry, I forgot the lyrics. Fakts ka tika speleti
dzivie instrumenti dziesmas padarija labakas - nav tas tehniskais sausums.
Kaut kur pusstundu pirms beigam uz skatuves paradijas viens frukts saulenes
ar cirkainiem matiem, apspiletas dzininas. Es domaju - kas tas tads par
fruktu, tik baigi stiligi censas dejot, bet tad vins ari saka dziedat
"...this revolution has just begun..." un atkarto un atkarto to pantinu, gan
ta mierigi, gan ta loti skali un spalgi. Beigas izradijas ka tad bija
Kovalciks no Live - un dziesma ir "Evolution Revolution Love" no Tricky
jauna albuma. Visi protams peksni palika priecigi, jo pirms tam neviens vinu
nebija atpazinis.
Uz bis iznaca un nospeleja vel tris dziesmas - beidzas ar Christiansands,
kura parvertas diezgan jauka improvizacija, un izradas ka Tricky var panemt
ari augstos tonus kad kliedz. Viss beidzas 11:20.
Varat apskatit http://www.trickyonline.com/ kur gan neka parak jauna nav,
bet ir pietiekosi daudz info par Mission Accomplished, no kura gan vakar
vins neko nespeleja.
2 Julijs
Esmu atkal online un better than ever!
Kad KNZ saks interneta translaciju? Butu interesanti paklausities.
Pedejo menesi tupu pludmale vai vizinos ar velluku.
Janu weekends pavadiju loti jauka regeja festina http://www.snwmf.com
Karsts nenormali, visu laiku virs +35, zale izkaltusi, puteklains, parvietojamas tualetes piedirstas ar kaudzi, dusas slepenas - nu vardu sakot perfekti lai nepartraukti dzertu alu un pipetu zali.
Pilns ar dreadlokainiem rastam kuri savos turbaninos un hemp drebes izskatijas loti cool, lai gan bija smiekligi skatities ka barins balto sez un dzied - take us back to motherland, babylon holds us down utt. Tada sizofrenija neliela, nav vini no Afrikas, un lidz Etiopijai lidmasinas biletes vini mierigi varetu atlauties. Bet tadas jau tas religijas ir, neko tur nevar saprast.
Muzika bija loti laba, lineup perfect! Vecais trakais Lee Perry, Eek-a-mouse, The Ethiopians, Israel Vibration, Linval Thompson, Buju Banton. Mad Professor...
Sestdien skanu rezisors bija Mad Professor, ta ka skana bija loti laba.
Zale tika pipeta nenormalakajos daudzumos visur un nepartraukti. Manejie kaimini pardeva alinu, un ik pa laicinam klat naca cilveki kuriem nebija naudas, bet tika izvilkts maiss ar galvinam, ta nu sedejam, pipejam, runajam, un jutamies irie!!!
Zale un alus ir labas brokastis ja visu dienu nekas nav jadara.
Ari no skatuves ik pa laicinam kads no muzikiem teica - I need more ganja, my bag is empty, my eyes are red from ganja, sing with me - ganja ganja utt
Vardu sakot loti jauki, ja vien ik pa britinam nebutu jamocas ar baigo paranoju un saulesduriena briesmam.
From :
"ingars rudzitis"
Reply-To : rigaslaiks@yahoogroups.com
To : rigaslaiks@yahoogroups.com
Subject : Re: [RL] RE: GANJA RULZZZ
Date : Wed, 04 Jul 2001 16:22:02 -0000
Robin, tu nu tiesam raksti ta it ka sedetu majas iesledzies, jo ara
trakojosas narkomanu bandas laupitu, varotu un dedzinatu...
Es nesaku ka tu esi stulbs, bet navajag jau nu paklauties masu mediju
sensacionalismam tik loti...
Par zali - nav vina tik darga un atkaribu izraisosa lai vajadzetu vai
gribetos iet laupit. Man ir bijusi laiki kad es pipeju no rita lidz vakaram
kadu nedelu, paslaik nav pipets divas nedelas, un nav ne mazako problemu, ne
es tricu, ne es svistu, un ari laupit negribas.
Un ja tu salidzini zales atkaribu ar atkaribu no spelu automatiem vai seksa
- hmm, pirmie mani neinterese, un par otro varu tikai sapnot :-)
Un kad tu saki "lielaka dala" tiesi uz kadiem faktiem sis apgalvojums ir
balstits? Praktiski jau visa valdibas opozicija zalei balstas uz so viltus
argumentu ka "zale paver celu smagaku narkotiku lietosanai", kas ir tas pats
ka aizliegt alu, jo tas tacu neizbegami noved pie ta ka visi klut par
alkasiem kuriem ir aknu ciroze un kuri dzer odekolonu.
Cik nu pa ausu galam esmu dzirdejis tad it ka 30 - 40% ASV skolnieku pipejot
zali. Mana universitate - balstoties uz personigajiem noverojumiem - sis
skaitlis bija kaut kur ap 70-80% (ieskaitot komunikaciju departamenta
vaditaju, profesoru), taja pasa laika es ne reizi nesastapu vai nedzirdeju
par cilvekiem kuri lietotu nopietnakas narkotikas iznemot paris reiverus
kuriem protams vajadzeja E, un manus zviedru kaiminus kuriem patika senes.
Tadu nopietnu, solidu zales pipetaju vidu attieksme pret hard drugs ir loti
noraidosa.
Un protams ka ja esi sapipejies tad ar masinu braukt navajadzetu.
From: "ingars rudzitis"
Subject: haha kadas ceturtdienas vakars
Date: Fri, 20 Jul 2001 06:34:45 +0000
tatad ar kaiminiem kontakts ir nodibinats, vini spele gitaru un es dzeru alu, un tad mes klausamies build to spill un pipejam labu zali, un edam sokolades cepumu sar cukura vanillas glazuru un , oi oi oi ka esam appipejusies, ta ka visi tadi saraustitiem teikumiem kladzinajam ilgi un dikti, un es sausmigi smejos par avizu komiksu serijam kas nemaz nebija tadasa smiekligas parasti, jaiet ur gulet jo ir tumms un pa radinu tads fors reivu dsaunds iet mixa.
ingars
From :
"Sindija"
To : "ingars rudzitis"
Subject : RE: i am spain, come join me
Date : Mon, 23 Jul 2001 10:51:13 +0300
nu bet protams, ka copyright
tikai jaapiebilst,
ka pagaidaam nekaadu izredzhu eiroskeptikjiem tikt paarliecinaatiem -
kaa jau tu vari iedomaaties, ir LTV1 raidiijums par eu
kuraa gan paarsvaraa informee tieshi par briseles lietaam, bet
nekaa cita pagaidaam,
zini, kaa te notiek, ko muusu 100 gudrie nolemj, taa arii ir :))
bet sho paturi praataa, es domaaju, ka peedeejaa briidii
kad gudrie saaks rosiities un sapratiis, ka tautas paarliecinashana
tomeer
noderees
tad tu spersi aaraa sho
vai arii es spershu
ar tavu copyright :)
si
-----Original Message-----
From: ingars rudzitis [mailto:rudzitis@hotmail.com]
Sent: pirmdiena, 2001. gada 23. jűlijâ 7:42
To: sindija@base.lv
Subject: i am spain, come join me
Come join me.
Lasiju Dienu par to ka LV gandriz puse iedzivotaju skeptiski verte ES un
iestasanos taja. Vai valdiba doma saja sakara izverst kaut kadu kampanu
iedzivotaju parliecinasanai? Jebkura gadijuma, Eiropas lietu ministrijai
variet uzmakties ar savu piedavajumu.
Kadi ir bijusie piemeri citas kandidatvalstis, vai taja pasa Irija un
Danija
kur bija referendumi par dazadam ar EU saistitam lietam? Saja sakara,
lasot
Dienas komentaru pilnigi sava galva vizualizeju tadu nelielu reklaminu,
kas
isteniba ir laikam neliels US armijas reklamas plagiats.
Dazada vecuma un profesiju cilveki - lai piesaistitu visplasako
merkauditoriju - no esosajam EU valstim saka vienu un to pasu frazi sava
dzimtaja valoda, ar latviskiem titriem.
Onkulitis no Spanijas, saulite spid, neliels dabas skats, vins sez dzer
savu
vinarinu, nedaudz sarains, vins pasmaida un saka - I am Spain, come
join
me. Latviski drosi tras varetu but kaut kas apmeram - nac, pievienojies
man;
nac piebiedrojies man. Varbut varetu but vel sviestainak un teikt - ne,
es
jau pardomaju, frazei ir jabut tadai lai nevaretu teikt ne.
Sexy beibe no Francijas paples lupas un saka - es esmu Francija. Nu un
tada
gara - kada persona kas ir varbut nedaudz visparinata veida reprezente
prieksstatu par savu valsti - Blonds zviedru mezacirtejs, niderlandietis
tulpju laika, Londonas kluba dejojosa angliete, Mersi braucoss vacietis,
renesanses muzeja sedoss italis utt. Bet ideja tada lai cilveiem butu
sajuta
ka EU nav tikai komisari Brisele bet reali cilveki ar kuriem mums ir
daudz
ka kopiga, ar kuriem mes gribam but kopa, kuri grib but musu draugi,
kuri
grib ar mums pavadit laiku, ar kuriem jebkura vecuma un profesijas
latvietis
var identificeties. Tadus klipus varetu sataisit vairakus - varbut ne
vairak
par trijam valstim viena klipa. Es vel neesmu izdomaji ska to visu
piekabinat ES paplasinasanai, bet domaju ka cilveki sapratis, ja klipa
beigas paradisies neliels tekstins/simbolins par ES paplasinasanos.
Ingars
p.s. copyright ir man :-)
Sezu, lasu zinas, Dienu, redzu virsrakstu:
Krievija prasa Viedas darb?bas izv?rt?šanu.
Krievijas ?rlietu ministrs Igors Ivanovs nos?t?jis ofici?las v?stules vair?k?m starptautisk?m organiz?cij?m un amatperson?m, kur?s prasa sniegt atzinumu nacion?listiskaj?m izpausm?m Latvij?(...)
Viss pasakums protams tads krievu politiskais PR, bet kada saja sakara ir LV oficiala politika? Vai LV ari katru reizi pec kada mums naidiga raksta vai gramatinas paradisanas Krievija suta vestules visam iestadem no A lidz Z un prasa izvertet Krievijas nacionalistiskas izpausmes un tamlidzigas lietas?
Ta ka neesmu par neko tadu lasijis, tad liekas ka ne. Bet saja PR dzitaja pasaule nav iespejams ienemt tadu celi paraku klusejoso pozu - mes uz tadam mulkibam nereagejam. Jo praktiski tas nozime to ka mes laujam sev kakat uz galvas.
Lai ari visiem ir skaidrs ka tas Ivanova pazinojums nav verts ta papira uz ka tas ir rakstits, tacu par to raksta Diena, un drosi ari citas avizes un TV. Pie tam - liela dala cilveku talak par virsrakstu un pirmo paragrafu nelasa, un Dienas pirmais paragrafs un ta visparejais tonis atstaj iespaidu ka Ivanovam tiesam ir par ko sudzeties.
Ja Ivanovs spele ar mums volejbolu, tad varbut LV varetu to bumbu atsist atpakal vina laukuma puse, jeb ari partraukt sis solo speles reportazu.
From :
Ieva Pukite
To : ingars rudzitis
Subject : Re: Sibirija
Date : Mon, 30 Jul 2001 09:56:50 +0300
Sveiks, Ingar!
14.julija "Sestdiena" bija mans raksts par LejasBulanu, un tas, kas bija
aizvakar, ir turpinajums. Es Bulana nodzivoju divas nedelas un drusku
paceloju
ari uz citam interesantam vietam.
Sibirija ir vairaki latviesu ciemi, kas atrodas diezgan talu viens no
otra.
Bulana ir Krasnojarskas apgabala Karatuzas rajona. Lidz Krasnojarskai no
turienes gan ir ap 400 km. Tuvaka liela pilseta ar lidostu un dzelzcelu
ir
Abakana. Es braucu ar vilcienu lidz Maskavai (vakara iesezas un otra
rita jau ir
klat) un tad cetras stundas lidoju uz Abakanu. Var visu celu braukt ari
ar
vilcienu, tas ir divreiz letak, bet daudz ilgak - no Maskavas vel tris
dienas.
No Abakanas lidz Bulanai vel jabrauc kadu pusotru stundu - jasaruna
privata
masina vai taksis, jo autobuss tur neiet. Vilciena un lidmasinas bilesu
cenas
vislabak noskaidrot turfirma "Irbe" Valdemara iela ("118" pateiks
precizu
adresi). Vini specializejas braucieniem uz Krieviju. Naktsmajas Bulana
sarunat
nav gruti. Krievijas ieksiene (iznemot Maskavu) uzturesanas izmaksa
leti,
galvenais ir lidz turienei noklut.
Ja vel kaut ko varu palidzet, rakstiet drosi.
Ieva
ingars rudzitis wrote:
> Sveiki Ieva,
> man tads nedaudz mulkigs jautajums - vai jus bijat autore rakstam par
> Sibirijas latviesiem? Vel vakar es to redzeju Diena, bet nu vairs to
nevaru
> atrast. Ta ka jus sava raksta par Tuvu ari vinus pieminiet...
> Gribejas zinat - kur tie ciemi isti atrodas, vai tie ir netalu vins no
otra?
> Ka tur isti var noklut no Rigas - vilciens, lidmasina...
> Jautaju tapec, ka kadreiz butu pasam interesanti aizbraukt.
> Jau ieprieks paldies par atbildi,
> Ingars
Zini, man liekas ka izdariji slikti neaizejot uz nosleguma koncertu. Liekas ka visi esot kritusi masu patriotiskaja histerija klausoties prezidente. Mana mamina stastija pa telefonu ka esot visu laiku raudajusi. Un es ari esmu uzvarijies ne pa jokam. Dusa mazgajoties dungoju himnu, tagad klausos Paganu Gadagramatu un censos neraudat.
Atceros, ka kadreiz nevareju saprast pirmas republikas dibinataju runas, likas nedaudz parspileti. Bet ta ir, tautai ir jajutas lepnai un specigai, it seviski tadai ka museja, kura ir tik daudz cietusi. Esosa vara ir tik ciniska un garigi tuksa, ka tada prezidente mums tiesam ir ka no debesim nokritusi davana.
23 septembris
Vakar ap kadiem 7:30 vakara savacamies paris cilveki, un gajam izklaideties. No sakuma bija planots ka nedaudz jauzed. Nedaudz pastaigajot pa italu rajonu bija skaidrs ka publika ir parak italiski stiliga, pie tam, visur ara bija jagaida rinda, ta ka gajam uz Chinatown. Ka par brinumu tikam ieksa viena no labakajiem kiniesu estuziem bez stavesanas rinda. Restorans tads fast food - sasedinaja mus pie galdina un nenormala atruma sastiepa skivjus ar ella varitam senem un darzeniem, risiem, sautetiem darzeniem, bbq galu, krabju kukam un vel visadiem kiniesu labumiem. Vieniga problema - tas viss ta atri jaaped. 20 minutes velak ar baigo kluci punci izgajam no restuza, izgajam cauri italu rajonam un sasniedzam musu gala merki - iru krogu, kurs jociga karta vienlaikus ir ari indiesu restorans. Dala iekstelpu ir tads kartigs pub - biljards, alini, tv, muzika skan, aizmugure ir terasite kur var uzpipet zali. Un tam visuam blakus ir telpa ar balti klatiem galdiniem un oficiantiem - tas ir indiesu retorans. Noparkojamies pie viena terases galdina. Alus lets - pinte tikai $2. Saskandinajam glazes, iedzeram, un tad sakas zales pipesana. Nu un tad vairs atlika tikai to visu atkartot lidz kadiem 2 nakti. Alins, uzpipet, alins, uzpipet. Lielako vakara dalu pavadiju snauzot pie galdina, ik pa britinam meginot izdvest kadus daudzmaz sakarigus vardus, un pastiepjot roku lai iestrebtu alu vai aizdedzinatu skiltavinas un savilktu plausas pilnas ar zales dumiem. Muzikas izvele loti eklektiska - no 73 gada Bovija lidz Rage Against the Machine, pa vidu iespiezot House of Pain "Jump Around" veselas divas reizes. Kaut kad ap pusnakti atkal saka gribeties nedaudz est, nopirkam ella apceptas siera nujinas un indiesu kiploku maizi. Ap 2 mes sakam planet atpakal garazas virziena, pec tam vel piestajam uzest kada all night diner kura it ka esot baigi labas pankukas. Izradijas ka pankukas velak par pusnakti netaisa. Pasutiju ceptus sipolu rinkus un udeni, bet aizmigu nepabeidzis. Lai ari visparejais viedoklis bija ka es nespesot aizbraukt majas, kados 3:30 am iegrilojos majas un atsledzos. Pamodos ap pusdienas laiku. Pec zales ir tik jauks miegs. Tagad negribas neko darit, bet tikai vartities pa gultu, lasit gramatu, snaust. Acis tik smagas, un ara tik apmacies, negribas kusteties.
3 novembris
Ik pec kada menesa izeju cauri savai pasta kastei - izdzesu nevajadzigo, atbildu uz neatbildeto.
Sorit pienakusi karta ari taviem memuariem.
Ara ka vienmer pelecigas debesis - migla nak no okeana, bet nav auksts vai mitrs.
Tas ir jocigi, bet es Casablanca nekad neesmu bijis, tik reti pedeja laika ir sanacis but Riga. Laikam nakosvasar busu klat, un tad bus pagajusi divi gadi no pedejas reizes, jo sovasar nesanaca atbraukt. Nupat iedomajos, ko es te lieki marinejos, japanem kads roadtrips uz kadu nedelu - uz kalniem vai tuksnesi. Vienigi japarbauda vai autins pavilks.
Vacu valoda varbut nedaudz japamacas. Ka neka - gimene dzivo Vacija. Sad tad esmu kaut kadus pamatus nemis, bet nav jau kur to valodu seit lietot. Vacija mans limenis ir apmeram tads lai pasutitu siermaizi ar gurki, un saprastu ko man autopilots saka - pa kreisi, pa labi utt.
Oh, esmu nopircis kaut kadu nenormali toksisku piparmetru teju, domaju - pasedesu, padzersu teju pie kompisa - bet sitada inde - garso pec kaut kada poda dezinficetaja ar piparmetru garsu. Un man nu galigi nepatik ja manu muti uzskata par podu! Bet jadzer laikam bus, jo alu vel 10:34 am kaut ka negribas dzert.
Es domaju ka 10 novembri jaaiziet uz vietejo Latviesu biedribas namu - JRT paris aktieri atbrauks un speles kaut kadu igauna izradi. 11 novembri varetu so temu turpinat, un aiziet uz Laimas Vaikules konci, bet tas izskatas bus baigais krievu tusins. Pamaniju plakatu krievu videonomas veikala ka si uzstasies "s ludsimi pesnjamai Raimondsa Paulsa". Tad jau labak vel fiksi janoker biletes uz Spiritualized konci.
Jaatzist ta viriesi ir baigi piseligie radijumi, un pie vienas palikt viniem ir gruti. Pat esot kopa ar sev vismilako meiteni, nespeju nepablenzt uz kadiem garamejosiem cicisiem vai dupsi. Traki, traki, bet ko lai dara, dzivnieks tads i - kad vinam gribas, tad nekada logika un prats tur nelidz.
Bet tas tavs stasts par draudzenem kuram vectetini milakie - es tiesam nezinu, kapec tas ta? Mani vecakas sievietes ne parak pievelk. Vai tas ir tada padzivojosaka viriesa sarms, maka apieties ar sievieti?
Lai jau dara ko grib, bet man liekas ka ja cilveks ir precejies tad ta patstavigi laist pa kreisi nav labi. Harems - ta jau cita lieta, bet no personigas pieredzes zinu ka es nevaru vienlaikus but emocionali saistits ar divam meitenem. Agri vai velu paliek tikai viena, vai neviena. Pie tam, jaatzist ka ari tadi vienas nakts sakari mani nepievelk - man vienmer kaut kur prata dzilumos sez neliela doma - ar ko vina ir bijusi senak, vai vina ir drosa, nu negribas man nekadu sifilisu, vai vel ko sliktaku. Nja, nesmu es nekads sex masina.
Klausos REM "Up" tads jauks, mierigs un melanholisks muzons - tiesi ka radits miglainam ritam.
Par precesanos - es tiesam nezinu, bet kad atradisu to isto - paradisu tev :-) Es nedomaju ka man butu kaut kads sapnu ideals, vai nu uzvediba, vai izskata. Ir tacu ta ka tu peksni vari sajust ka ar to otru viss ir tik jauki. Un tas nenozime ka man ir nepieciesama blonda seksbumba vai brillaina enciklopedija. Es nezinu. Neko nezinu. Gan jau satiksu kadreiz to isto. Vienlaikus gan jaatzist, ka es nesmu parak liels optimists ar to precesanos, jo man patik but vienam, un es varu but loti nepanesams. Es pats neesmu ar sevi vel ticis gala, nezinu vai es varetu uznemties atbildibu vel par kadu citu. Jo es maku ievainot, netisam, bet sapigi.
Tu saki ka man ir sparni? Varbut. Ir jau viegli ja esi viens, darba nav, un nauda regulari tiek atsutita. Nezinu, esmu parak izlaidies, daru ko gribu, vai speciali nedaru to ko gribu - un tad ciesu. Nu ja, es esmu Mezazis, lai ari pirmas dienas Mezazis, bet tik un ta.
From :
"Diana Anmane"
To : rudzitis@hotmail.com
Date : Tue, 20 Nov 2001 22:38:17 +0000
GRIBU,LAI TU TAGAD LASI MANU VESTULI UN RAKSTI MAN.
VARBUT TU TAGAD ED VAI MILEJIES.ES MAZLIET PAGAIDISU.BET TIKKAI MAZLIET.
KONJAKU ES DZERU RETI,BET TAD TAS IR DARGS UN LABS KONJAKS.
TEVI VAR SAZVANIT? JA NU PEKSNI MAN RODAS NAPAEVARAMA VELESANAS AR TEVI RUNAT?!
From :
Marcis
Reply-To : rigaslaiks@yahoogroups.com
To : , lrrr
Subject : [RL] veelreiz par atshkjiriigo
Date : Thu, 13 Dec 2001 11:13:30 +0200
ja nu kaads ir palaidis garaam banaaliibu, kas pirms kaada laika cirkuleeja
i-neta duljkjainajos viljnjos...
> VINjAS perfektaa diena...
> *************************
> 08:15 - Pamoshanaas no cieshiem apskaavieniem un skuupstiem.
> 08:30 - Sveert par 2 kg mazaak nekaa vakardien.
> 08:45 - Brokastis gultaa - svaigi spiesta apelsiinu sula un zhaaveeti
> auglji.
> 09:15 - Nomierinosha, karsta vanna ar smarzhiigaam eljljaam.
> 10:00 - Neliela aerobika sporta klubaa ar pievilciigu, jautru personiigo
> treneri.
> 10:30 - Kosmetologs, manikiirs, frizuura.
> 12:00 - Lenchs kopaa ar draudzeni stiliigaa vasaras kafejniicaa.
> 12:45 - Pamaniit sava viira/ drauga "bijusho" un ieveerot, ka vinja ir
> pienjeemusies svaraa vismaz par 7 kg...
> 13:00 - Iepirkshanaas ar draugiem - krediits neierobezhots.
> 15:00 - Snauda.
> 16:00 - 3 duchi rozhu, kuras piegaadaa florists, ar kartiiti no slepena
> pieluudzeeja.
> 16:15 - Neliela aerobika sporta klubaa, kurai seko stipra, bet maiga
> viiriesha veikta masaazha, kas apgalvo, ka reti naakas straadaat
> ar tik perfektu kjermeni.
> 17:30 - Teerpa izveeleeshanaas daarga dizainera veikalaa, teerpu
> pielaikoshana liela spogulja priekshaa.
> 19:30 - Vakarinjas divataa svechu gaismaa, kam seko dejas un komplimenti
> no citiem viirieshiem.
> 22:00 - Karsta dusha (vienatnee).
> 22:40 - Sarunas "uz spilvena", maigoshanaas un apmiiljoshanaas.
> 23:15 - Aizmigshna lielaas, stipraas rokaas...
> ************************************************************************
> VINjA perfektaa diena...
> ************************
> 06:00 - pulkstenis
> 06:30 - Apmierinosha, masiiva "izgaashana", lasot sporta nodalju
> 07:00 - Brokastis - pakaljgala steiks un olas, kafija, grauzdinjsh, ko
> pagatavojusi kaila, piemiiliiga mauka.
> 07:30 - Tiek padots limuziins
> 07:45 - dazhi viskiji pa celjam uz lidostu.
> 08:15 - Lidojums personiigajaa Lear jet.
> 09:30 - Limuziins uz St. Andrews (pa celjam cigarete/zaaliite)
> 09:45 - Uzspeeleet pokeri.
> 11:45 - Lenchs - piiraags, frii, galjas meerce, 3 gaishie ali un pudele
> Dom Perigoon.
> 12:15 - Cigarete.
> 12:30 - Atspeeleet zaudeeto pokerii.
> 14:15 - Limuziins atpakalj uz lidostu (paaris viskiji).
> 14:30 - Lidojums uz Monte Karlo
> 16:00 - Veelas peecpusdienas zveja kopaa ar kailu sievieshu kugja
> apkalpi.
> 16:30 - Pasaules rekorda loms (1245 maarcinjas) - uz viegliem zvejas
> piederumiem.
> 17:00 - Lidojums maajaas - masaazha un minets kailas Ellas Makpiirsones
> izpildiijumaa.
> 18:45 - Pakakaat, ieiet dushaa un noskuuties.
> 19:00 - Paskatiities zinjas - M.Dzheksons noslepkavots, marihuaana un
> pornograafija legalizeeta.
> 19:30 - Vakarinjas - omaara salaati, Dom Perigoon 1953, liels, suliigs
> filejas steiks,
> kam seko saldeejums, kas pasniegts uz oficiantes kruutiim.
> 21:00 - Brendijs Napoleons un Kubas cigaars pie sienas izmeera plakanaa
> ekraana televizora, pa kuru raada starptaustisko hokeja machu,
> kuraa Latvija sasit krievus 11-0.
> 21:30 - Sekss ar 3 sievieteem, visas veelamas ar lesbiskaam noslieceem.
> 23:00 - Masaazha un dzhakuzi ar garshiigiem picas gabaliem un veesu alu.
> 23:30 - Peedeejaa cigarete.
> 23:45 - Viens pats gultaa.
> 23:50 - 12 sekunzhu pirdiens ar skanjas tembra izmainjaam 4 reizes, kas
> piespiezh kakji atstaat istabu...
From :
"Diana Anmane"
To : rudzitis@hotmail.com
Date : Mon, 18 Mar 2002 21:25:33 +0000
Es meginu atcereties,cik ilgi mes vispar satikamies,un nevaru.
Atceros,ka pasa sakuma nometne biju tevi loti iemilejusies,atceros ka mes dejojam, skupstijamies aiz ednicas, un ka tu mani diezgan atri gandriz panemi maalu maja uz kresla. Nu un parejo atceros visai epizodiski.Es te saku skatities pa mtv Reinarda un Nika interviju,ja pareizi nosaucu vinu internacioaloos vardus,un izjuka man atminas par tevi.Nu re,dabuja 1.vietu upnorth topa.Labi.Dazi te izsakas,ka viniem vajag uzlabot anglu valodu, bet man nav tik perfekta attieksme pret to.
Tas ir pat patikamas parmainas pec parejo uzspiletam anglu val. zinasanam.Un tagad jaskatas "sapnu sala",kas ir diezgan mulkigi un slimigi,bet tapat visi to skatas.Neskatisos. Tev jau laikam vispar nav televizora? Atsakot sarunu par manam atminam,ja ta vairak padomaju,atceros so to.Nu ja - sakuma biju iemilejusies,bet tad kaut ka saku komplekset par sevi,ko tu zinama mera veicinaji.Un pareizi tu uzrakstiji,ka nezinaji,ko ar mani darit.Un piekritu,ka no manas puses nebija iekare,kaut ari tu man likies interesants gan areji,gan iekseji.
Man liekas,ka man bija 15,jo tas tacu bija vasara pec 9.klasas.Tikko izdomaju,ka jasamekle dienas gramatu,ko es taja laika nezinu kadu apsverumu del rakstiju
From :
"Diana Anmane"
To : rudzitis@hotmail.com
Subject : atminas
Date : Mon, 18 Mar 2002 23:33:54 +0000
Interesanti ir palasit to,ko es rakstiju pirms 6 un pat pirms 12 gadiem.Par tevi ir tikai dazi teikumi.1993.augusts tas bija.Toties es atradu lapinu,kur tu informe par sevi,ka esi 186 gars un sver 70 utt.,un ka es tev patiku.Vispar 93.gada vasara man bija interesanta - 2 nometnes,3 iemilesanas.
Es laikam biju viegli iespaidojama un varbut vel tagad tada esmu.Liekas,ka tu man vienkarsi nelavi atbrivoties un but tadai,kada es biju. Bet bija inyeresanti - visas tas Skabargas lietas un tie cilveki,ar kuriem tu kontaktejies.Atceros PV koncertu vefa - tad gan vini izskatijas ka puisi no laukiem.ES Ellu kaut kad satiku.Es tevi vienreiz vilku ara no Daugavas,kad tu sadzeries un izdomaji papeldet.
Braucam ciemos pie Annas un Pagraba.Atceros,ka biji man uzsucis zilumu uz kakla,un man bija kauns no cilvekiem,kad mes braucam autobusa,jo man likas,ka visi redz.Vienreiz es tev zvaniju,bet linijai kaut ka piesledzas 2 meitenes ,un es noklausijos jusu sarunu,kas,es pat tagad atceros,bija diezgan ilga,kuras laika tu jau biji sarunjis ar vinam satikties utt.Bet es vispar nebiju greizsirdiga,tikai jutos vainiga par noklausisanos. Mes ar tavu mammu un masu braucam kaut kur,un es biju apvainojusies par to,ka man jasez aizmugure bez tevis.Isteniba daudz tadus sikumus atceros.Taja isaja laika,kad stikamies dizgan biezi,mes vel paspejam izklaideties atseviski,bet skirsanos ka tadu neatceros.
Un tad tacu mes pec tam vel viena vasara satikamies,biju pie tevis baltezera,braucam ar tevi annu un pagrabu uz salkrastiem ,negribeju ar tevi mileties,nelaidu tevi dzivokli un tu pilnigi piedzeries brauci.
Es tiesam nesaprotu,kapec tik stulbi uzvedos.
From :
"ingars rudzitis"
Subject : piektdiena, klusinata elegance
Date : Fri, 29 Mar 2002 20:25:26 -0800
Sodien ir Good Friday. Peksni atcerejos ka Ziemel Irija saja diena dazus gadus atpakal tika parakstits kaut kads miera ligums. Jezus dzimtene lidz mieram vel talu, tacu kars ari vel nav sacies. Visi baidas.
Sodien braucot atpakal uz majam, pec darba, priecajos ka vejs no okeana dzen miglu augsa pa piekrastes klintim., Nezinu kada ir Londonas migla, bet San Francisko migla ir skaista. Bieza ka dumi, ta klist pa skersielinam, vijas ar koku galotnem, un iznicina pasauli. Vel aizvakar priecajos, cik talu pari licim varu redzet, sodien varu knapi saskatit pie krasta sastaditos kokus.
Beidzot atnakusi Stana Getza un Antonio Karlosa Jobima diski. Muzika atsauc atmina 60-to gadu francu filmas. Lietu Parize, cilvekus lietussargos un automasinu ugunu atspidumu slapjajas ielas. Nedaudz pieklusinata melanholija. Beigas protams nebus labas.
From :
"ingars rudzitis"
To : ilmars@rigaslaiks.lv, rudzitis@hotmail.com
Subject : sf
Date : Sat, 15 Jun 2002 23:17:45 -0700
cau, sorry, bet pec tik ilga laika, un nepartrauktu partiju starplaika isti sedevrs nesanak. ja ir kadi jautajumi par detalam, zvani 7991301.
Ingars
Vairak info:
http://www.sffs.org/fest02/
Bildes – fotografu sauc Arun Nevader no www.wireimage.com un drosi ka ari PR direktore Hilary Hart publicity@sffs.org var izlidzet ar bildem
https://ingarix.tripod.com/bildes/2dudz.jpg
https://ingarix.tripod.com/bildes/kevin.jpg
https://ingarix.tripod.com/bildes/mira.jpg
https://ingarix.tripod.com/bildes/sharon.jpg
https://ingarix.tripod.com/bildes/penn.jpg
https://ingarix.tripod.com/bildes/penn2.jpg
https://ingarix.tripod.com/bildes/opening.jpg - es esmu backgrounda
Ka tas ir – but publicity internam 45aja San Francisko Starptautiskaja Filmu Festivala.
No rita jabrauc uz press screening, es nevaru atrast vietu kur atstat masinu, es braucu pa ielu,
cirkuleju ap savu merki, mekleju kur apstaties.
Pirms filmas satieku George Gund III ar milzigam uzacim, tas uzkemmetas
drosi varetu but 3 cm garas. Man liekas ka vins ir festivala padomes
priekssedetajs, vai kaut kas tada gara. Julians man saka - ta musu eka
Presidio pieder vinam. Ka jau San Jose Sharks ipasnieks vins staiga Sharks
sporta jaka ar Sharks nozimiti, un ar kulkeni uz kuras ir liels Sharks logo.
Ja vins tads capotu pa ielu, es nodomatu - kads jocigs onkulis. Dazas dienas
atpakal redzeju ka musu gramatvedis kope vina izrakstito ceku par 68
tukstosiem dolaru.
Sorit rada Failan, filmu no DienvidKorejas, filma par abzoluti neveiksmigu korejiesu kriminalistu, kura lellei lidziga fiktiva kiniesu sievina ir nomirusi, ieprieks vinam uzrakstot dazas milas vestules. Celojot pec vinas pelniem kriminalists transformejas, un beiges tiek noznaugts ar auklu, iespejams, ka neilona. Filmas pedejas 15 minutes
visi snukst. George Gund III esot bijis slapjiem vaigiem.
Skatamies ari eksperimentalo filmu Decasia – ta ir celojums hipnotiska ritma un pulsacijas pasaule. Filma izmantoti fragmenti no vecajam, jau kimiski sadalities sakusam klusajam filmam. Dazbrid viss kas redzams cauri svikam un burbulainajiem plankumiem ir kada galva, vai neskaidri sufi dejotaji. Soundraks
rakstits Sveice speciali filmai, 55 cilveku stigu orkestra spelets. Minimaliska,
loti atmosferiska, nedaudz biedejosa muzika. Bridi kad tiek radita majas degsana un leni ronkojosa lidmasina no kuras atdalas mazi, melni izpletnleceji klust tiesam bail. Man patik. Emilija Judsone pec filmas pirmajam 10 minutem atstaj zali un saka – arprats, ta tacu nav filma, vins ir ka Dzeksons Polloks.
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Regulara 5 o'clock sapulce musu mazaja offisa. Plapajam par filmam. Es saku ka man patik
dokumentala filma par Pier Paolo Pasolini. Labi uztaisita filma. Esmu redzejis dazas vina filmas un lasijis biografiju. Filma varbut pat
speciali nedaudz piesniteta lai patiktu musdienu anti-globalistiem. Nezinu,
60-to gadu komunistiem vel bija kaut kada ticamiba. Tagad tas viss ir
sabrucis. Bet Pasolini protams ka jau gejs, ka jau dzejnieks, ka jau
komunists, ka jau progresivs cilveks, nebija parak piesaistits realitatei.
Vins genereja domas, idejas, parmainu.
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Ofica ir pienacis fakss no Pasolini filmas rezisores Betti, kura ari bija aktrise vina filmas - once again San
Francisco film festival slips through my fingers. Rakstits angliski, bet
isteniba italiski, valoda lido tik poetiski - parspileti, emocionali.
Smejamies un censamies to lasit ar italu akcentu.
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Sorit aizeju uz honkongas Fulltime Killer press screening. Musu publiciste atkal
sudzas ka mums nav pareizais press screening saraksts, es vakar to
pieprasiju, tacu ir izdrukata aiznakosa nedela. Man vienalga, es sodien nestradaju, apsezos un
skatos filmu. Tads asinains melnas komedijas un farsa sajaukums par savstarpeji konkurejosu profesionalo slepkavu dzivi. Aktieri ir
ok Andy Lau esot HonKongas Toms Kruzs, un otru slepkavu spelejosais Takashi Sorimachi Japana esot pazistams modelis un dziedatajs, scenarijs sudigs, bet viss ir skaisti. Man patik. Vienigi veletos
nedaudz vairak muzikas, bet varbut tas tikai ta Holivuda. Rita laikam neko
jedzigu neradija, nezinu, jaapskatas saraksts.
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Katra otra praktikante ir zidiete, un no Latvijas. Cady Sherman, laikam
vecvectetins - ja, vins atbega no pogromiem, hmm, vai tiesam no Latvijas
pogromiem? Ja, ja, no Latvijas. Carry, ari laikam vecvectetina gimene - mes domajam ka
vins no Ungarijas, bet ne, izradijas ka no Latvijas. Prasu Mirandai -
Miranda, tu tacu esi latinu izcelsmes, un strada italu restorana – ne, zini, es
esmu polu zidiete. Man tikai tetis amitis, mammas vecaki tik konservativi,
ka nebija pat ieradusies vinu kazas. Oi!
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rivers and tides – documentala filma par slaveno Andy Goldsworthy, kuru nosaukt par skulptoru laikam butu gruti. Briniskigi nofilmets – spilgti ziedi salikti apala akmens iedobumina blakus strautinam, vai aina kura Andy pie akmena lipina klat lasteku spirales, katru gabalinu ieprieks apgrauzot, ta lai tas piesaltu un iederetos sava vieta. Vina maksla ir tik trausla, tiek paradits, ka koka veidots tikls no zariniem, vienas neuzmanigas kustibas pec sabruk. Andijs nopusas, paberze acis, un sak no jauna.
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Izskatas, ka beidzot tomer jauna Vudija Allena filma Hollywood Ending ir apstiprinata ka festivalu nosledzosa filma. Cik nu var saprast no baumam, tad Kannu festivals gribeja pasaules pirmizradi, un iebilda pręt tas izradisanu SF, un protams ka Dreamworks paklaujas tam ko velas Kannas un nevis SF. Tacu beidzot to esam oficiali sanemusi – vienigi nedrikstam bazunet ka ta ir pasaules pirmizrade, lai neaizvainotu Kannas, kur pec desmit dienam, tai atkal notiks “pasaules pirmizrade”
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Sodien Michele no guest servies forvarde mums visiem so:
Hi everyone....
I am passing on the following email that I received this morning, from
our
invited Palestinian guest (his film, The Inner Tour). In the midst of
the
very real chaos that surrounds him, he is still making a valiant attempt
to
come to San Francisco.
I thought you might find it sobering, to say the least.
- Michele
------ Forwarded Message
From: "raed andoni"
Date: Sun, 07 Apr 2002 10:40:29 +0300
To: mowen@s...
Subject: Travel arrangment
Dear Michele
I still inside Bethlehem city, this city as you see is totally
surrounded by
the old/new Israeli occupation tanks, in fact me and my people is living
under a total closer and curfew for the moment, a lot of massacres is
happening around and every where in the Palestinians cities.
I still looking for a way to go to Jordan, I hope I will manage soon,
may be
some delay or delete could happened in my travel schedule, I will keep
you
informed.
p.s. the Israeli tanks damaged the servers of p-ol.com, but I still can
received my mails through raedandoni@h... .
If I managed to leave Palestine, I will be happy to stay until 28th to
participate in the panel discussion about film making in hostile world.
I will inform you about any developments
My regards
Raed andoni
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Secret ballot - interesanta Babak Payami filma par Iranas velesanam. Lai ari kada tur launuma ass,
tacu Irana pasa izskatas ka notiek lena demokratizacija. Sieviete, atbildiga
par mobilo velesanu kasti, un virietis, kareivis, kurs sakotneji nespej pienemt ne to ka velesanu agente ir sieviete, ne ari seviski atbalsta tadas bezjedzigas velesanas. Aina neliela ciemata galvenaja laukuma, vina saka
onkulitim, kurs izlicis savu preci uz ratiniem: I need your ID before you
can vote - You need to buy something - I don't need anything - Well, then I
don't need to vote.
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Sorit atkal press screening. Noskatos dokumentalo filmu Inner Tour no Izraelas par Palestinas
arabiem kuri pec 48 un 67 gada bija spiesti pamest savas majas, un tagad tas var apmeklet tikai ka turisti.. Producents palestinietis, rezisors Izraelietis. Skumji jau,
bet nekad nevaresu saprast ka var 50 gadus dzivot beglu nometnes. Un ta
nenormala religiozitate - kaut kads kulturals bezdibenis starp mums. Vislabakais citats, sarunajas divi palestiniesu aktivisti, abi ir bijusi cietuma, viens saka – zini, varbut mes nemaz neesam pelnijusi so zemi.
Otrs – tu ko, gribi teikt ka mums nav tiesibu uz to?
- ne, bet ta ir parak laba prieks mums, mums to nevajadzeja pamest.
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Karteja press screeninhg diena, sodien divas it ka labas filmas, cilveki sanakusi daudz. Publiciste uztraucas – ja naks tik daudz visadu brivpratigo, tad zurnalistiem vairs nepietiks vietas.
Cet Amour-la – Jeanne Moreau spele slaveno francu rakstnieci Marguerite Duras. Milakais lupata, uz pusi jaunaks, un tik beizteiksmigs. Nez cik reizes jauki smaidot Moreau saka - tu esi
liela nulle, tu neesi nekas, un vins tikai jauki smaidot ielej vinai vel vienu lielu glazi sarkanvina. Pirmais apburosais smaids - oh tik jauki,
otrais, ja, tas ir skaisti, tresais - nu ja, ka vienmer, ceturtais - pleez,
kaut ko jaunu, kaut ko neredzetu. Milaka vieta varetu but kresls. Nekadu
emociju, tik berniskigs idiotisms. Virietis - sieviete, parastais modelis kajam gaisa, vina
vecaka. Varbut ta pat labak. Visiem smieklus izraisa aina, kura Moreau nez kuro reizi padzen milako – atver cemodaninu, rupigi saliek taja vina mantinas, pasmaida, tad atver logu un izlidina to uz ielas.
The Triumph of Love – izraisa vislielako interesi, pirmkart jau tapec, ka Mira Sorvino ieradisies festivala, Bertolucci ir producents, un vina sieva - rezisore. Filma man nepatik. Mira Sorvino protams ir gudraka dzivojosa aktrise, tacu tas nenozime ka labaka, Bens Kingslijs telo tik monotoni it ka
lasitu no aizkadra nolikta plakata. Nezinu vai ar so filmu vini pec 10 gadiem leposies,
drosi ka ari nenozelos, drizak - aizmirsis. Abas sodienas filmas galvenie
varoni viriesi smukulisi bez jebkadam emocijam vai intelekta.
Braucu uz maju viena autobusa ar Mihailu Lemkinu. Vins saka par Cet Amour-la - si filma tik
garlaiciga, viss ko vina gribeja izteikt, vina izteica ar vienu acu
skatienu, tas bija jauki, bet pec tam nekas neattistijas.
Runajam par Sorvino filmu - interesanti ka Bertolucci produceta filma nedaudz atgadina Pasolini veco
filmu Teorema, kuru ari radis festivala - par svesinieku kurs savaldzina visu gimeni.
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Kartejais rits, kartejie meklejumi kur atstat masinu. Noskatos Yvan Attal
"My wife is an actress". Yvans spele Yvanu – sporta zurnalistu un vina sieva Charlotte spele sevi – pazistamu aktrisi. Yvana masas virs ir francuzis, un ar sievu nepartraukti notiek stridi par to vai gaidamajam delenam veiks apgraizisanu vai ne. Pec karteja strida pie gimenes galda vinu tevs sak amatei – hei, padod man to edienu, vina saka – kops kura laika tu vairs nesaki ludzi, vins atbild – tu man devi sos divus idiotus. Zel tomer to zidu, visa identitate atkariga no ta
vai tev ir vai nav prieksada, Es varu but vienkarsi baltais, vienkarsi
eiropietis, bet vini - lidz ar religiju izzud ari vini, vini parversas par
parastiem, tumsnejiem lautiniem. Franci, ka vienmer, tikai milejas un pipe
un stridas.
Polina no krievu avizes pec filmas man saka saka - ziniet, es nemaz nevaru sakoncentreties uz
filmam. Vakar biju uz Rostrapovica koncertu. Ai, nabadzins, laikam jau
pedejo reizi redzu vinu, vinam tik gruti, pasas beigas jau seja pavisam
sarkana bija. Oh, es esmu pilniga ekstaze, nevaru nomierinaties.
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16 aprilis
Darba haoss, rita parvacamies uz Kabuki teatri Japantown. Miljons bezjedzigu lietu jadara – jasamekle divi staplers (skavotajs ???), visadi ofisa nieki.
Skumji skatos uz Nataliju un saku ka es nevaru stradat, jo vina ir tik
skaista.
Natalija Dugandzic - tetis izbedzis no horvatijas, mamma no cehijas, abiem pieder BMW auto serviss, un Natalija katru nedelu brauc cita masina. Vina ir blonda ar peleki zalganam acim.
Pec visas haotiskas kramesanas, braucot uz majam, piestaju pie okeana, paveroju vilnus, atceros ka mamma
Maui, skatoties 20 metrigos vilnus teica - tie ir tik nomierinosi. Saprotu,
ka masina sedot nenomierinasos, japargebjas un japastaiga pa pludmali.
Uzvelku zalas bikses, sarkano sporta sviteri, pufaiku. Sarkanais sviteris
pedejaja laika kluvis mils. Kabata iebazu alinu. Pludmale pus vejs, tukss,
peleks, vilni bango. Dzeru alu, vedinos, domaju par to ka viss ir suds.
Eju, krasts, krauja, klintis ar restoranu, putnu apdirstie Seal Rocks okeana.
Alus ir vislabakais draugs, tas vienmer bus ar tevi. Tiklidz pagriezos
atpakalcelam, sak gazt lietus. Es neiebilstu, gribu lai stihija mani izmerce
un izpluina. Es laujos. Acis aizveris eju pret veju un lietu, seju dauza
lietus lases, bikses sak lipt pie stilbiem, es eju un jutos laimigs. Cik
nodrazts vards, bet tiesi saja mirkli, tiesu uz so bridi man nepastav nekas
cits, tikai sis slapjas bikses, aukstais vejs uz sejas, un lietus lases uz
manam lupam.
Atnacis majas protams klausos Antonio Carlos Jobim. Alus vairak nav, edu
rupjmaizi ar sieru un censos nedomat.
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17 aprilis
Sodien parvacamies uz Kabuki. Ierodos 9, saku kramet visus preses materialus
kastes. Piekrameju 9 kastes. Tad atsledzu visu tehniku, salimeju stikerisus
- sis vads iet saja VCR, sis vads iet TV. Failu skapis ir visbriesmigakais -
smags, atvilknes tam nevar iznemt. Knapi uzstivejam to uz ratiniem, tad
cauri visam pagrabstavam, apskrapejam stenderes, ar grutibam iespiezamies
lifta, uz pirmo stavu, tad cetrata iecelam to busina.
Kabuki mums iedalits astota kinozale - musu publicity office - mazais plekitis starp
pirmo rindu un ekranu. Mebelem bija japaradas starp 9 un 11, pec tam - starp 12
un 3. Protams, tas paradas tiesi 2. Man vairs te nav ko darit. Kompjuterists
Maikls saslegs kompjus, mums te vel gaisma jaievelk, citi lai nodarbojas ar
sikiem kramiem - rit festivala atklasana, nezinu ko lai velk mugura.
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18 aprilis
Biju nodevis drebes pie vieteja kiniesa kimiskaja tiritava. Nu haoss kaut
kads - ja to musdienas sauc par izgludinatu kreklu, tad mana ticiba kiniesu
darba tikumam ir sagrauta. Sezu vienas apaksbikses, un gludinu savu kreklu. Iztvaiceju zaketi.
Atklasana domaju izskatities casual cool. Idealais variants butu - dargas
jahtas ipasnieks - baltas bikses, kapteina zakete ar uzsuvem, krekls,
lakatins ap kaklu, formas cepure un kads konjacins roka. Bet jaiztiek bus vien ar balti peleko biksu, melnas zaketes kombinaciju. Mokos ar slipses siesanu - ar vienu
aci lasu Vindzoras mezgla siesanas instrukcijas no interneta, ar otru aci
skatos spoguli, un censos savaldities.
Festivala atklasana notiek slavenaja Castro teatri kurs atrodas vel slavenaka Castro geju rajona pasa sirdi. Ejot pa ielam varetu iedomaties, ka sievietes vispar neeksiste, visur plivinas varaviksnu karodzini, visi viriesi lidzigam frizurinam, labi apgerbusies, fiziski attistiti. Ah, ja sada publika butu Riga, kuras nigras agresivitates parpilnos skutgalvjus es nevaru ciest. Festivalu sak ar 13 conversations about one thing. Esmu nolikts stavet pie sarkana paklaja un mans uzdevums – izskatities labi un laist garam tikai VIP.
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Vakar, filmu festivala atklasanas partija bija gan ko dzert, gan ko est.
Vislielakais prieks manis bija par kaut ko loti garsigu - noskaidroju
recepti, un tagad padalisos taja ar jums.
Nepieciesams:
puspacina sviesta,
brunais cukurniedru cukurs,
kads ritulitis Brie siera,
valrieksti,
francu maize,
panna,
pannina,
cepeskrasns.
Tatad - atkariba no jusu iegadata Brie siera ritula apmeriem, izrekinam cik
daudz sviesta nepieciesams. Domaju ka ar 1/4 lidz 1/2 pacinu pietiktu
mierigi. Panna izkausejam sviestu, tad pieberam paris karotes bruna cukura,
maisam, maisam, kamer cukurs izkust - uzmanamies lai nekas nepiedeg, un lai
maisijums butu paskidrs. Vienlaikus - cepeskrasns jau ir uzkarseta lidz
kadiem 350 F gradiem - karstumam janak no augsas un nevis apaksas. Brie
siera ritulis jau ir ielikts pannina, un gaida uz galda. Kad sviesta/cukura
maisijums ir gatavs - aplejam ar to Brie sieru, un panninu saujam ieksa
cepeskrasni - apmeram 10 - 15 cm no karsejosas virsmas. Paturam kadas 5 min
krasni - neliela burbulosana ir ok, bet sieram nebutu jaizskist. Tad velkam
ara, apberam ar sadrupinatiem valriekstiem, atdzesejam. Kamer notiek
atdzisana, sagriezam maizi, atrodam siera nazi, apsezamies, palasam avizi.
Tad ziezam so saldo brinumu uz maizes, un turpinam lidz viss apests,
vienlaikus ar sviesta nazi atgainajoties no citiem karumniekiem.
20 aprilis
Mika Kaurismaki bija pienacis Publicity Office. Vins plano vasara LV uznemt savu jauno filmu ar
Vincentu Gallo. Orfeja versija - Gallo no Amerikas celo pa Vaciju,
Kaliningradu, Latviju, Murmansku, satiek meiteni. Mika pusgadu dzivo Brazilija, un festivala piedalas ar savu filmu Sound of Brazil, kura assaprotami ir par Brazilijas muziku.
22 aprilis
sovakar pamodos ap 10 vakar, panemu velosipedu, braucu uz regularo svetdienas vakara regeja klubu, piesienas
policisti -
tu zini ka tev vajag gaisminu. izdzeru mazo pudeliti viskija, klubs jauks,
izdejojos
pie roots reggae, atpakal minos dziedot dziesminas. Sodien Mika Kurismaki
staigaja apkart tads nepienemts ar glazi roka, kada festivala darbiniece saka - so, you are
from norway? no, close actually, from finland.
Ara no 1-3 notika japanu
kirsu pumpuru svetku parade, liekas esmu atskatijies pusplikus japanus ar
gurnautiem un cellulita apsestam pakalam.
Wild bees rezisors no Cehijas kopa ar savu girlfriend ir
atbraucis no austrumkrasta lidz rietumkrastam. Mes jau sakam uztrauktiers kur ta vins pazudis, bet izradas ka vins ir noirejis autinu, un izvizinajies. Oh, Montana, tur tik skaistas
klintis, un ziniet, pa nakti es paliku indianu rezervata.
Vakarnakt bija neliela
afterparty Tosca privataja dala. Kriss man saka ka vienu bridi esot paradijies ari Nikolass Keidzs ar draugiem,
ipasniece, kura ir ari festivala padome pateikusi, sorry bet te jau aiznemts, Nikolass noziedejis.
24 aprilis
Sodien 11 satiekos ar Taru no Helsinku Filmu Festivala. Pastaigajam pa
parku, paradu tai panoramu uz pilsetu no Corona Haights, aizcapojam uz latinametikanu Mission rajonu, pierijamies ar
burrito, vina samaksa, aizbraucam uz festinu. Tur visi ir apsesti ar Kevinu
Speisiju kurs ir atbraucis sniegt nelielu Q&A pirms savas 1994 gada filmas Swimming with Sharks. Mani tas tiesam neuztrauc. Sezu, dzeru teju un kosmopolitanus.
26 aprilis
Sovakar Argent izdalijam Film Society apbalvojumus. Black-tie pasakums. Esmu nolikts VIP istaba, mans uzdevums – skatities lai neielugti zurnalisti nelien ieksa, un lai nenotiktu nekada neautorizeta fotografesana. VIP pilns ar bagatiem cilvekiem. Veroju sievietes un sausminos – varbut vinas vara atlauties jaunas krutis, sejas operacijas, un tukstosiem dolaru vertas kleitas, tacu tas nenozime ka vinas butu pievilcigas. VIP istaba ir parbazta, visi stav un blauj uz blakusstavoso. Ierodas ari ietekmigas un bagatas kongresmenes Nancijas Pelosi meita Alxandra ar teti – sorry, Nancy nevareja ierasties, vinai jabut Vasingtona. Alexandra ir uznemusi dokumentalo filmy Journeys with George – par Busa prieksvelesanu celojumiem. Buss ir pilnigi nereali smiekligi nepieaudzis – un Alexandra to izmanto. Ko tu sniegsi man, veletajai? Es tev sniegsu bucu, un seko buca uz vaiga.
Sons Penns skrien pipet ik pec 15 minutem. Iznacis uz skatuves iepazistinat Kevinu Speisiju vina sak - somebody got me drunk yesterday, I think it was me. Tad uzvelk lasamas brillites ar lampinam un saka – neuztraucies Warren (Beatty), tu tas dabusi atpakal!
Kevins Speisijs savu "draugu" atstajis viesnica, runa ilgi, un apvelta mus ar skaistiem smaidiem.
Vorens Bitijs ierodas ar Aneti sievu, loti aspratigi, ka vienmer, noliek
apkartejos. Sanemot savu Akiras Kurosavas balvu par panakumiem rezija vins saka – es dzirdeju ka ta aina no American Beauty kura Kevins (Speisijs) mastrube gulta blakus manai sievai ir aiznemusi 20 dublus.
Sarona Stouna runa mulkigi, virs tads pastulba izskata, bet tas nekas - vinai caur svarkiem redzamas apaksbikseles. Vina visur staiga vira pavadiba, tikai velak saprotu ka fakts, ka vins stav pie sieviesu tualetes durvim nav vis romantikas pec, bet tapec ka vinai ir bijusi sirdstrieka, un vinai vajadzigs atbalsts.
Es plumpeju jau kurejo vodka martini un flirteju ar Nataliju.
27 aprilis
Vakara notiek regulara iedzersana. Izplumpeju paris alinus, tad paris glazes
vodkas. Sarunajam atkal braukt uz Tosca. Tur pilns, skals. Ar Iris Avelar
piesezamies pie letes. Plapajam par Meksiku, izdzeram Long Island ice tea,
jutos nedaudz apreibis. Velak paradas ari parejie cilveki. Piesezam pie
galdina, par kaut ko plapajam, par kaut ko smejamies, paradas ari Bai Ling.
Sons Penns iznak no privatas istabas, paskatas apkart, nozud. Mirkli velak
pie blakus galdina piesezas cetras mauciga paskata sievietes. Paris minutes
velak Sons Penns atri un merktiecigi vinam pievienojas. Ir jau vels, baru
taisa ciet, palieku pie Krisa, jo negribas ar velluku mities uz majam.
28 aprilis
No rita pamostos pie Krisa, 9:30 vinam jabut darba. Es sodien nestradaju.
Sezu, edu bagelus ar cream cheeze. Dzeru teju. Plapaju ar brivpratigajam
meitenem. Gaidu 12:00 - gribu aiziet uz Romana Kopolas filmu CQ. Paredos
bagelus, teju vairs nevaru iedzert, alkoholu vel nedod. Kinozale Rodzers
Garsija man prasa - paklau, vai te varetu norezervet paris vietinas? Dzordzs
Lukass doma atnakt apskatities filmu, es pametu somu uz kresla, un tesos uz
Publicity Office - saku fotografam - zini, Dzordz Lukass tulit bus te.Lukass
atnak ar saviem audzuberniem - normali - kokakola un popkorns, apsezas. Pec
paris minutem paradas ari Francis Ford Coppola gaisi zila uzvalka. Sie
paplapa, sakas filma. Pirms CQ rada Koppolas sievas isfilminu, par to ka
tapa filma. CQ pati ir diezgan stiliga, tacu sapigi nedziva filma, ir sadi
tadi labi brizi, bet nejut asumu, nepavelkos – vajadzetu labak editet. Pec
filmas Romans atbild uz paris jautajumiem - ja, soundtraku vares nipirkt,
ja, man patik Barbarella. Ista hoopla sakas, kad Lukass un Kopola nak ara no
zales - autografus, musu abi fotografi knipse viena knipsesana. Paskatos,
apdomaju savu poziciju pasaule attieciba pret siem diviem individiem. Tikusi
ara no kino vini mierigi aizcapo pa ielu, uz garazu laikam. Sodien neko
vairs negribu redzet, jutos nedaudz lipigs, minos uz majam mazgaties -
vakara atkal jadzer un jamegina tikt Godara filma.
Godara filma 'in praise of love' - franciski kaskiga, citatu kolaza,
tiksminasanas par savam intelektualajam spejam, kaut kadas pretenzijas un
parakumu par amerikaniem, bet reali - impotence.
Smiekligi, bet Amerika par Le Pena tipa politikiem nebalso, un sinagogas
neviens nededzina.
Pustiet laimigi!
29 aprilis
Nogulsnaju dienas lielako dalu, nak miegs - regulari iemiegu ap kadiem 2, 3
no rita. Ara silts, saulains, nekadi nevaru pagulet. Jutos vainigs, jo man
brivdiena, nestradaju. Aizminos uz La Spagnola, australiesu filma par
spanu/itali imigrantu dzivo Australija 60ajos gados. Graujosi skaista
spaniete. Pec filmas q&a ar rezisoru. Izradas ka Melburna ir otra lielaka
grieku pilseta. Oficialaja kultura tiek reprezenteti parsvara anglosaksi, un
ir bijis gruti radit filmu kura lielaka dala dialoga notiek spaniski un
italiski. Ar grutibam panacis lai filma paliktu divas ainas - viena, kura
galvena varone virtuve izdara abortu, un otra, kura taja pasa virtuve,
galvenas varones masa pasapmierinas ar cukini.
Pec filmas aizkrienu uz musu ofisu, iztempju Ginesu, apedu paris maizites ar
francu sieru, un eju uz Somewhere on Earth - nepanesami garlaicigu japanu
filmu, nejutu ne mazako emocionalo interesi vai piesaisti galvenajiem
varoniem. Monotoni. Filmas galvena varone, meitene varda Koma - un tik
tiesam, filmu skatoties tiek sasniegts komatozs stavoklis. Pec filmas
rezisors atbild - ta aina ar bisi, es isti nezinu kapec vina ir filma. Fuck
it, es baidos sajukt prata, minos uz majam, pa celam izdzeru divas glazes
sokolades kokteila ar putukrejumu.
2 maijs
Festivala pedeja diena.
No rita celos 7, sagerbjos, braucu uz musu closing press conferenci. Tada
jociga hoteliti tas viss notiek. Skyy vodkas $10,000 balvu savac cehs Bogdans
Slama un vina filma Wild Bees. Neredzeju to. Emilija Judsone to padzirdejusi
sak stostities un klust gandriz histeriska, beidzot saprotu, vina Bogdanam
bija sarunajusi paliksanu Manhattana pie savas draudzenes, un tagad jutas
loti prieciga. Kad beidzas konference, apsezos, uzedu spargelus, biezpiena
pankuncinas ar ievarijumu, vel spargelus. Oh, garsigi. Aizbraucu majas,
pagulu lidz 3, tad atakal gerbjos, sienu slipsi, braucu uz Castro teatri kur
notiks musu pedeja filma. Vudija Allena jaunas filmas 'Hollywood Ending"
pirmizrade. Uz filmu atbrauc Tiffani-Amber Thiesen un muzigi nosaulojies George Hamilton.
after-afterparty Toska. Karls Spencs ir pilnigi piekodies, taisa grimmases un buco sievietes un
viriesus pec kartas. Roxanne tempj sampi no kaklina un ik pa britinam,
svilpienu un sajusmas aplausu pavadita kapj uz keblisa lai pazinotu ka sis
ir vislabakais festivals ever. Nez no kurienes paradas divas tortes, laikam
kada dzimsanas diena, jo atceros ka tika pustas svecites. Torte garsiga,
sokolades, ap so laika Tosca ir parpildita, visi ir iereibusi, es plumpeju
kartejo Long Island ice tea. Tiek ienestas ari picas, vegetara protams, ka
jau vienmer, pazud visatrak, es vairs isti nefikseju ne laiku ne telpu. 2
nakti Roxanne atkal rapjas uz keblisa lai pazinotu ka viss or over, ka
jataisas ciet un jaiet uz majam, un laikam atkal tika spiegts un svilpts.
Majas ievelos 4 no rita
From :
"Shane Murray"
To : "'ingars rudzitis'"
Subject : RE: jauna adrese/new address
Date : Mon, 2 Sep 2002 15:31:26 -0400
Ingars,
Did you realize that "new" in Latvian is the last 5 letters of
Marijuana?
This only has significance if you and some comrades have bonged out and
they start asking you about Latvia. You tell them about "juana" in
Latvian being a structural linguistic aspect of the language that
alludes to the new perspective one gains when smoking dope.
You can then show how these linguistic chords are common in other
languages. For example the Mexican word "juana" also means "new", and
the Mexican word "Tia" means "donkey show". Hence when combining Tia +
Juana we have Tiajuana which means "New Donkey Shows" and everyone knows
that Tiajuana, Mexico always has a new donkey show starting every hour
on the hour.
Keeps this monologue going so that they are laughing so hard they are
red in the face and snot, saliva, and tears are openly running from the
respective orifices. This will allow you to smoke all the dope and
earned the revered title of "Bong Master". Preferably this social group
will consist of your professors.
Best Regards,
Shane
From :
"deybit j."
To : rudzitis@hotmail.com
Subject : ingaaaars
Date : Sun, 13 Oct 2002 03:39:20 +0000
yo ingars
ima all drunk and stoned on a saturday night
arika chile
the wave here is sacada
strongest, thickest , meaties spot ive seen on the entire waest coast america
girls here bienfina
camped out on a little nook with locos from argentina
headed for the southern forrest in a few days
lats of bad eighties music
there is punk
and if you look hard enough on the radio dial there is still salsa
it is latin america
and im fuckin blond haired and blue eyed
but if you walk with enough attitude
and shout off la puta madre
and concha de su madre
and que huevon
you can almost pull it
lates
From :
Rita Voronkova
To : ingars rudzitis
Subject : Re: 203,300
Date : Sun, 13 Apr 2003 11:25:41 -0700 (PDT)
piedod, ka biju noziedeejusi.visu nedeelju vegjeteeju, jo apsiikusies darbotiesdegsme liidz 22 vakaraa, njeemu pauzi...dariiju visu mazaak, ko vien vareeju...
Drusku naivs varbuut esi, bet kopumaa es gribu Tev dziedaat liidzi. Jaa, dziishanaas peec naudas un vienmeer par maz un komforts nepietiekams un veel nekaa nav, apeed laiku un cilveeku pashu. Bet laiks iet un kaa to izteeree lemj katrs pats.Stulbaakais, ka shajaa ritenii vispaar aizmirstam, kas ir personiigais apmierinaajums un personiigaa labsajuuta. To mieriigi upureejam un peec - briinaamies kaapeec nav harmonijas. Kad atmostamies, ka nav jau taas personiigaas laimes, tad sakaam - taa ir ljoti bagaatu cilveeku privileegjija. Nee, taa ir iespeejama arii bez miljonu konta, viss atkariigs no pamatveertiibaam, kas ir muusos. Ja cilveeciigo attieciibu veertiiba zudusi vai atrodas 101 vietaa, tad - jaa...ienaak cinisms un apkaart - bars nelaimiigu cilveeku, kas to negrib pashi atziit un saka; viss ir meesli, Tu te nerunaa par lakstiigalaam un romantiku, naudu shurp un lakstiigalas - uz iesma kamiina priekshaa...neesmu shiis dziives piekriteeja...driizaak esmu gatava atbalstiit Tevi un Tavu kaapostu plaanu Latgales klaanos..:-))) iisi - No Tevis veel dvesh peec cilveeciibas un tas man shkjiet tuvi un saprotami...nu taa, sentimentaali laikam sanaaca...
ingars rudzitis wrote:
Zinu ka tas ir stulbi, bet ja visi izglitotie un aktivie cilveki parcelas uz
jaukakam vietam, tad kas gan paliks Latvija? Vieni traktoristi un krievi.
Kas tad to situaciju valsti uzlabos? Nezinu, ta muziga dzisanas pec komforta
un naudas tomer ir diezgan pasiznicinosa.
Man liekas, ka esmu parak izglitots. Macoties par PR tomer ir jaapzinas visi
sabiedribas maksligie konstrukti, prese, sociologija, un beigu beigas tu
saproti, ka viss ir suds, ka karjera un nauda tevi nolemj muzigam vaveres
ritenim, jo nekad nepietiek, nekad nav par daudz, un personigais
apmierinajums un labsajuta ir vienigais kas tiesam ir kaut ko verts. Jo lai
ari kads genijs - tevi vienmer var atlaist no darba 15 minutes. Un ja tu
sedi sava LV un mierigi dari savu lietu, tad tev ari attiecigi ies ok,
vienalga no pelnas apjomiem. Vai varbut es esmu pilnigi naivs un arstejams?